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TJ Lightwala
103 Followers 203 Followings
Personal Information
Organization / Workplace
United Arab Emirates United Arab Emirates
Occupation
Head of Digital Solutions (FAST) & Performance MENA
Industry
Advertising / Marketing / PR
About
Seasoned strategy and marketing professional with 13 years’ experience in digital and product management, including history of successful team building and growth skills. Proven track record in development and launch of strategic ROI driven pan regional marketing initiatives to drive online/offline customer acquisition, increase retention and loyalty within the targeted customer and prospect segments at GroupM MENA, Mindshare MENA, Aegis Media Dentsu, KLM, FedEx International, and Bank of America-Merrill Lynch. - Forward thinking with a passion for developing Digital strategies with effective ROI and RTY. - Demonstrable knowledge of digital marketing and key success metrics - Strong pr...
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