The Center for Sensing & Mining the Future tracks close to 100 Megatrends that are reshaping the world around us. We track demographic, consumer, economic, technological, environmental, and social shifts and seek to better understand not only what is happening but how organizations can better position for these shifts. Megatrends have been used by more than 400 clients at BCG to find the next billion dollars of growth, to develop aligned strategies around the future at the top management levels, and to manage global risks.