Location via proxy:   [ UP ]  
[Report a bug]   [Manage cookies]                
SlideShare a Scribd company logo

Applix corporate presentation 2017

•
•
Applix Srl
Applix Srl

1) Applix is a mobile solutions company founded in 2010 that provides services and develops software platforms for apps, enterprises, and digital publishing. 2) It is divided into specialized business units focused on areas like digital transformation, education, gamification, and digital publishing. 3) Applix offers proprietary technologies like GrapeLit for digital signage, Fairplay for gamification, Mycromags for personalized news aggregation, and Bubble Viewer for 3D maps.

1 of 26
Download to read offline
1 1 Mobile solutions for your business. More value to your ideas. Corporate Presentation 2017 MOBILE FORWARD
2 2 ABOUT US Founded in 2010, Applix is a company focused on mobile solutions for brands, publishers and institutions willing to create their own digital presence in an innovative and relevant way. Mobile Forward
3 3 It plans and develops so"ware platforms offering end user and enterprise solutions for the Apps market. It provides services, solutions and R&D for the Group. ORGANISATION Applix is divided into specialised business units with an innovative approach Dedicated to the enhancement of content, Applix Digital Publishing designs and develops services and solutions to support companies and publishers in facing the digital and mobile world. Applix Education looks for new paradigms and ways to provide technology at the service of teaching and learning through advanced solutions, contents and tools. Specialising in the digital branded entertainment, Melazeta enhances digital contents through gamification, edutainment and advertainment solutions. Applix’ business unit that support companies in the digital transformation of their products and services offering professional solutions through the platform Appdoit. Business Unit It takes up any challenge creating custom-made applications, m-sites, games and mobile projects, also integrating immersive VR experiences . It has already received several international awards.
4 EXECUTIVES & BU DIRECTORS Claudio Somazzi Founder and CEO Marco Cirilli Founder and CMTO Raffaele Dapiaggi CFO Salvatore Carta BU Managing Director Emanuele Putignano BU Managing Director Lara Oliveti BU Managing Director
5 MANAGEMENT & ADVISORS Jean-Claude Dubuis Business & Program Director Federico Vittadello Strategy & Business Developer Giuseppe Farina Art Director Michela Barbieri R&D Office Marcella Albiero General Manager Paolo Giovine Senior Advisor Luciano Martucci Senior Advisor
6 6 February 2010 Applix birth February 2012 Opening of Shanghai office January 2012 Xorovo acquisition November 2011 Financial round of €3 million July 2011 Mycromags launch February 2011 Viewerplus launch December 2010 Appdoit launch June 2014 Atex partnership March 2015 Opening of Buenos Aires office December 2014 bSmart acquisition (today Applix Education) December 2015 Melazeta acquisition MILESTONES September 2017 Launch of Applix Education’s B2B offer January 2017 New Appdoit launch
7 7 From concept to delivery. Applix’ main characteristic is its ability to manage all the different steps in the creation of digital projects, with particular reference to those projects which need a specific expertise in Customer Interaction. Development, tech integration, front-end and prototyping are totally followed by our team using existing technologies or inventing new ones. WHY APPLIX? +80 sector experts! A vertical company focused on mobile! Proprietary solutions! Fast Prototyping!Managing all the process! Full management of complex projects!
8 8 WHAT WE DO Digital Transformation Education Gamification Digital Publishing Special Projects
9 9 WHAT WE DO Digital Transformation Applix offers professional services for companies’ digital transformation. In all industries, companies are moving in a more and more competitive environment and they need to connect their services directly with their end customers. Applix supports them through the proprietary platform Appdoit.
