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Personal Information
Organization / Workplace
Milwaukee, WI United States
Occupation
Customer Experience Professional advising marketing leaders on VoC, journey mapping, CX metrics, WOM & more
Industry
Advertising / Marketing / PR
About
For almost 25 years, I have created, executed and led customer experience, digital, and marketing cross-channel initiatives encompassing traditional media, the web, mobile apps, SMS, social media, email and virtual reality/augmented reality. Programs I've led have improved content strategies, social media marketing and customer care, customer experience management, Voice of the Customer (VoC), ecommerce, community management, email marketing and experiential marketing. Currently, I am a research director serving Chief Experience Officers (CXO), Chief Marketing Officers (CMO), Chief Customer Officers (CCO) and other marketing leaders. I provide research and advisory services on topics o...
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