Nijaz N

advertising introduction to advertising advertising management entrepreneurship business communication communication business research entrepreneur non verbal communication management information system sales promotion marketing communications business research electronic mail venture teleconferencing media planning media selection media scheduling non verbal group discussions written communication ethical issues in marketing communication social issues in marketing communication dagmar imc models of marketing communication aida business quiz operations introduction to marketing communication planning marketing communication planning print ad systems print advertising research process statistics television ad facial expressions business plan information system mis gestures 5 m's of advertising development of sales promotion campaign russel h colley advertising communication integrated marketing communications effect of sales promotion on brand equity brand equity advertisement agency sales promotion campaign types of advertising agency how do advertising agency earn revenue selecting an advertising agency adverisement creative strategy advertising budget advertising research budget advertising planning advertising budgeting types of media plan media research advertising appeals decisions decision making decision support system information resource management data processing information services information system model information systems role of information technology in business knowledge knowledge workers information data life cycle scaling concepts scaling sample design sampling caricature quiz tkm names marketing communication mix marketing communication tools communications platforms roles of advertising concepts of advertising integrated marketing communication hierarical model object oriented model relationship model database types database models dbms database management systems executive decision support system group decision support system gdss edss dss decision making condepts decision levels types of decisions company neuro linguestic programming entrpreneur life cycle of an entrpreneural venture conducting interviews chairing gd entrepren franchise franchising video conferencing. fax communicating digitally video conferencing body language nlp; listening - principles of effective listening unit v non-verbal communication visual communication - use of avas para-language kinetics proxemics technology and communication - communicating digit seminars; negotiation skills organizing skills motivation delegation leadership co-ordination time management planning feasibility study feasibility planning blue print small business types of entrepreneurs entreprenedre research questions questions assignment questions null hypothesis eye contact body movements and posture john grinder richard bandler nlp conversation control. interpersonal communication barrier acquiring an established venture acquiring an established venture acquiring an established venture acquiring an established venture print advertisement television & print ad -creation process television advertisment tv ad marketing communication celebrity advertising surrogate advertising public service advertising covert advertising outdoor advertising types of advertisement broadcast advertising television television advertisement newspaper magazine interviewing skills - appearing in interviews conferences attending meetings conducting interviews; chairing extempore speech presentations unit iv oral communication - skills and effectiven principles. planning a talk leaflets reports business communications barriers of commuication verbal communication case analysis application letter business letters effective communication barriers to communication verbal written visual intrapersonal ethical & social issues in marketing communication