This document discusses open educational resources (OER) and summarizes some of the key findings from an OECD/CERI study on OER. It finds that while the number of OER initiatives is growing, there is still conceptual ambiguity around what constitutes an OER. Preliminary results suggest that typical OER users are well-educated individuals, and that lack of time and reward systems are barriers to wider involvement. Proponents argue that open sharing of educational resources can increase access to knowledge and support academic values.
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Challenges in oer
1. Open Educational Resources: Opportunities and Challenges
Dr. Jan Hylén
OECD’s Centre for Educational Research and Innovation
Paris, France
www.oecd.org/edu/ceri
Although learning resources are often considered as key intellectual property in a
competitive higher education world, more and more institutions and individuals are
sharing their digital learning resources over the Internet openly and for free, as Open
Educational Resources. The OECD’s OER project asks why this is happening, who is
involved and what the most important implications are of this development. In the
following paper some preliminary findings are presented.
The OECD/CERI study on OER
There are many critical issues surrounding access, quality and costs of information and knowledge over
the Internet as well as on provision of content and learning material. As it becomes clearer that the growth
of Internet offers real opportunities for improving access and transfer of knowledge and information from
universities and colleges to a wide range of users, there is an urgent need to clarify these issues with
special focus on Open Educational Resources (OER) initiatives. There is also a need to define the
technical and legal frameworks as well as business models to sustain these initiatives. That is the
background to the OECD/CERI study which aim to map the scale and scope of Open Educational
Resources initiatives in terms of their purpose, content, and funding and to clarify and analyse four main
questions: How to develop sustainable costs/benefits models for OER initiatives? What are the
intellectual property right issues linked to OER initiatives? What are the incentives and barriers for
universities and faculty staff to deliver their material to OER initiatives? How to improve access and
usefulness for the users of OER initiatives? (http://www.oecd.org/edu/oer)
What is OER? – a conceptual discussion
OER is a relatively new phenomenon which may be seen as a part of a larger trend towards openness in
higher education including more well-known and established movements such as Open Source Software
(OSS) and Open Access (OA). But what is meant by “open” and what are the arguments for striving for
openness?
The two most important aspects of openness have to do with free availability over the Internet and as few
restrictions as possible on the use of the resource. There should be no technical barriers (undisclosed
source code), no price barriers (subscriptions, licensing fees, pay-per-view fees) and as few legal
permission barriers as possible (copyright and licensing restrictions) for the end-user. The end-user
should be able not only to use or read the resource but also to adapt it, build upon it and thereby reuse it,
given that the original creator is attributed for her work. In broad terms this is what is meant with “open” in
all three movements. It is also what is more or less covered in the definition used by The Open
Knowledge Foundation when they say that knowledge should be legally, socially and technologically
open. (http://www.okfn.org)
The term Open Educational Resources first came to use in 2002 at a conference hosted by UNESCO.
Participants at that forum defined OER as: “The open provision of educational resources, enabled by
information and communication technologies, for consultation, use and adaptation by a community of
users for non-commercial purposes.”
The currently most used definition of OER is: “Open Educational Resources are digitised materials
offered freely and openly for educators, students and self-learners to use and re-use for teaching,
learning and research.” To further clarify this, OER is said to include:
2. • Learning Content: Full courses, courseware, content modules, learning objects, collections and
journals.
• Tools: Software to support the development, use, re-use and delivery of learning content
including searching and organization of content, content and learning management systems,
content development tools, and on-line learning communities.
• Implementation Resources: Intellectual property licenses to promote open publishing of materials,
design principles of best practice, and localization of content.
Although the most used, this definition needs further refinement. To start with it is not obvious what is
meant by “open”. Walker defines “open” as “convenient, effective, affordable, and sustainable and
available to every learner and teacher worldwide” and Sir John Daniel speaks of “the 4 As: accessible,
appropriate, accredited, affordable” (Downes, 2006). Downes argues that “the concept of ‘open’ entails, it
seems, at a minimum, no cost to the consumer or user of the resource” and goes on:
It is not clear that resources which require some sort of payment by the user – whether
that payment be subscription fees, contribution in kind, or even something simple, such
as user registration, ought to be called ‘open’. Even when the cost is low – or ‘affordable’
– the payment represents some sort of opportunity cost on the part of the user, an
exchange rather than sharing. (Downes, 2006)
He also argues that there is no consensus the term “open” should mean “without restrictions” as is
apparent from the Creative Commons license, where authors may stipulate that use requires attribution,
that it be non-commercial, or that the product be shared under the same license. So while “open” may on
the one hand may mean “without cost”, it does not follow that it also means “without conditions”.
