CIFA is a company driven by innovation.
Innovation is in our DNA. Because we know our products will help build houses, hospitals, schools and infrastructures, buildings that guarantee quality of life – buildings that last. Places where people grow, heal and learn.
2. DRIVEN BY INNOVATION
INNOVATION DOESN’T TAKE A GENIUS—BUT IT TAKES THE RIGHT GENES.
Innovation is in our DNA.
It’s something that comes from within: that constant drive to do more, and to
do better.
Because we know our products will help build houses, hospitals, schools and
infrastructures, buildings that guarantee quality of life – buildings that last.
Places where people grow, heal and learn. Quite simply, places where people live.
Our human resources, our design teams, our technological know-how—it’s all
dedicated to this goal. The constant pursuit of solutions that anticipate the needs
of our customers and machine operators.
Our products for the mixing, distribution, pumping and use of concrete embody
our philosophy—a philosophy that we can share thanks to an extensive distribution
network featuring partners, branches and service centers around the globe.
And that’s why, over the years, CIFA brand has become synonymous with high
technology, the constant pursuit of sustainable solutions, and award-winning Italian
design.
But we’re still trying to do more, and to do better.
3. [3]
The fundamental principle guiding our mission at CIFA has always been to
strive for innovation and then make it a reality in our machines and in the way
we carry out our business. It’s been that way for 90 years. Generation after
generation, CIFA has designed original, cutting-edge solutions that not only
satisfy the needs of an increasingly demanding market, but even anticipate them.
It is an ever-growing commitment supported by a rigorous code of ethics and
strengthened by our acclaimed engineering prowess. We engage in an intense
dialogue with the users of our products so that we can provide them with the
engineering solutions of tomorrow, today.
1928 | 2018
Our logo emerging from concrete, a
material that can only be used thanks
to the machines that CIFA conceives,
designs and manufactures.
6. DRIVEN BY INNOVATION
Production facility
for truck mixers
Booms on truck-
mounted pumps,
custom paint jobs
Ask us anything, because we can build it.
From formworks and batching plants to truck
mixers and concrete pumps. And if you’re
looking for something that doesn’t exist yet,
we’ll make it for you: with an eye for detail and
industrial-scale production.
WE BUILD FOR BUILDERS.
Previous page:
Truck mixer assembly
7. [7]
We like to think that in our work, it’s not just what you do, but how you do it. That’s why our teams
work closely together and respect nothing but the highest standards of lean manufacturing.
Each team member takes part and takes responsibility for his or her actions, and all members
share their projects and goals. In short, we also build human relations. By sticking to these
principles, our technological know-how and manufacturing prowess become strategic parts
of whatever project CIFA machines are working on, from individual construction sites to
major infrastructure projects such as roads, viaducts, bridges and tunnels.
10. DRIVEN BY INNOVATION
TEC - Testing
European Center,
analyzing data
from stress tests on
components
Previous page:
TEC - Testing
European Center,
machine used to
perform stress tests
on components
We’re used to trying out ideas that sound
impossible, and we know that the best ideas are
those that last. They turn into projects, and then
they become reality.
What were once visions are now certified
patents for over 60 product families—innovative
solutions such as our carbon fiber booms and
our hybrid technology. No one believed in our
ideas. But we did.
IF YOU FIND IDEAS THAT WORK,
YOU’LL CONSTANTLY IMPROVE.
11. [11]
Each machine is
subjected to final
testing to verify full
operation
While creativity must be free from all limits, the road towards a finished product
requires rigor and discipline. That’s why we’ve strengthened our Research &
Development department and invested in the tools needed to check that our
ideas actually work. One such investment that really stands out is our Testing
European Center, which is the only one of its kind in the field. We also work with
universities, because you can never have enough knowledge.
14. DRIVEN BY INNOVATION
Planning and
design in the R&D
department
If you’re driven by innovation, it means you
can’t simply meet market demands as they
arise: you need to anticipate them. You can’t
chase trends: you need to set them. That way,
you’re always one step ahead. And you’ll be
followed instead of being a follower.
INNOVATING MEANS FINDING
ANSWERS TO QUESTIONS
THAT HAVEN’T BEEN ASKED YET.
Previous page:
Carbon fiber boom
assembly
15. [15]
Assembly of the
Magnum truck mixer
pump
A prime example of the way we think and act is the introduction of our truck
mixer pump. Invented by CIFA in 1974, this innovative product has revolutionized
concrete management at the worksite. And it fits perfectly with our philosophy:
work better, manage time more efficiently, and reduce operating costs.
