26. Broadway Today
A walkway to New York’s
signature experiences
Empire State
Building
Rockefeller
Center
MoMA
Bryant Park
Grand Central
Station
Central
Park
Times Square
Herald Square
Madison Square
Union Square
Flatiron
Building
Columbus Circle
Broadway
Boulevard
Penn
Station
TYING TOGETHER NEW YORK ICONS
Vision Development
28. Broadway Today
Traditional Street Block
Shared Street Block
Pedestrianized Block
Emerging Typologies:
Character Area
EMERGING TYPOLOGIES
Street Typologies
32. Effective Placemaking
• Leadership
• Vision
• Establish principles/objectives
• Be Bold
• Demand Quality
• Use The London Advantage
• Test your Plan
33. Policy
• Planning; Housing; Growth; Finance
• Drivers of Change
• Social infrastructure
• Transport
• Open Space
• Environmental Sustainability
• Affordable Housing
• Employment Land
34. Delivery
• Land ownership/acquisition
• Retain ownership/leverage
• Secure buy in
• Political
• Residents
• Landowners
• Meanwhile uses
• Curate commercial occupancy
• Chose partners carefully
• Thoughtful long term management
36. Making the case for place
Sara Bailey
Presentation 28 June 2017
37. Placemaking and value
● What is Placemaking?
● Does Placemaking matter?
● Does it create value?
● How can the Law help or hinder?
38. What is placemaking?
● Placemaking can be small scale or large scale
● About creating and delivering a vision of a place to work, live and play
● Meridian Water large scale example of delivering place
● Industrial site no place there at all at the moment
● Needs imagination, courage, skill and flexibility
39. Does it create value?
● Highly Valued Hard to Value
● Investing and creating place by its nature helps increase values
● Challenges include short term financial models, procurement, ability to
include in valuations
● Proof is in outcome
40. How can the law help or hinder?
● Flexibility essential
● Procurement needs to be scoped correctly at the outset
● One size does not fit all
● Understand the aim of the parties not just legally but practically
50. Replace with dalency plan and remove the
text below
Elephant Park
• The retail at Elephant Park will be
delivery predominately over 2
major phases;
• 1. Early 2019 with MP2 (West
Grove buildings, Sayer Street and
park connection)
• 2. Mid 2021 with MP3 (East Grove
buildings and the 2nd stage of the
park)
Elephant Park – Retail
Zones
58. Key Messages
1. Importance of a shared vision
2. No ‘red line boundary’
3. Listen & collaborate
4. You cannot impose ‘place’
5. Keep learning and experiment
6. Placemaking starts now and
never ends
59. Making the Case for Place Conference
Valuing the Ordinary
Wednesday 28 June 2017
#placemaking
Conference Sponsors
75. INVESTING
F r o m 2 0 1 1 t o t o d a y, t h e
M a y o r h a s d e d i c a t e d
£ 1 2 9 m ( a n d l e v e r e d i n
a b o u t £ 7 5 m i n m a t c h
f u n d i n g ) t o h e l p o v e r 8 5
h i g h s t r e e t s a d a p t a n d
t h r i v e
76. SUPPORTING
F u n d i n g i s a l w a y s
a c c o m p a n i e d b y a
w i d e r s u p p o r t o f f e r
f o r p a r t n e r s f r o m
t h e R e g e n e r a t i o n
Te a m
77. 9 5 5 s h o p f r o n t s
i m p r o v e d
2 , 6 3 8
j o b s c r e a t e d
6 6 v a c a n t u n i t s
b r o u g h t
b a c k i n t o u s e
O v e r 1 5 0 , 0 0 0 m 2
o f p u b l i c
s p a c e i m p r o v e d
c . 1 0 0 0
j o b s s e c u r e d
2 , 8 2 0 m 2 o f n e w
c o m m e r c i a l s p a c e
9 7 0 p u b l i c e v e n t s
o r g a n i s e d
2 0 s i g n a g e / L e g i b l e
L o n d o n s c h e m e s
i m p l e m e n t e d
2 1 a s s o c i a t i o n s
c r e a t e d ,
2 2 s u p p o r t e d
1 , 0 2 2 y o u n g
p e o p l e r e c e i v e d
t r a i n i n g
2 , 5 3 1 b u s i n e s s e s
r e c e i v e d
s u p p o r t
2 0 w e b s i t e s o r
h i g h s t r e e t
m a r k e t i n g p r o j e c t s
78. THINKING
W e l e a r n f r o m b e s t
p r a c t i c e & w i d e r d e b a t e s .
W e c o m m i s s i o n o r i g i n a l
r e s e a r c h . W e s h a r e
i n s i g h t s a n d u s e t h e m t o
d e s i g n p r o g r a m m e s t h a t
d e l i v e r t h e M a y o r ’ s
p r i o r i t i e s .