Furthermore the term “educational” is not unambiguous. Does it mean that only materials produced with
the intention of being used within formal educational settings should be included? If so it would exclude
resources produced outside schools or universities but used in formal courses, and materials produced
inside such institutions but used for informal or non-formal learning outside. One alternative is to say that
only materials actually used for teaching and learning should be considered. (OLCOS, 2006) The
advantage with this option is that it avoids making an a priori stipulation that something is, or is not, an
educational resource. The disadvantage would be the difficulty to know whether a resource is actually
used for learning or not, be it formal or non-formal learning settings.
Finally it is also open to debate what the term “resources” should mean. It is possible to distinguish
between the type and the media of the resource. Resource types might be courses, animations,
simulations, games etc. and resource media might be web pages on the Internet, radio, television or
paper. In this paper only digital resources will be considered although this limitation is not obvious in the
general discussion on OER.
The ambiguous situation regarding the conceptual issues is probably due to the fact that OER as a
concept is still in its infancy. Earlier on the OA and OSS movements have had the same kind of – often
heated – discussions regarding conceptual issues. The conceptual discussion is an important part of the
OECD/CERI study and by the end of the project we hope to be able to present a more clear-cut definition.
Mapping OER – who is the user and the producer?
It is still early days for the OER movement and at the moment it is not possible to give an accurate
estimation of the number of on-going OER initiatives. All that can be said so far is that the number of
projects and initiatives is growing fast. Side-by-side with a number of large institution-based or institution
supported initiatives; there are numerous small scale activities. Building on Wiley (2006) the following
brief overview can be given over the OER movement in post-secondary education:
• Over 150 universities in China participate in the China Open Resources for Education initiative,
with over 450 courses online.
• 11 top universities in France have formed the ParisTech OCW project, which currently offers 150
courses.
3. • 9 of the most prestigious universities in Japan are engaged in the Japanese OCW Alliance that
offers over 250 courses in Japanese and an additional 100 in English.
• 7 universities in the United States have large scale OER programmes (MIT, Rice, Johns Hopkins,
Tufts, Carnegie Mellon, and Utah State University).
• Altogether there are over 2 000 freely available university courses currently online. And more
OER projects are emerging at universities in Australia, Brazil, Canada, Hungary, India, Iran,
Ireland, the Netherlands, Portugal, Russia, South Africa, Spain, Thailand, the UK, the US, and
Vietnam.
There are also several translation efforts underway to broaden the impact of OER initiatives. These
include Universia’s Spanish and Portuguese translations and China Open Resource for Education’s
simplified Chinese translations and the traditional Chinese translations by OOPS. Universities in South
Korea and Thailand are also considering launching additional translation projects.
The number of non-course OER available increases rapidly as well. Rice’s Connexions project currently
hosts over 2 800 open learning objects available for mixing and matching into study units or full courses.
MERLOT offers almost 15 000 resources, European based ARIADNE offers links and federated searches
in several networks and repositories. Textbook Revolution contains links to hundreds of freely available,
copyright-clean textbooks. Freely accessible encyclopaedias like Wikipedia and Math World grow in size
and quality. UNESCO/IIEP hosts a Wiki called “OER useful resources” listing several other portals,
gateways and repositories. Even more difficult than to list the number initiatives would be to estimate the
quantity of available resources, even with a narrow definition of OER. On top of resources accessible
through initiatives like the ones listed above, it can be estimated to be far more resources available by
way of search engines like Google or Yahoo!.
