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Business Case for Sustainability Presentation

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Laura Dunkley
Laura Dunkley

Building the Business Case for Sustainability - Challenges, Identify the Decision Makers, Hierarchy of Business Needs, Reasons Sustainability Initiatives are not Adopted, Success Stories, Resource Links

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Why Sustainability ?
Presented by Laura Dunkley Niagara College Environmental Post-Graduate Students 2015
Business Case for Sustainability Presentation
Challenges
Who is behind the wheel?
Reputation Crisis Regulations Reduce Costs Competitive Strategy Right thing to do
Business Case for Sustainability Presentation
“I have so much work to do already!” “It is not in our budget right now, and who knows how to do it anyways?” “How will this support our business strategy?”
“But we’ve done it this way and it is working” “Is it really Green?” “What regulation do I use for report? How do I report? Who cares?”
“Is there a regulation forcing us to do it?… right now?” “Is there even a GREEN product available? It is just easier to buy from who we always buy from.” “It is not convenient to recycle and compost”
“Does any of our customers care about sustainability?” “We are just a small company that offers services, having sustainability initiatives doesn’t apply to us.” “I don’t know where to start.”
Business Case for Sustainability Presentation
Photo Source- http://en.wikipedia.org/wiki/Child_labour
• Sustainability needs a Strategy • Sustainability must support Business Strategies • Be Respectful of Limitations. • Walk Before you Run. Growing Change
• Lead by Example • Have Fun! Be Innovative! • Be Resourceful • Communication is Key • Collaboration is the Way of the Future • Be Patient & Persistent Growing Change
Alphacoms Aphacoms - French Communications Agency - To communicate around their Sustainability culture and demonstrate their innovation in communication, they decided to present their 2013 CSR report as an online virtual tour of their offices where is organized a gigantic…banana hunt! Yes, you’ve read it correctly. A banana hunt. Company Site - http://rse.alphacoms.fr/ Blog Reference - http:// blog.wizness.com/this-may-be-the-most-original-entertaining-csr-report-youve-ever-read/
Business Case for Sustainability Presentation
Video + PR Platform http://3blmedia.com/Video/Reuters/All
Business Case for Sustainability Presentation
Business Case for Sustainability Presentation
Sources & Related Articles • From Challenges to Opportunities: The 7 Sustainability Opportunities for Canadian Business in 2015 http://nbs.net/knowledge/sustainability-opportunities-for-canadian-business-2015/? utm_source=Challenges+eblast+2015&utm_campaign=Jan+2015+Challenges+E- blast&utm_medium=email • Sustainability Strategy Benefits - http://sustainabilityedge.com/links-and-resources/benefits-of- corporate-sustainability-strategy/ • What do businesses think of their CSOs? http://www.greenbiz.com/article/what-do-businesses- think-their-csos • Building a Sustainable Niagara - http://list.ly/list/VsX-building-a-sustainable-niagara • Marketing Strategies - List of Articles by Laura Dunkley - http://list.ly/list/3nL-content-marketing- strategies • How Cities and Businesses Are Working Together to Address Climate Change http:// www.triplepundit.com/2014/07/cities-businesses-working-together-address-climate-change/ (July 14, 2014)
Business Case for Sustainability Presentation

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Business Case for Sustainability Presentation

  • 2. Presented by Laura Dunkley Niagara College Environmental Post-Graduate Students 2015
  • 5. Who is behind the wheel?
  • 8. “I have so much work to do already!” “It is not in our budget right now, and who knows how to do it anyways?” “How will this support our business strategy?”
  • 9. “But we’ve done it this way and it is working” “Is it really Green?” “What regulation do I use for report? How do I report? Who cares?”
  • 10. “Is there a regulation forcing us to do it?… right now?” “Is there even a GREEN product available? It is just easier to buy from who we always buy from.” “It is not convenient to recycle and compost”
  • 11. “Does any of our customers care about sustainability?” “We are just a small company that offers services, having sustainability initiatives doesn’t apply to us.” “I don’t know where to start.”
  • 14. • Sustainability needs a Strategy • Sustainability must support Business Strategies • Be Respectful of Limitations. • Walk Before you Run. Growing Change
  • 15. • Lead by Example • Have Fun! Be Innovative! • Be Resourceful • Communication is Key • Collaboration is the Way of the Future • Be Patient & Persistent Growing Change
  • 16. Alphacoms Aphacoms - French Communications Agency - To communicate around their Sustainability culture and demonstrate their innovation in communication, they decided to present their 2013 CSR report as an online virtual tour of their offices where is organized a gigantic…banana hunt! Yes, you’ve read it correctly. A banana hunt. Company Site - http://rse.alphacoms.fr/ Blog Reference - http:// blog.wizness.com/this-may-be-the-most-original-entertaining-csr-report-youve-ever-read/
  • 18. Video + PR Platform http://3blmedia.com/Video/Reuters/All
  • 21. Sources & Related Articles • From Challenges to Opportunities: The 7 Sustainability Opportunities for Canadian Business in 2015 http://nbs.net/knowledge/sustainability-opportunities-for-canadian-business-2015/? utm_source=Challenges+eblast+2015&utm_campaign=Jan+2015+Challenges+E- blast&utm_medium=email • Sustainability Strategy Benefits - http://sustainabilityedge.com/links-and-resources/benefits-of- corporate-sustainability-strategy/ • What do businesses think of their CSOs? http://www.greenbiz.com/article/what-do-businesses- think-their-csos • Building a Sustainable Niagara - http://list.ly/list/VsX-building-a-sustainable-niagara • Marketing Strategies - List of Articles by Laura Dunkley - http://list.ly/list/3nL-content-marketing- strategies • How Cities and Businesses Are Working Together to Address Climate Change http:// www.triplepundit.com/2014/07/cities-businesses-working-together-address-climate-change/ (July 14, 2014)