Ben fox
- 1. Evaluation Guidance 201516 Presentation methods: Popplet EMaze PowToon Prezi Padlet Glogster Pinterest Video/Vlog Screen recordings ThingLink Voice thread Weebly/Wix 1. Popplet 2. Prezi 3. 4. 5. 6. 7. Padlet (Posted board) 1.In what ways does your media product use, develop or challenge forms and conventions of real media products? Discuss the ways in which your magazine incorporates generic conventions expected in this type of product. Identify specific examples from your work and compare with real media texts. Use key terminology when describing the features of your magazine. Have you developed any conventions of this genre magazine? Have you challenged any expectations/conventions of this kind of product? Does your use of conventions indicate what genre of music your magazine is about? Which media texts influenced your work? I research current real media products that are out for today, i think that i have learnt a clear understanding of media that has been released specifically music magazine for examples Q and Kerrang. These two names are really big in the industry and i feel have influenced me a lot especially Kerrang as it is specifically just for Rock music which is the same as my magazine. .Throughout my magazine i have used features that would be link to rock so people who know rock music will know them straight away for example all people features bands on my front cover except “9 Tales” are big names in the rock genre business for example AC DC and Foo Fighters.
- 2. Cover .When i did my research i found out that most of the colours they used were quite bright and eye catching in the magazine but still using 4 basic colours which is black, white, yellow and red as these colours contrasted between each other. This makes certain parts of the magazine stand out more for example in the kerrang example i am using the first initial things that come out at you is the big white cover line with the small border around it and the wide yellow border around the main features at the bottom. I had taken these ideas and use them in my own front cover of my magazine by having the cover line in a bright red text with a type of text that stands out and a main feature with a bright red background with a similar effect drawing the reader to them first. .In my magazine I have used many .In the world of music magazine Q is a very big name, which cover a range of genres from rock to pop music. However always uses a similar style of left and right justified on which different genres they are using giving them a brand identity making them easily recognised by people, apart from their masthead on in the left top corner. I have used their idea of using right or left justified for my cover of magazine so that it can be recognised as well and does not take anything away from the main image of the magazine which is related to the main story. Contents .In my research I have found that all of the magazine use a big image in their context page usually linking to the main story of the magazine with the person or the band's name underneath with the page number as well. company do this as it makes it easier for the reader to find the main story in the magazine, which is one of the main reasons that the customer properly brought this magazine. .On the context there is the index which specifies the different story/ articles inside of the magazine. Like most magazine i split the index into different factors, however i specially tailed them for a rock genre magazine like Kerrang or Classic by having features such as: News which can cover festival for example Download Features this can cover anything like a 35 anniversary of Nottingham’s Rock city Albums Live Review of ended or ongoing tours Posters of bands Extra which is more for the magazine rather than a feature which can included where to subscribe for the next issue
- 3. .Just like for my front cover i used features from Kerrang magazine to influences my design of the context page more specifically the editors conversation which is a conversation style bit of text between the editor and the reader. This bit of text can talk about anything the editors wants to talk about to the readers, however Kerrang use this bit of text to talk about specific features inside their magazine which the reader should look out for. I took this idea and used it in my context page as it fills space on my context and tells the reader specific story that i am most interested in. .On my contents page within the extra feature in my index i added a subscription part to it with a picture of the main cover on the front. I took this idea from my research as many other magazine use this method so that it allows the reader to subscribe to the next issue of the magazine, letting the company i repeat business. .For my Contents page i took an idea for splitting my features up in my index and highlighting the different stories in my magazine from this magazine. By splitting my features in my index by using a black line with the features name in bright yellow makes sure that the reader knows where each feature starts and ends. Also it makes it easier to see the size of each column for the text. Double Page Spread .When i did my research for my double page of my magazine i found that most magazine used a big image which can cover most of the double page spread or around a full page. By doing this it makes the page stand out making more interesting. Also because of doing this it makes it easier to see who the page is about. I took this idea for my magazine which save a lot of time on writing and makes the page page more interesting as people can be put off pages with just a lot of writing and no pictures. .For my double page spread i have taken many ideas for many ideas but still keeping the basic background throughout my magazine of a black background at the bottom and white at the top with a ombre effect fading them together. This makes sure that my magazine has a brand identity throughout making easily reconcilable. .I have taken an idea from this double page spread for the band “A day to remember” which features a pull quote which is easily recognisable with the white background around the text pulling your attention to it. I have taken this idea so that the readers will get a basic understanding of the band before reading the article about the band “9 Tales”, adding a nice feature to the double page spread.