What can be offered is a draft of a typology of different repositories. As already mentioned, there are both
large scale operations and small scale activities. It is also possible to distinguish between different
providers – institution based programmes and more community based bottom-up initiated activities, which
will be more discussed later in this paper. In both cases there are all kind of in-between-models forming a
continuum which can be used to forms a diagram.
Diagram 1: Categories of OER providers
In the upper left corner of the diagram, large scale and institution based or supported initiatives would be
found. A good example is the MIT OCW programme. It is large scale in the number of resources provided
and regarding the number of people involved. It is totally institution based in the sense that all materials
originate from MIT staff. Other initiatives like Connexions, run by Rice University, uses a mix of resources
both from their own staff and from external people contributing materials. In the upper right corner, large
scale operations without a base within an institution should be placed. The best example is probably
Wikipedia – one of the Internet’s real success stories and a good example of a large scale and
Provider
Institution Community
Large
Small
WikipediaMIT OCW
MERLOT
OpenCourse.orgUniv. of Western
Cape
Scale of operation
4. community based operation. Another example, although not as big as Wikipedia, is MERLOT. In the
bottom left corner of the diagram, an example of a small scale but institution based initiative is listed.
University of Western Cape, South Africa announced in October 2005 that they would launch a “free
content and free open courseware strategy”. Finally, in the bottom right corner there is one example of a
small scale community based initiative. The OpenCourse is a “collaboration of teachers, researchers and
students with the common purpose of developing open, reusable learning assets (e.g. animations,
simulations, models, case studies, etc.)”.
A third dimension to consider is whether the repository provides resources in a single discipline or if it is
multidisciplinary. There are examples of single disciplinary programmes, like Stanford Encyclopedia of
Philosophy and Planet Math, but the multidisciplinary approach seems to be more common at the
moment.
Users and producers of OER
So far we do not know much about who is actually using and producing all the available OERs. Of course
institutions based initiatives like the OCW programmes at different universities use their own staff to
produce their material and some of them, like MIT try to continuously evaluate who their users are. But as
a whole very little is known about whom the users and the producers are. To accommodate this
deficiency the OECD project launched two web based surveys during spring 2006, one targeting
institutions and one aimed at individual teachers and researchers. The first received only a very small
number of answers although over 1 800 e-mails were sent to universities in the 30 OECD member
countries. The e-mails were sent to the rector/vice chancellor’s office and the poor result may be a sign
that OER is still mostly a bottom-up phenomenon, where the managerial level of the institutions are not
involved and not aware of the activities going on.
The survey for individuals was answered by 193 people from 49 different countries covering all parts of
the world. The geographical spread is interesting although there is a clear bias towards teachers from
English speaking countries, which may be due to the fact that the questionnaire was only available in
English. The small number of replies also in this case calls for great caution in the interpretation of
results. The majority of the respondents worked at institutions with 10 000 students or less and about one
third worked at institutions with 11 000 – 50 000 students. More than half of the respondents worked in
the area of education, and two out of three represent publicly funded institutions. A majority of the
respondents said they were deeply involved in OER activities, mostly as users of open content and only
slightly less as producers. About half of them said they experienced good support from the management
in their use of open content, somewhat less support for producing content and using OSS. About one out
of four felt good support from the management level in his/her production of OSS. The majority of the
respondents said they were engaged in some sort of co-operation regarding production and exchange of
resources, be it on regional, national or international level.
Other findings in this field results from individual programmes. According to Carson (2005) the traffic to
the MIT OCW site is increasingly global but with a predominance of North American visitors. In the period
from November 2003 to October 2004 36% of MIT OCW visitors came from North America; 16% each
came from East Asia and Western Europe; 11% each from Latin America and Eastern Europe; and the
remaining 9% from the Middle East, Africa, the Pacific, Central Asia and the Caribbean combined. Self
learners, typically with a bachelor’s or master’s degree, seems to make up the bulk of traffic to MIT OCW
(48%), followed by students (31%), and educators (15%). Tufts OCW reports that in their user survey half
of the respondents identified themselves as self-learners, while 43% were faculty members or students at
educational institutions. Over half have masters’ degrees or higher. (Tufts 2006)
About two thirds of the respondents to the OECD questionnaire said they were involved in the production
of open content, either to a large or a small extent. When asked to value nine possible barriers for
involving other colleagues, the most significant barriers were said to be lack of time followed by the lack
of a reward system to encourage staff members to devote time and energy to producing open content,
and lack of skills. The lack of a business model for open content initiatives was also perceived as an
5. important factor with negative impact. The least significant barriers were said to be lack of access to
computers and other kinds of hardware, and lack of software.