79. HIGH STREETS
FOR ALL
1 . D e f i n e s o c i a l v a l u e
2 . I d e n t i f y t h r e a t s ,
o p p o r t u n i t i e s , a n d
i m p a c t o n L o n d o n e r s
3 . S e t o u t A c t i o n P l a n
‘High Streets For All’ Research commission:
We Made That & LSE cities
HIGH
STREETS
FOR ALL
81. Good Growth Fund
4 Y E A R R O L L I N G P R O G R A M M E :
• Empowering People
• Making Better Places
• Growing Prosperity
Launch - 29 June
Project workshops - July
Expressions of Interest - early September
https://www.london.gov.uk/what-we-do/regeneration
83. Privet Lives – Placemaking in Suburbia
FUTURE OF LONDON CONFERENCE
Presentation byAndrew Beharrell of Pollard Thomas Edwards
28 June2017
84. In praise of ordinary places
Over five million Londoners (around 60%)
live in the 20 Outer London boroughs
Pollard Thomas Edwards Privet Lives – Placemaking in Suburbia June2017
86. London’s unsung heroes
Ligustrum Ovalifolium Platanus × acerifolia
Pollard Thomas Edwards Privet Lives – Placemaking in Suburbia June2017
87. The front garden -a filter for privacy and view
Pollard Thomas Edwards Privet Lives – Placemaking in Suburbia June2017
88. The front garden -a filter for air pollution
“The big thing about hedges is that they are right down at tailpipe level… catching pollutants on the leaves…
to offer people in homes better protection”
Prof Prashant Kumar of Surrey University writing inAtmospheric Environment
Pollard Thomas Edwards Privet Lives – Placemaking in Suburbia June2017
89. The front garden – a place of social opportunity
Pollard Thomas Edwards Privet Lives – Placemaking in Suburbia June2017
90. The front garden – enhancing the nation’shealth
Pollard Thomas Edwards Privet Lives – Placemaking in Suburbia June2017
91. The front garden – asource of employment
173,000
gardeners employed in
the UK (2016)
42,000
self-employed people
in building and garden
services in London
(Office for National
Statistics 2015)
Pollard Thomas Edwards Privet Lives – Placemaking in Suburbia June2017
92. The front garden -a sanctuary for urban ecology
Pollard Thomas Edwards Privet Lives – Placemaking in Suburbia June2017
93. The front garden – a sanctuary for the orderly mind
Pollard Thomas Edwards Privet Lives – Placemaking in Suburbia June2017
94. The front garden -a stimulant for public art
Pollard Thomas Edwards Privet Lives – Placemaking in Suburbia June2017
96. The front garden – acar showroom
Health Impacts of Cars in London
(GLA September 2015)
Pollard Thomas Edwards Privet Lives – Placemaking in Suburbia June2017
Percentageofhouseholds
withaccess toa car orvan:
England 74
Outer
London
boroughs
58 average
Inner
London
boroughs
43 average
Extremes:
Sutton 78
TowerHamlets 29
97. Car dependence is changing – improved accessto public transport
Pollard Thomas Edwards Privet Lives – Placemaking in Suburbia June2017
98. Car dependence is changing – the way welive now and the Uber revolution
“London should embrace new technology to make car ownership pointless”
LordAdonis
Pollard Thomas Edwards Privet Lives – Placemaking in Suburbia June2017
99. Car dependence is changing – the way welive now and the electric revolution
“Over one third of all the car trips made by London residents are less than 2 km”
HealthImpacts of Cars inLondon (GLASeptember2015)
Pollard Thomas Edwards Privet Lives – Placemaking in Suburbia June2017
100. Car dependence is changing – policy and prediction
Mayor’s Transport Strategy
Draft for public consultation
JUNE 2017
Pollard Thomas Edwards Privet Lives – Placemaking in Suburbia June2017
101. – take advantage of changing travel patterns
– embrace the Mayor’s Healthy Streets initiative
– car restraint through the planning system
– planning policies to promote proper front
gardens in new development
– grants for replacing parking with gardens
– publicity campaign
– sponsored streets
Ligustrum Ovalifolium Resurgens:
what can be done to revive placemaking in the suburbs?
Pollard Thomas Edwards Privet Lives – Placemaking in Suburbia June2017
102. Ligustrum Ovalifolium Resurgens:
what can be done to revive placemaking in the suburbs?
TRANSFORMING
SUBURBIA
SUPURBIA
SEMI-PERMISSIVE
2015
Semi-permissive
Pollard Thomas Edwards Privet Lives – Placemaking in Suburbia June2017
Supurbia
104. Diespeker Wharf 38 Graham Street London N18JX
T 020 7336 7777 mail@ptea.co.uk @ptearchitects www.pollardthomasedwards.co.uk
Copyright inthis document and all contents belongs
toPollard Thomas Edwards LLP (excludingonly
material reproduced from other sources where shown).
Withthanks to Chris Martin of
Urban Movement
www.urbanmovement.co.uk
Featured publications:
Transforming Suburbia:
Supurbia and Semi-Permissive
by HTA, Pollard Thomas Edwards,
Savills and Lichfields
www.supurbia.info
Mayor of London’s Transport
Strategy (draft June 2017)
www.london.gov.uk
Health Impacts of Cars in London
(GLA September 2015)
www.london.gov.uk
London Suburbs by Andrew Saint
(Merrell Publisher’s Limited 1999)
Ordnance Survey Map (pg2)
(Crown copyright)