10 10 Applix’ business unit that support companies in the digital transformation of their products and services through the proprietary platform Appdoit. Appdoit has been conceived to be a middleware platform for IT departments and, at the same time, a useful tool for marketing offices. It has been thought for companies interested in creating in series, scalable and multi-channel solutions in order to expand their services in a simple and effective way. For further information visit the website: www.applixgroup.com DIGITAL TRANSFORMATION
11 11 Applix develops and promotes digital solutions for schools and vocational training. We accompany professionals, students and teachers in educational paths through innovative products specifically studied for modern schools and companies. Applix promotes the evolution of training activities contributing to the digital transition of the education industry. WHAT WE DO Education
12 12 Applix’ business unit dedicated to the world of Education and e-learning, an interpreter of sustainable digital innovation for schools and companies. The deep knowledge and understanding of teachers, students and professionals’ needs allow Applix Education to search for new paradigms and ways to provide technology at the service of teaching and learning through advanced solutions, contents and tools. For further information visit the website: www.applixeducation.com EDUCATION
13 13 WHAT WE DO Gamification Applix enhances digital content through gamification, edutainment and advertainment. We apply typical video games dynamics in no playful contexts. A gamification project provides targets to be achieved, levels to be completed, make the user compete with others, share his successes and earn rewards.
14 14 GAMIFICATION Our business unit focused on the digital branded entertainment. It enhances digital contents through gamification, edutainment and advertainment solutions. Melazeta exploits new media to promote, in a multi-channel and interactive way, the client’s brand, aiming to create stable relationships with users and increase loyalty. It has created Fairplay, a framework that enable gamification mechanics and allows to optimize the content strategy in order to motivate and retain users. For further information visit the website: www.melazeta.com
15 15 Applix changes publishing products into digital experiences. We support publishers and companies in turning their business into digital. From converting paper-based versions into interactive editions to creating web and mobile projects, our proprietary solutions allow to manage and distribute publishing products and content in a fluid and innovative way, monitoring all readers’ and customers’ activities. WHAT WE DO Digital Publishing
16 16 DIGITAL PUBLISHING Our business unit entirely focused on designing and developing services and solutions that enable to enhance our clients’ content and publishing products for the digital and mobile world.   Applix Digital Publishing supports not only traditional publishers, by ensuring that their readers live a consistent user experience across multiple channels, but also all the companies that want to build a digital strategy from their publications and create new business opportunities. For further information visit the website: www.applixgroup.com
17 17 WHAT WE DO Special Projects Applix offers tailor-made solutions for the needs of each client. We make our experience, our technologies and our innovation skills available to turn any project into a customised mobile product. Applix always devotes its resources to the research for and the development of solutions that meet the evolution of the any industry.
18 18 SPECIAL PROJECTS Applix’ main characteristic is its ability to manage all the different steps in the creation of digital projects. Starting from technological and business assessments we identify areas and methods of intervention by offering complete packages of services needed to expand sales and revenue channels of our clients. Strategy consulting, App development, m-sites, gaming, integration of immersive experiences and virtual reality, Proximity Marketing technologies. For further information visit the website: www.applixgroup.com
19 19 ADD-ON SOLUTIONS Our technologies Applix offers proprietary add-on technologies. We have developed technologies that can be embedded into our solutions and our clients’ products. We create unique and engaging mobile experiences providing all the necessary tools to set effective and successful digital strategies. 
20 20 OUR TECHNOLOGIES GrapeLit An interactive world around you Applix’ solution specialising in Digital Signage, IOT and Proximity Engagement projects. It transforms defined areas and environments (such as shop windows) and everyday tools into smart objects to interact with via mobile devices. Leveraging proprietary hardware and so"ware, every environment and physical object becomes interactive and can be “handled” by the user.
21 21 OUR TECHNOLOGIES Fairplay Gamification environment It’s the ecosystem through which we make possible our special initiatives thanks to a robust technology framework and a know-how of many years employed for content creation. The framework enables the use of gamification mechanics also for other channels and allows to optimize the content strategy in order to motivate and retain them, filling their need for gratification. This way loyalty can be achieved through physical prizes, social rewarding and badge, visibility.