To sum up the typical OER user seem at the moment to be a single enthusiast – either a well educated
self-learners, likely to live in North America, or a faculty members both using and producing learning
resources with some support from the institution management and often involved in exchange of
resources with other institutions.
WHY are individuals and institutions engaged in OER?
The first and most fundamental question anyone arguing for free and open sharing of software or content
has to answer is – why? Why should anyone give away anything for free? What are the possible gains in
doing that? Advocates of the OSS, OA and OER movements of course have arguments in favour of their
specific cause. But there are also general arguments that apply to all three. These can be divided into pull
arguments which lists the gains that can be reached by open sharing of software, scientific articles and
educational materials, and push arguments that registers threats or negative effects that might appear if
software developers, scientists and educationalists do not share their work openly.
Starting with the push side, it is sometimes argued that, if universities do not support the open sharing of
research results and educational materials, traditional academic values will be increasingly marginalised
by market forces. The risk of a software monopoly if everyone is using Microsoft programmes or a
combination of a combined hardware and software monopoly by too many using Apple’s iPod music
players listening to iTunes, is often used to support the OSS movement. The same is true regarding the
risk of monopoly ownership and control of scientific literature from opponents of the large scientific
publishing houses. The possibility for researchers to keep a seat at the table in decisions about the
disposition of research results in the future is sometimes said to be at risk. Increased costs and
vulnerability, increased social inequality and slower technical and scientific development are other
concerns.
On the other side, a number of possible positive effects from open sharing are put forward, such as that
free sharing means broader and faster dissemination and thereby more people are involved in problem-
solving which in turn means rapid quality improvement and faster technical and scientific development;
decentralised development increases quality, stability and security; free sharing of software, scientific
results and educational resources reinforces societal development and diminishes social inequality. From
a more individual standpoint, open sharing is claimed to increase publicity, reputation and the pleasure of
sharing with peers.
Arguments for institutional involvement in OER
From an institutional point of view there seems to be five main arguments to be engaged in OER projects.
One is the altruistic argument that sharing knowledge is a good thing to do and also in line with academic
traditions, as pointed out by the OA movement. Openness is the breath of life for education and research.
Resources created by educators and researchers should subsequently be open for anyone to use and
reuse. Ultimately this argument is supported by the United Nations Human Rights Declaration which
states that “Everyone has the right to education. Education shall be free, at least in the elementary and
fundamental stages.” (Article 26)
A second argument is also close to what the OA movement claims – namely that educational institutions
should leverage on taxpayers’ money by allowing free sharing and reuse of resources developed by
publicly funded institutions. To lock in learning resources behind passwords, means that people in other
publicly funded institutions sometimes duplicate work and reinvent things instead of standing on the
shoulders of their peers. It might be seen as a drawback for this argument that it does not distinguish
between taxpayers in different countries – learning resources created in one country may be used in
another country sparing taxpayers in the second country some money. But, as pointed out by Ng (2006),
free-riding of this kind may not pose so much of a problem since the use of a learning resource in a
foreign country does not hinder the use of the same resource by domestic teachers. Instead, he says
“allowing free-riding may be necessary for the growth of a good community as they help draw new
6. members by words of mouth. Also, free-riders themselves may learn to value the community more over
time, so much that some of them may share eventually.”
A third argument is taken from the OSS movement: “What you give, you receive back improved”. By
sharing and reusing, the costs for content development can be cut, thereby making better use of available
resources. Also the quality would improve compared to a situation where everyone starts from the
beginning.
A fourth argument for institutions to be engaged in OER projects is that it is good for public relations and
can function as a show-window attracting new students. Institutions like MIT receive a lot of positive
attention for their decision to make their resources available for free. Other institutions could do the same.