- 4. .Another feature we have taken from this double page spread is text wrapping which is a feature or a toll, this toll pulls the text around a picture and not just carrying through the picture. This tool is used in many different other magazine making my magazine look more professional and making it look more like a real magazine. With my magazine I challenge conventions of normal magazine by making it fit my style and by changing the way the features are place for example the cover line for my front cover has a big emphasis and the basic story of the article with a big yellow text box around them making it stand out really well. 2. How does your media product represent particular social groups? Which social groups are represented in your magazine? Discuss in terms of age, race, class, gender etc? Are these social groups represented in a stereotypical way? For example men dominant and women passive? How does this link to your intended target audience? (Explore further in Q.4) The main social group used in this magazine are more male based who are a fan of rock music, by using big names in this industry for example Foo Fighters and AC DC, two big names which straight away can be seen on the front of my front cover of the magazine. All through my magazine you can see big names of rock music through it, also the band that I created: “9 Tales” (Picture of front cover), for this music magazine I created this band that is related to rock music by having the main person from the band, the lead singer wearing a leather jacket (Show different images of him wearing leather jacket) which is automatically related to rock music as seen through many issue of “Kerrang” and “Classic Rock”. (Pictures of people on cover of rock magazine wearing leather jackets). Through my magazine you can see that it is more related to men than women because of the colour scheme of the background which uses darker colours (show picture background) which is more linked to men due to stereotypes . Also most of the pictures in the magazine are of males who they want to be or wish which further links to it being more male related. This is also shown through the title “RIFT” (Show picture of title) which has an edge cut in the headline due to the font style of “Cut the Crap”. I chose this name after I got my results back from my survey (Pictuer of survey) which shows that the people who responded to my survey want a more edgy title which the font had to represent or it would not have had a big impact. (PIcture of title). I have created my music magazine to represent a younger audience between the ages of 16 21 years of age. I have chosen this age for my magazine as I am in between this age range so I know what a younger audience looks for and in my survey most people who did my survey were between this age so this age (show image of survey) had a better understanding of what they
- 5. were expecting. Also because I am using names such as “Foo FIghters and AC DC” which are older generation of rock which will attract an older social group expanding my target audience. If you are splitting my magazines into different social groups I would say there are two different social groups for rock: the older generations of rock such as “Foo Fighters” which is classic rock and a newer generation such as “A Day to Remember” which is more known for their metalcore background. However, I would say the main social group for this magazine would be a more classic rock style because for the magazine I made up a band called “9 Tales”, which I see as more of a classic rock style due to the fact that in all the pictures of the main person in the band he is wearing a leather jacket which is more related to classic rock like “Guns N Roses” and in the song names they seem more rock and roll. 3. What kind of media institution might distribute your media product and why? Which publishing house would publish your magazine and why? Consider incentive for their brand, how it sits with their other products, is this a global organization etc. Don’t forget to discuss the revenue per year as well. How much will you charge per issue? What revenue would you expect to make in the first year? Will your product be available on different platforms? Link your conclusions to a discussion of features included and audience appeal. An institution that might distribute my magazine might be the Publishing House Bauer media which already distributes Kerrang, however even though my target audience is similar ages to Kerrang, 16 to 21 and the same genre of music, I am going to feature different bands like “A Day to Remember” and “Pierce the Veil” which through Kerrang have not been mentioned much. By doing this it shows a different side to rock for example Kerrang would concentrate more on bands such as ‘Foo Fighters” and “My Chemical Romance”. By doing this it might attract a different audience than to Kerrang. Also my brand identity is different as for my background I have an ombre effect that changes from white at the top to black at the bottom, making it different from Kerrang as most of their backgrounds use simply one colour to concentrate on the feature on the magazine. The platform for my music magazine will be both paper and digital based because through the help of Bauer it can be turned into both, allowing more people to have access to my product, getting a higher chance of repeat business for later issues. Bauer media make over 2.4 billion in revenue a year as it is a global media company. By distributing my magazine that would not cost much to distribute and selling each issue at a rate of £2, after a certain time it can get popular enough so that it can increase the overall revenue
- 6. because most magazines would cost more than this price at around £2.50 or £3. This makes the product a cheaper magazine and would attract more readers to buy the product already being more popular than up and coming magazines. Bauer media already publishes a lot of magazines like Kerrang and publication for photographer, fishing and motorbikes and is called the UK’s most influential media brand network, this just shows how big they are. This is shown also through how many genres of media they cover from Box television like Kiss or 4music to their radio station Bauer radio. 