We offer our clients a full range of solutions and services. Ideas that no one had ever
thought of, materials that no one had ever used before and treatments introduced
for the very first time. An example of this is the carbon fiber, which today can be
found in a variety of our products, with booms up to 80 meters long.
And we do it all while maintaining an eye for style when building our machines.
Indeed, our acclaimed design has won multiple awards: it’s no coincidence that
CIFA is a three-time winner of the prestigious “Red Dot Award” for product
design (2014, 2015 and 2017). We’re proud of this accomplishment because when
it comes to recognizing quality, the eye doesn’t lie.
18. DRIVEN BY INNOVATION
We are conscientious
and respectful through
our products and in
our relationships with
customers
19. [19]
You can’t have progress without respect. That
includes respect for the environment and the
people who live and work in it. We want to make
their lives healthier, easier and safer. That’s the kind
of innovation that drives us.
RESPECT THE ENVIRONMENT
AND THOSE WHO LIVE IN IT.
When we think about a machine, device or plant, we consider much more than just its specific
function. Thanks to our experience, we know what kind of issues our customers have to face;
that means we can come up with electronic solutions such as Smartronic, which guarantees
both the stability of our truck pumps and the safety of those who use them. We use materials
such as carbon fiber, which weighs less and reduces consumption. And we have developed a
range of hybrid truck mixers called Energya—because our machines are ready for the future.
22. DRIVEN BY INNOVATION
Moments of
sharing in offices
and production
departments, a
precious resource
We don’t just work together—we know each other.
Our colleagues are people above all else. We talk,
we exchange ideas, and we share life events: big or
small, at work or outside of work. We recognize the
professional qualities of those who work alongside
us. But above all, we recognize their faces.
SHARING ALLOWS US TO GROW
TOGETHER.
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CIFA Academy, our
specialized training
center
23. [23]
Everyone contributes something to make our knowledge that much stronger.
Initiatives such as CIFA Academy ensure training for both in-house and outsourced
operators. That way we can be sure that our machines are always working as
efficiently as possible, and that they are being used correctly. And we can share
the satisfaction of a job well done with our customers.
26. DRIVEN BY INNOVATION
Since 1928, CIFA has been a technological leader
in the production, transport and management of
concrete. We believe it’s important to remember
where we started from, the path we’ve traveled
down, and where we’re headed—and sometimes
powerful images can help.
EVEN DETAILS CAN COMMUNICATE
INNOVATION.
27. [27]
Previous pages:
some close-up looks
at the Museum and
at our production
facility in Senago
(Milan)
It’s easy to see something beautiful and not realize all the hard work that went into
it. Or that behind that beauty lies a commitment to making the workplace better.
The most effective form of communication is one that immediately conveys a
feeling of quality and innovation—communication that “says a lot” without using
too many words. That’s why we’ve dedicated the same attention we reserve for
our product design to the design of our production facilities and offices.
28. DRIVEN BY INNOVATION
GROWTH IS NOT A GOAL. IT’S AN ATTITUDE.
Grow
A team of 600 people,
each with his or her own
individuality and culture,
but all of whom have a
little bit of orange blood in
their veins.
Over 1,000 machines
sold every year, used by
companies all over the
world.
employees truck mixers and
truck mounted pumps
manufactured every year
600 >1,000
5 production sites:
4 in Italy, with a surface area of
more than 200,000 m2
;
1 in China.
5 assembly centers: Italy,
Mexico, Germany, France, China.
production sites
assembly centers
5+5
An extensive distribution
network featuring
international partners,
branches and service
centers in over 180 countries.
CIFA has won three prestigious
awards for product design:
Energya E9 - RedDot Design
Award Winner 2014
Coguaro 4 - RedDot Design
Award Winner 2015
CSSE - RedDot Design
Award Winner 2017
dealers worldwide design awards
80 3
Over 60 patent families for
our materials, technologies
and systems.
patent families
>60
29. [29]
A FULL LINE OF CONCRETE TECHNOLOGIES
It started with the very first formworks; then came our batching plants. That was followed by
the birth of our truck mixers and truck mixer pumps, leading to our truck-mounted pumps,
portable pumps, and eventually our “spritz” systems and mine mixers. Our product range has
grown over the years and will continue to do so, with innovation driving us the whole way.