A fifth argument is that many institutions feel a growing competition as a consequence of the increasing
globalisation of higher education and a rising supply of free educational resources on the Internet. In this
situation there is a need to look for new business models, new ways of making revenue, such as offering
content for free both as advertisements and as a way of lowering the threshold for new students that still
would need to pay for tutoring and accreditation.
To what extent the above incentives are the driving forces behind the initiatives taken by individual
institutions is hard to say. It is also true that a combination of several of the motives listed here could be in
play simultaneously, both altruistic motives and economic driven incentives.
Motives for individuals
The incentives for individual researchers, teachers and instructors to share learning resources are so far
less mapped and well known compared to motives for OA publishing or participating in OSS projects. The
motives to be engaged in OER are probably similarly complex. Findings from the OECD questionnaire to
teachers and researchers involved in OER activities suggest that, when presented with a list of proposed
goals or benefits with using OER in their own teaching, the most commonly reported motive was to gain
access to the best possible resources and to have more flexible materials. More altruistic ambitions, such
as assisting developing countries, outreach to disadvantage communities or bringing down costs for
students seems somewhat less important. At the same time the least important factor was to personally
be financially rewarded.
When asked about the most significant barriers among colleagues not using OER in their teaching, the
respondents pointed out lack of time and skills together with the absences of a reward system. A
perceived lack of interest for pedagogical innovation among colleagues is also mentioned. The barriers
described correspond with lessons learned from an Australian evaluation of an institutional learning
environment which included a learning resource catalogue (Koppi, 2003). The authors conclude that “[t]he
issue of reward for publicising teaching and learning materials is of paramount importance to the success
of a sustainable learning resource catalogue where the teaching staff themselves take ownership of the
system”. To establish a credible academic reward system that includes the production and use of OER
might be the single most important policy issue for a large scale deployment of OER in teaching and
learning.
Challenges to the Growing OER Movement
Although the idea of OER is thriving at the moment, it is important also to look at some challenges that
might stifle the further growth of the movement. In this paper three challenges will be touched upon: the
lack of awareness among academics regarding copyright issues; how to assure quality in open content;
and how to sustain OER initiatives in the longer run.
Lack of awareness of copyright issues
While publication, consumption and distribution of texts were mediated through physical media,
academics remained for the most part unaware of the licensing that underpinned the exploitation of
copyright. Internet and other digital media have changed this. (McCracken, 2006) By having access to
publishing and production tools, and by licensing access to a digital, ephemeral product rather than a
physical object such as a book or print, researchers as well as teachers now interrelate with licensing as
7. never before. And for the most part they seem either unprepared or unwilling to engage with cumbersome
licensing procedures.
Although many academics are willing to share their work, they are often hesitant as how to do this without
losing all their rights. Although some people release work under the public domain, it is not unusual that
authors would like to retain some rights over their work. The RoMEO project in UK made a survey in
2002-2003 among 542 researchers about what kind of rights they wanted to retain. (Gadd, 2003) A
majority (over 60%), were happy for third parties to display, print, save, excerpt from and give away their
papers, but wanted this to be on the condition that they were attributed as the authors and that all copies
were done so verbatim. 55% wanted to limit the usage of their works to educational and non-commercial
use. The RoMEO report concluded that the protection offered to research papers by copyright law is in
excess of what is required by most academics.
Several open content licenses have been developed, like the Creative Commons and the GNU Free
Documentation Licence, to accommodate this problem. Open licensing provides a way of controlled
sharing with some rights reserved to the author. They have the benefit of introducing certainty and clarity
into the process of obtaining permission to use the work of others. They also reduce the administrative
burden of having to clear rights before use. This is particularly useful in the educational context where
users have little or no inside knowledge of the mechanisms used by the media industries. Finally, open
licenses establish a body of works licensed as “open content” that may be freely shared. However, it must
also be recognised that they have some disadvantages. Rights holders must be prepared to grant and to
live with exercising only a “broad-sweep” control over their works, replacing the case by case control with
which they are familiar. Moral rights are waived under licences offering the right to make derivative works
and different and often blurred and overlapping boundaries emerge between not-for-profit, educational
and commercial exploitation or distribution. Despite some shortcomings, there seems to be a growing
interest for open licenses, as shown by the increasing number of objects released under the Creative
Commons license.