4. Who would be the audience for your media product? Consider the age and gender of your target audience. Link this to your choice of features and presentational style of magazine.. What other magazines are similar to yours and who do they appeal to? How do you plan to maintain audience interest in your product? Think about features, free gift, incentives, exclusives etc. My main target audience is rock with an age range of 16 to 21 as I am between that age range so I can relate to other people in that age range. However because I am looking at bands like “Guns N Roses’’ and “Iron Maiden” which are older generation rock bands it opens the audience to a wider range of rock fans, leaving it open to a wider age range of audience. (Survey monkey results) After reading my survey’s feedback most of the people who took part in my survey were female, at the beginning I was mostly aiming for male audiences however after receiving my results it allows me to open my magazine to both genders.This is due to the fact that my results showed rock was the most popular of music genre out of the results. If you look at Kerrang it has a similar audience base to mine which uses pop rock to attract the younger readers and uses older generations of rock like AC DC to attract older people. Also it is not gender specific however does link to a more masculine theme rather than feminine one. (Kerrang mag) This is due to how most of the people on the cover of Kerrang are bands with all or most of their members being male giving the illusion that rock music is mostly listened to by a male audience. To keep my audience focused on my magazine I am going to do a prize draw into the different series of the magazine sponsored by different stores. This will interest people more into reading the magazine and wanting to buy it, but also by giving free publicity to the stores who sponsor the competition it also means we do not have to pay for the prize in the competition. Another way to keep the audience of the magazine interesting in continuing buying the issues is to do features for the magazine for up and coming bands for different areas around the
- 7. country.This alerts the readers of bands that they might enjoy, which means that they might be more inclined to keep on buying the magazine. 5. How did you attract/address your audience? Link this to your audience profile (i.e what age, gender they are) Are there particular features in your magazine that would appeal to your audience? Discuss your choice of cover images and double page spread images. How did these appeal to your chosen target audience? Consider the use of colour and font choice. How would this appeal to the target audience? What impact does that have and how does it reflect the genre of the magazine? Link examples back to generic conventions of real media texts. Include some audience feedback. Particularly focus on your intended target audience. What have you learned from this feedback? My main audience that I am aiming for, fors my magazine is people between the ages of 16 to 21. I will attract them by using short words which can have many different meanings which can catch the eye of people, also using colours that can be eye catching linking to my research in basic colours which are used in magazines which I have stated in my question 1 answer. This is why for my magazine name I have decided on the name “RIFT” which is in big red letters on my front cover. This name can have many different meanings for example It can mean torn or a break in the clouds. I picked this name as it links to how it can be interpreted to be different to other magazines out in the world and how to might be able to change your understanding of certain things. Also the font “Cut the crap” that I have used for my masthead “Rift” fits with my rock genre as its bold and quite in your face, making it easily recognizable which has created a strong brand identity that will be easily recognizable for my fan base. Through my magazine I mostly concentrated on a male audience by using a darker colours throughout my magazine. However within the magazine I also puts features in that would appeal to the female audience as well, for example I used yellow and white to make my magazine a bit more bright which I think links to female more as when you think of a female favourite colour you would think of pink, yellow and purple which are more bright colours. The image I have choosen for my magazine fit my target audience because as if you look at other rock magazine like “Kerrang” and “Classic Rock” they would normally have a strong bold image of a music artist wearing black leather jacket which would automatically associated with rock as its is more link to rebellion.
- 8. For my front cover, i have taken inspiration from “Kerrang” magazine by repeating visual representations such as image and sell lines that are immediately recognizable to rock magazines, this would attract other readers as they would be easily recognized. 6. What have you learnt about technologies from the process of constructing the product? Strengths and weaknesses of the camera equipment. Canon DSLR. Talk about the photography process, were there any problems you faced, how did you resolve these issues? Desk top publishing software – what have you learnt about editing images and page design? Were there particular effects that you found useful for creating your product? Use specific examples of tools used. InDesign – How useful was this programme when constructing your media text? Was there anything you found difficult about this programme? Any limitations? Photoshop – how did you find this programme? Which tools did you use to help construct your magazine successfully? What i have learnt about technology through making my magazine are many different techniques for example when creating my magazine i have used two main tools Photoshop and InDesign. I used photoshop for the editing of my photo and the creation of my front cover and InDesign for creating my Contents page and Double page spread. Photoshop is easier to use than InDesign and has more function when editing photo for example changing of colours and removing blemishes on the scene making it look smoother and brighter, However InDesign has Useful tools when dealing with a lot of text for example a tool called text rap. Text wrap is a feature where you wrap text around a typical image, this technique is used a lot in many different magazine and newspaper i had originally decided to use this in method making my double page spread as to show different skills in my design but change it when as it did not look any good in the final product. Also when creating your magazines you have to have a set theme running or a brand identity running through your whole magazine which links to your target audience for example for my magazine i did this with the background and the colour scheme i used. The background for my magazine was black and white with an ombre effect from white at the top to black at the bottom allowing me to have a theme that correspond to the rock genre because if i was making a pop magazine i would use more brighter colours such as purple or a light blue. This effect is made by using the gradient tool in photoshop which i think ties the whole product together as like i have said before is related to the rock genre and works with many other colours as well so no worrying about what i put on top of it. (Photo of background effect) The colour scheme i used throughout my magazine was made up of 4 basic colours black, white, red and yellow, rock magazine don't use too many bright colours and keep it basic just