product lines
15
CONCRETE PLANT
PORTABLE
PUMPS
TRUCK PUMPS
TRUCK
MIXER
SPRAYED
CONCRETE
TRUCK MIXER
PUMPS
CONCRETE
PIPES
FORMWORKS
150
140
130
120
110
100
90
191
144
Mln Euro - CIFA Group 2017 Turnover
Mln Euro - CIFA European Operations 2017 Turnover
2012 2013 2014 2015 2016 2017
144
5%
34%
CAGR Compound Annual Growth Rate
Growth Rate
30. DRIVEN BY INNOVATION
CIFA
FOUNDATION
MACHINERY
IMPORTS
FROM USA &
DISTRIBUTION
IN ITALY
START OF
CONCRETE
MACHINERY
SALES
FORMWORKS
PRODUCTION
AND RENTAL
FIRST
TRUCK-
MOUNTED
PUMP
FIRST
TRUCK-MIXER
PUMP
FIRST
PORTABLE
PUMP
FIRST TRUCK
MIXER
FIRST
BATCHING
PLANT
DEVELOPMENT
OF ITALIAN SALES
NETWORK
FIRST
SHOTCRETE
SPRITZ
SYSTEM
FIRST
RECYCLING
PLANT
COMPANY
PRODUCT
INVENTIONS
STRONG &
CONSTANT
GROWTH OF
WORLDWIDE
EXPORTS
OFFERS
FULL LINE OF
CONCRETE
MACHINERY
TECHNOLOGIES
‘40s 50’s ‘70s1928 ‘80s
FIRST
COMPACT
BATCHING
PLANT
USA &
MEXICO
CIFA
SUBSIDIARIES
FORMED
PARTNERSHIP
WITH VALME
CONCRETE
PIPES
2000
ACQUISITION
OF VALME
CONCRETE
PIPES
ACQUISITION
BY ZOOMLION
GROUP
DEVELOPMENT
OF NEW TRUCK-
PUMP MODELS
FOR CHINESE
MARKET
2008‘90s
Advance
31. [31]
GERMANY
ZOOMLION-CIFA
DEUTSCHLAND
FOUNDATION
FRANCE
ZOOMLION
CIFA FRANCE
FOUNDATION
PUMP 101
THE LONGEST
TRUCK-PUMP IN
THE WORLD
(101 M)
FIRST TRUCK
PUMP-MIXER
WITH BOOM IN
CARBON FIBER
TECHNOLOGY
FIRST
UNDERGROUND
MIXER
COGUARO 4
FIRST HYBRID
SHOTCRETE
MACHINE
CIFA CSSE
ITALY
ZOOMLION
CAPITAL ITALY
FOUNDATION
FIRST TRUCK-
PUMP WITH
BOOM IN
CARBON FIBER
TECHNOLOGY
2010
ITALY
JV WITH RIBA
TOP CARBON
FOUNDATION
2012 2013 2014 2015 2016 2017 2018
CHINA
CIFA HUNAN
FOUNDATION
2009
FROM FAMILY-RUN BUSINESS TO INTERNATIONAL GROUP.
We are—and always have been—a company in constant development: dynamic and proactive. We’ve always been able
to look beyond the horizon. And now that we’ve become part of the multinational group Zoomlion, CIFA as a whole has
acquired precious resources for its future. New potential awaits, from research and development to marketing and sales.
2014
2015
2017
2014
2015
20172014
2015
2017
FIRST HYBRID
PLUG-IN
TRUCK MIXER
ENERGYA E9
32. DRIVEN BY INNOVATION
CIFA IN THE WORLD.
Headquarters Production Assembly Subsidiary
Senago (MI) Italy
Castiglione delle Stiviere (MN), Italy
Rogolo (SO), Italy
Faenza (RA), Italy
Changsha, China
Francin, France
Urbach, Germany
Mexico City, Mexico
Minsk, Belarus*
Milwaukee (WI), USA*
São Paulo, Brazil*
Mumbai, India*
*Zoomlion Corporation
33. [33]
Founded in 1992, Zoomlion Heavy Industry Science &
Technology Co. Ltd. is mainly engaged in developing
and manufacturing major high-tech equipment used
in the field of Construction Machinery, Agricultural
Machinery and Financial Business.
The company has 49 product lines and it has
the most complete global product chain of any
equipment manufacturer. The company ranks among
the world’s most relevant in the concrete machinery
and hoisting machinery business segments. With a
revenue of more than USD 3 billion in 2017, Zoomlion
is one of the largest equipment manufacturers in
China, and one of the top fifteen in the world.
34. DRIVEN BY INNOVATION
CIFA thanks all the collaborators who, with their willingness and
participation, have made this Company Portrait possible.