The RoMEO project also showed that 41% of authors “freely” assign copyright to publishers without fully
understanding the consequences. Preliminary findings from the OECD survey on OER shows a low
awareness regarding the importance of using open licenses among teachers and researchers producing
learning resources, and few initiatives from institutions to accommodate this deficiency. Given that the
scholars in the RoMEO survey and those responding the OECD questionnaire are more or less
representative of academics from other countries, the conclusions seems to strengthen the assumption
that raising the awareness on copyright and licenses is an important challenge for both the OER and OA
movements. Maybe even easier ways of retaining only those rights that the individual author wants to
retain are needed, together with active advice and support from higher educational institutions. A recent
comparison of seven Australian universities underpins previous international research showing that
relying solely on voluntary deposits by academics of research articles to OA archives will result in
approximately 15% contribution. (Sale, 2006) Requirements to deposit research output in an open archive
coupled with effective author support policy, results in much higher deposit rates.
Quality assurance
The overview of the current state of OER showed that a growing number of initiatives and digital
resources are available. Teachers, students and self-learners looking for resources should not have
difficulties finding resources, but still might have problems of judging their quality and relevance. The
issue of the quality of resources is fundamental and can not be dealt with at depth in this paper. Instead a
few different approaches to the issue of quality management will be listed.
Some institution-based providers use the brand or reputation of the institution to persuade the user that
the materials on the website are of good quality. If not, the prestige of the institution is at risk. Most
probably they use internal quality checks before the release of the courses, but these processes are not
open in the sense that the user of the resource can follow them.
Another approach is to have the resources reviewed by peers. As described in the section on OA, the
peer review process is one of the most used quality assurance processes in academia. As well as being a
8. well known and well understood routine, there are other arguments for using peer review schemes to
guarantee the quality of resources in a repository. Taylor (2002) argues the process can be used to come
to terms with the lack of a reward system by giving recognition and reward to the creator of a learning
resource, as well as a dissemination method. Furthermore, there is a need for making the review
decisions credible, and for that purpose an open peer review according to agreed criteria is well suited,
Taylor claims.
A third quality management approach is not to have a centrally designed process, but rather let individual
users decide on whatever ground they like whether a learning resource is of high quality, useful, or good
in any other respect. This can be done by letting users rate or comment on the resource or describe how
they have used it, or by showing the number of downloads for each resource on the website. This is a
kind of low level or bottom-up approach often used on Internet based market places, music sites, etc. The
argument for such an approach would be that quality is not an inherent part of a learning resource, but
rather a contextual phenomenon. It is only in the specific learning situation that it can be decided whether
a resource is useful or not, and therefore it is the user who should be the judge.
To sum up there are several alternative ways of approaching the quality management issues. As shown
in Diagram 2, it can be done by a centrally designed process or in a decentralised manner, one might use
open processes or more closed ones. Arguments can be made for all these approaches (maybe with the
exception of the word-of-mouth method), much depending on which kind of OER initiative or programme
one is considering. All sorts of combinations could also be used.
Diagram 2: Quality management processes for OER initiatives
Sustainability of OER initiatives
The fact that so many OER initiatives have started during the last years has created competition for
funding. Although some projects have a strong institutional backing it is most probably start up funding
that will cease after a few years. Therefore it is important to seriously consider how the initiatives can be
sustained in the long run. There are many different kinds of OER providers and no single sustainability
model will fit all. Instead there is a need to discover different approaches that might be useful in a local
context. Two different approaches will be discussed here that might be looked upon as ideal types at
each end of a continuum, where a lot of models could be invented in between. These two are the
institutional model and the community model.
The growing competition among institution based OER initiatives calls for the development of a strong
brand, user communities, increased site usability and improved quality of the resources offered.