22 22 OUR TECHNOLOGIES Mycromags Personalised white label news aggregator Mycromags is a proprietary platform that operates as a news aggregator and records users preferences according to what they read and search on national and international web sources.   In this way users become publishers and readers at the same time, choosing the news in order to create their own customised stream with real-time updates.
23 23 OUR TECHNOLOGIES Bubble Viewer Dive into reality The proprietary technology by Applix which enables users to plunge into detailed 3D reconstructions of maps and places.   A realistic and engaging experience for smartphone and tablet, showing unlimited digital worlds: users only need to move with their device to have a 360- degree vision of the reconstructed environment and interact with it.
24 24 OUR TECHNOLOGIES APP-BI Know your readers APP-BI is a business intelligence tool that enables to select targeted KPIs and set effective marketing strategies. A unique suite based on a proprietary analytics solution totally dedicated to mobile digital publishing and that also provides features for user profiling and direct marketing, all in one integrated platform. For further information visit the website: www.app-bi.com App-BI è u prodotto sviluppato da Applix Xorovo, Società di Applix Group.
25 25 PARTNER OUR MAIN CLIENTS
26 26 Marco Cirilli Founder and CMTO marco.cirilli@applixgroup.com MOBILE FORWARD www.applixgroup.com info@applixgroup.com EUROPE Milano Applix Centro Direzionale Magnolie, Via Milano 37/c, 20064, Gorgonzola (MI) Applix Education via Pergolesi 11 20811 Cesano Maderno (MB) Modena Melazeta Via Tacito 55 41123, Modena Cagliari Applix Via Stanislao Caboni 3 09125, Cagliari Applix Xorovo Centro Direzionale Pittarello, Ex. S.S. 131, 09028, Sestu (CA) AMERICA Buenos Aires Applix Defensa 1217 Piso 1, Depart. B C1143AAA, Buenos Aires ASIA & PACIFIC Shanghai Applix Jin Hang Tower Room 1007, Wan Hang Du Road 83, Shanghai Claudio Somazzi Founder and CEO claudio.somazzi@applixgroup.com

More Related Content

Applix corporate presentation 2017

  • 1. 1 1 Mobile solutions for your business. More value to your ideas. Corporate Presentation 2017 MOBILE FORWARD
  • 2. 2 2 ABOUT US Founded in 2010, Applix is a company focused on mobile solutions for brands, publishers and institutions willing to create their own digital presence in an innovative and relevant way. Mobile Forward
  • 3. 3 3 It plans and develops so"ware platforms offering end user and enterprise solutions for the Apps market. It provides services, solutions and R&D for the Group. ORGANISATION Applix is divided into specialised business units with an innovative approach Dedicated to the enhancement of content, Applix Digital Publishing designs and develops services and solutions to support companies and publishers in facing the digital and mobile world. Applix Education looks for new paradigms and ways to provide technology at the service of teaching and learning through advanced solutions, contents and tools. Specialising in the digital branded entertainment, Melazeta enhances digital contents through gamification, edutainment and advertainment solutions. Applix’ business unit that support companies in the digital transformation of their products and services offering professional solutions through the platform Appdoit. Business Unit It takes up any challenge creating custom-made applications, m-sites, games and mobile projects, also integrating immersive VR experiences . It has already received several international awards.
