Personal Information
Organization / Workplace
Greater Boston Area United States
Occupation
Marketing Executive
Industry
Technology / Software / Internet
About
I am currently a marketing executive at MIT and Temperature@lert. I joined MIT in 2009 to start the Executive MBA program and lead program marketing. At Temperature@lert I oversee the firms marketing and customer acquisition strategy; where we emphasize tailored remote monitoring solutions for mission critical applications.
Consulting and Advisory:
My consulting work focuses on improving sales through strategic positioning, marketing strategy, and sales operations. My approach is a resource-based view on marketing that prioritizes the development of tangible and intangible resources to differentiate a firm and lead to strategic advantage. Clients include a variety of organizations, suc...
Tags
templert
industrial iottemperature alert
company culture
business development
temperature@lert
iot
sensors
connected enterprise
software development
culture code
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Presentations
(1)Likes
(1)TempAlert Culture Code
Jeremy Macdonald
•
8 years ago
Personal Information
Organization / Workplace
Greater Boston Area United States
Occupation
Marketing Executive
Industry
Technology / Software / Internet
About
I am currently a marketing executive at MIT and Temperature@lert. I joined MIT in 2009 to start the Executive MBA program and lead program marketing. At Temperature@lert I oversee the firms marketing and customer acquisition strategy; where we emphasize tailored remote monitoring solutions for mission critical applications.
Consulting and Advisory:
My consulting work focuses on improving sales through strategic positioning, marketing strategy, and sales operations. My approach is a resource-based view on marketing that prioritizes the development of tangible and intangible resources to differentiate a firm and lead to strategic advantage. Clients include a variety of organizations, suc...
Tags
templert
industrial iottemperature alert
company culture
business development
temperature@lert
iot
sensors
connected enterprise
software development
culture code
See more