Community “marketing” is important for the institutional OER initiatives for several reasons:
• It enables users to form strong connections with the website;
• The institution can learn from the community about what works and what does not work on the
website;
Open
Closed
Centralised Decentralised
Internal quality
procedures
User
comments,
user ratings
Word of
mouth
Peer review
9. • It gives possibilities for rapid diffusion;
• Strong communities influence user behaviours – users come back to the repository.
Institutions launching OER programmes might also need to look into different revenue models for the long
term stability and viability of their initiative. To this end some alternative models identified by Dholakia
(2006) might be considered, such as:
• The Replacement model, where OER replaces other use and can benefit from the cost savings
which is a result of the replacement. It was noted though that this model has a natural limit since
it can only generate the same amount of resources as it replaces.
• The Foundation, Donation or Endowment model, where the funding for the operations are
provided by an external actor such as foundations. This model was primarily seen as a start up
model that will most probably not be viable in the long run. It might be transferred into a
Government support model, which could be a long-term option in some (mostly European?)
countries but not others.
• The Segmentation model, where the provider, simultaneously with resources for free, also
provides “value-added” services to user segments and charges them for these services – such as
sales of paper copies, training and user support, ask-an-expert services etc. This model, together
with the conversion model, is among the most used in the education sector.
• The Conversion model, where “you give something away for free and then convert the consumer
to a paying customer”.
• The Voluntary support model, which is based on fund-raising campaigns. Another version of this
model is the Membership model where a coalition of interested parties – organisations or
individuals – is invited to contribute a certain sum as seed money or on an annual basis.
• The Contributor-Pay model where the contributors pay the cost of maintaining the contribution,
which the provider makes available for free. This model is used to give OA to scientific
publications and might work also for OER.
The alternative approach to building an OER programme with a strong institutional backing is the
community model. This is more of a grass roots activity where individuals contribute with their time,
knowledge and resources on a voluntary basis. In this model, production, use and distribution is
decentralised, compared to the institutional model where at least production and distribution are
centralised. From a community perspective, one might take an alternative view on the over-all concept of
sustainability. From this standpoint, it is not enough to look at the advantages and disadvantages of
different revenue or funding models – one should look not only at who pays for the resources but also
who creates them, how they are distributed and how one can work with them. Some of the aspects to
consider are:
• Technical considerations such as discoverability of the resources;
• The kind of openness and constraints on access and use that is given users;
• Different content models (the possibility to localise content) and issues of licensing;
• Different staffing models and incentives for people to contribute resources;
• Alternative workflows to the traditional design—use—evaluation model, to models without a clear
distinction between production and use or between the user and the producer. The concept of co-
production is important here.
• Maintenance and updating of resources.
Since the community model builds on voluntary work and enthusiasts, sustainability is not so much a
matter of financial resources as of dismantling barriers that hinders the community to flourish and grow.
Tentative actions could be to find alternatives to the existing IPR regime and changing the mind set of
donators not only to include funding to institutional OER initiatives but also to loosely composed
communities.
Concluding remarks
Although there are a growing number of OER initiatives a the moment, a lot of fundamental questions still
remains to be answered such as who is involved, in what way are they involved and why? A wide variety
of reasons seem to be at play for both institutions and individuals: some are altruistic and idealistic, others
10. are economic. The phenomenon – that individuals and institutions give away learning resources for free –
which at first seems counter intuitive and difficult to explain within the old economic and educational
context, might be better understood as a part of a new culture and an emerging economic reality with
partly different characteristics. The apparently contradictory trends that were mentioned in the
introduction to this paper – on the one hand a growing competition among universities and on the other
that some do not protect their intellectual capital, but share it for free – might not be so contradictory after
all. For some universities free sharing of learning resources might be a strategy to create a competitive
advantage by using unorthodox methods. One can predict a growing debate within the OER movement
concerning the role of commercial actors using open resources as part of their business model, as we
have seen in the OSS and OA movements.
During the coming months the OECD study will concentrate on the issues of pedagogical, financial and
other motivations, benefits and barriers for institutions to use and produce OER; usability issues together
with management concerns around quality and validation; and finally policy implications on regional and
national level of the OER movement. The final report will be published in early 2007.
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This paper is licensed under the Creative Commons Attribution License:
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