  • 4. 4 EXECUTIVES & BU DIRECTORS Claudio Somazzi Founder and CEO Marco Cirilli Founder and CMTO Raffaele Dapiaggi CFO Salvatore Carta BU Managing Director Emanuele Putignano BU Managing Director Lara Oliveti BU Managing Director
  • 5. 5 MANAGEMENT & ADVISORS Jean-Claude Dubuis Business & Program Director Federico Vittadello Strategy & Business Developer Giuseppe Farina Art Director Michela Barbieri R&D Office Marcella Albiero General Manager Paolo Giovine Senior Advisor Luciano Martucci Senior Advisor
  • 6. 6 6 February 2010 Applix birth February 2012 Opening of Shanghai office January 2012 Xorovo acquisition November 2011 Financial round of €3 million July 2011 Mycromags launch February 2011 Viewerplus launch December 2010 Appdoit launch June 2014 Atex partnership March 2015 Opening of Buenos Aires office December 2014 bSmart acquisition (today Applix Education) December 2015 Melazeta acquisition MILESTONES September 2017 Launch of Applix Education’s B2B offer January 2017 New Appdoit launch
  • 7. 7 7 From concept to delivery. Applix’ main characteristic is its ability to manage all the different steps in the creation of digital projects, with particular reference to those projects which need a specific expertise in Customer Interaction. Development, tech integration, front-end and prototyping are totally followed by our team using existing technologies or inventing new ones. WHY APPLIX? +80 sector experts! A vertical company focused on mobile! Proprietary solutions! Fast Prototyping!Managing all the process! Full management of complex projects!
  • 8. 8 8 WHAT WE DO Digital Transformation Education Gamification Digital Publishing Special Projects
  • 9. 9 9 WHAT WE DO Digital Transformation Applix offers professional services for companies’ digital transformation. In all industries, companies are moving in a more and more competitive environment and they need to connect their services directly with their end customers. Applix supports them through the proprietary platform Appdoit.
  • 10. 10 10 Applix’ business unit that support companies in the digital transformation of their products and services through the proprietary platform Appdoit. Appdoit has been conceived to be a middleware platform for IT departments and, at the same time, a useful tool for marketing offices. It has been thought for companies interested in creating in series, scalable and multi-channel solutions in order to expand their services in a simple and effective way. For further information visit the website: www.applixgroup.com DIGITAL TRANSFORMATION
  • 11. 11 11 Applix develops and promotes digital solutions for schools and vocational training. We accompany professionals, students and teachers in educational paths through innovative products specifically studied for modern schools and companies. Applix promotes the evolution of training activities contributing to the digital transition of the education industry. WHAT WE DO Education
  • 12. 12 12 Applix’ business unit dedicated to the world of Education and e-learning, an interpreter of sustainable digital innovation for schools and companies. The deep knowledge and understanding of teachers, students and professionals’ needs allow Applix Education to search for new paradigms and ways to provide technology at the service of teaching and learning through advanced solutions, contents and tools. For further information visit the website: www.applixeducation.com EDUCATION
  • 13. 13 13 WHAT WE DO Gamification Applix enhances digital content through gamification, edutainment and advertainment. We apply typical video games dynamics in no playful contexts. A gamification project provides targets to be achieved, levels to be completed, make the user compete with others, share his successes and earn rewards.
  • 14. 14 14 GAMIFICATION Our business unit focused on the digital branded entertainment. It enhances digital contents through gamification, edutainment and advertainment solutions. Melazeta exploits new media to promote, in a multi-channel and interactive way, the client’s brand, aiming to create stable relationships with users and increase loyalty. It has created Fairplay, a framework that enable gamification mechanics and allows to optimize the content strategy in order to motivate and retain users. For further information visit the website: www.melazeta.com
  • 15. 15 15 Applix changes publishing products into digital experiences. We support publishers and companies in turning their business into digital. From converting paper-based versions into interactive editions to creating web and mobile projects, our proprietary solutions allow to manage and distribute publishing products and content in a fluid and innovative way, monitoring all readers’ and customers’ activities. WHAT WE DO Digital Publishing
  • 16. 16 16 DIGITAL PUBLISHING Our business unit entirely focused on designing and developing services and solutions that enable to enhance our clients’ content and publishing products for the digital and mobile world.   Applix Digital Publishing supports not only traditional publishers, by ensuring that their readers live a consistent user experience across multiple channels, but also all the companies that want to build a digital strategy from their publications and create new business opportunities. For further information visit the website: www.applixgroup.com
  • 17. 17 17 WHAT WE DO Special Projects Applix offers tailor-made solutions for the needs of each client. We make our experience, our technologies and our innovation skills available to turn any project into a customised mobile product. Applix always devotes its resources to the research for and the development of solutions that meet the evolution of the any industry.
  • 18. 18 18 SPECIAL PROJECTS Applix’ main characteristic is its ability to manage all the different steps in the creation of digital projects. Starting from technological and business assessments we identify areas and methods of intervention by offering complete packages of services needed to expand sales and revenue channels of our clients. Strategy consulting, App development, m-sites, gaming, integration of immersive experiences and virtual reality, Proximity Marketing technologies. For further information visit the website: www.applixgroup.com
  • 19. 19 19 ADD-ON SOLUTIONS Our technologies Applix offers proprietary add-on technologies. We have developed technologies that can be embedded into our solutions and our clients’ products. We create unique and engaging mobile experiences providing all the necessary tools to set effective and successful digital strategies. 
  • 20. 20 20 OUR TECHNOLOGIES GrapeLit An interactive world around you Applix’ solution specialising in Digital Signage, IOT and Proximity Engagement projects. It transforms defined areas and environments (such as shop windows) and everyday tools into smart objects to interact with via mobile devices. Leveraging proprietary hardware and so"ware, every environment and physical object becomes interactive and can be “handled” by the user.
  • 21. 21 21 OUR TECHNOLOGIES Fairplay Gamification environment It’s the ecosystem through which we make possible our special initiatives thanks to a robust technology framework and a know-how of many years employed for content creation. The framework enables the use of gamification mechanics also for other channels and allows to optimize the content strategy in order to motivate and retain them, filling their need for gratification. This way loyalty can be achieved through physical prizes, social rewarding and badge, visibility.
  • 22. 22 22 OUR TECHNOLOGIES Mycromags Personalised white label news aggregator Mycromags is a proprietary platform that operates as a news aggregator and records users preferences according to what they read and search on national and international web sources.   In this way users become publishers and readers at the same time, choosing the news in order to create their own customised stream with real-time updates.
  • 23. 23 23 OUR TECHNOLOGIES Bubble Viewer Dive into reality The proprietary technology by Applix which enables users to plunge into detailed 3D reconstructions of maps and places.   A realistic and engaging experience for smartphone and tablet, showing unlimited digital worlds: users only need to move with their device to have a 360- degree vision of the reconstructed environment and interact with it.
  • 24. 24 24 OUR TECHNOLOGIES APP-BI Know your readers APP-BI is a business intelligence tool that enables to select targeted KPIs and set effective marketing strategies. A unique suite based on a proprietary analytics solution totally dedicated to mobile digital publishing and that also provides features for user profiling and direct marketing, all in one integrated platform. For further information visit the website: www.app-bi.com App-BI è u prodotto sviluppato da Applix Xorovo, Società di Applix Group.
  • 26. 26 26 Marco Cirilli Founder and CMTO marco.cirilli@applixgroup.com MOBILE FORWARD www.applixgroup.com info@applixgroup.com EUROPE Milano Applix Centro Direzionale Magnolie, Via Milano 37/c, 20064, Gorgonzola (MI) Applix Education via Pergolesi 11 20811 Cesano Maderno (MB) Modena Melazeta Via Tacito 55 41123, Modena Cagliari Applix Via Stanislao Caboni 3 09125, Cagliari Applix Xorovo Centro Direzionale Pittarello, Ex. S.S. 131, 09028, Sestu (CA) AMERICA Buenos Aires Applix Defensa 1217 Piso 1, Depart. B C1143AAA, Buenos Aires ASIA & PACIFIC Shanghai Applix Jin Hang Tower Room 1007, Wan Hang Du Road 83, Shanghai Claudio Somazzi Founder and CEO claudio.somazzi@applixgroup.com