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 Cloud Computing con Amazon Web Services
2/3
More than two-thirds of
IT budgets go toward
keeping the lights on
77%
of CEOs believe security
risk has increased in the
last few years and 65%
believe their risk management
capability is falling behind
15yrs
The average lifespan
of an Standard & Poor
company
dropped from 67 years in
the 1920s to 15 years today
Hospitality Trading Insurance Grocery
This is something “born in the cloud”
companies have already discovered.
Devices
Xiaomi
Disruption is much easier today
How This Affects You
You’re left without
the necessary resources
to pursue critical business
initiatives required to maintain
a competitive advantage Your traditional IT model
lacks the agility you
need to keep pace with
innovative startups
Insufficient security,
compliance and availability
can hamper your ability to
compete and open the door to
sophisticated, hard-to-identify
attacks
Responding requires a new model
Focus on differentiating your company
Innovate at start-up like speed
Reduce risk
Focus on differentiation
and reduce technical debt
Move from risk-laden
up-front expense to
flexible variable expense
Stop guessing
at capacity planning
Go global in
minutes
Get rid of time-consuming, expensive tasks
Remove complicated infrastructure
management that adds little
business value
GE Oil & Gas is migrating 500 applications, and more than 750TB of
data, to the cloud by the end of 2016 as part of a major digital
transformation, helping it attain a 52% reduction in TCO and greater
speed to market.
What	sets	AWS	apart?
Building and managing cloud since 2006
70+ services to support any cloud workload
History of rapid, customer-driven releases
14 regions, 38 availability zones, 65 edge locations
54 proactive price reductions to date
Thousands of partners; 2,700+ Marketplace products
Experience
Service Breadth & Depth
Pace of Innovation
Global Footprint
Pricing Philosophy
Ecosystem
*as of July 31, 2014
Global	Footprint
Over	1	million	active customers	across	190	
countries
2,000	government	agencies
5,000	educational	institutions
14	regions
38	availability	zones
65	edge	locations
AWS	is	available	today	in	the	U.S.,	Brazil,	Europe,	Japan,	Singapore,	India,	Korea,	
Australia,	and	China.	Additional	regions	in	the	UK,	France,	Canada	are	expected	to	
come	online	over	the	next	12	– 18	months.	
Region
Edge	Location
Global	Footprint
Over	1	million	active customers	across	190	
countries
2,000	government	agencies
5,000	educational	institutions
14	regions
38	availability	zones
65	edge	locations
AWS	is	available	today	in	the	U.S.,	Brazil,	Europe,	Japan,	Singapore,	India,	Korea,	
Australia,	and	China.	Additional	regions	in	the	UK,	France,	Canada	are	expected	to	
come	online	over	the	next	12	– 18	months.	
Region
Edge	Location
ENTERPRISE	
APPS
DEVELOPMENT &	OPERATIONSMOBILE SERVICESAPP	SERVICESANALYTICS
Data
Warehousing
Hadoop/
Spark
Streaming	Data	
Collection
Machine	
Learning
Elastic	
Search
Virtual	
Desktops
Sharing	&	
Collaboration
Corporate	
Email
Backup
Queuing	&	
Notifications
Workflow
Search
Email
Transcoding
One-click	App	
Deployment
Identity
Sync
Single	Integrated	
Console
Push
Notifications
DevOps	Resource	
Management
Application	Lifecycle	
Management
Containers
Triggers
Resource	
Templates
TECHNICAL	&	
BUSINESS	
SUPPORT
Account	
Management
Support
Professional	
Services
Training	&	
Certification
Security	&	
Pricing	
Reports
Partner	
Ecosystem
Solutions	
Architects
MARKETPLACE
Business	
Apps
Business	
Intelligence
Databases
DevOps	
Tools
NetworkingSecurity Storage
Regions
Availability	
Zones
Points	of	
Presence
INFRASTRUCTURE
CORE SERVICES
Compute
VMs,	Auto-scaling,	&	
Load	Balancing
Storage
Object,	Blocks,	Archival,	
Import/Export
Databases
Relational,	NoSQL,	
Caching,	Migration
Networking
VPC,	DX,	DNS
CDN
Access	
Control
Identity	
Management
Key	
Management	&	
Storage
Monitoring	
&	Logs
Assessment	
and	reporting	
Resource	&	
Usage	Auditing
SECURITY	&	COMPLIANCE
Configuration	
Compliance
Web	application	
firewall
HYBRID
ARCHITECTURE
Data	Backups
Integrated	
App	
Deployments
Direct
Connect
Identity
Federation
Integrated
Resource	
Management
Integrated	
Networking
API	
Gateway
IoT
Rules	
Engine
Device	
Shadows
Device	SDKs
Registry
Device	
Gateway
Streaming	Data	
Analysis
Business	
Intelligence
Mobile
Analytics
Gain the freedom to choose
OS
Microsoft Windows Server 2012, 2008, 2003
Red Hat Enterprise Linux
Amazon Linux
SUSE Linux
Ubuntu
Database
Microsoft SQL Server
Oracle
Amazon Aurora
PostgreSQL
MySQL
MariaDB
Amazon DynamoDB
Amazon EC2 & Amazon RDS
And the freedom to change your mind
AWS Database Migration Service
Migrate on-premises, Amazon RDS, and EC2-based databases
Supported Sources
Oracle
Microsoft SQL Server
MySQL
Amazon Aurora
PostgreSQL
Supported Targets
Oracle
Microsoft SQL Server
MySQL
Amazon Aurora
PostgreSQL
Amazon Redshift
MariaDB
“The AWS Database Migration Service automated most of the work needed to convert
from Oracle and dramatically reduced the manual effort involved in the code migration. It
is a key enabler in our plans to adopt more agile, open source databases.”
Hans Wald – CTO, Thomas Publishing
Innovate faster than ever before
Take advantage of new computing models
Develop without
worrying about servers
to manage
Setup your code to run
in response to a
variety of triggers
Code is executed on
demand with
continuous scaling
Pay only for the time
used with sub-second
metering
Serverless architectures free you from managing infrastructure
AWS Lambda
MLBAM uses AWS Lambda to support the analysis of data feeds in MLB Statcast’s
metrics engine. It takes the raw data, cleans it up and conducts error detection, then
creates the metrics that bring more insights into plays; all within 12 seconds of a play.
Data warehousing for everyone
• Massively parallel, petabyte scale
• Fully managed
• $1000 per TB per year; 1/10th traditional costs
• Use your existing integration and BI tools
Faster, simpler, less expensive
Amazon Redshift
“Being able to explore near-real-time data improves our decision making massively. We
can make decisions based on what’s happening now rather than what happened three or
four days ago… Redshift is the engine that drives our decision-making: that’s how
important it is to us.” John O’Donovan – CTO, Financial Times
Act on information as it happens
Capture, store, and analyze streaming data
Build custom applications that process
or analyze streaming data such as
real-time content recommendations.
Quickly load TBs per hour of
streaming data into the cloud for
applications such as social media
analysis or IoT.
Amazon Kinesis
Hearst Corporation sends clickstream data containing content and audience
information from over 250 digital properties with Amazon Kinesis to make
real-time content recommendations to maximize audience engagement.
Enterprise performance with open-source economics
Amazon RDS for Aurora
"With Alfresco on Amazon Aurora we scaled to 1 billion documents with a
throughput of 3 million per hour, which is 10 times faster than our MySQL
environment. It just works!" - John Newton, Founder and CTO of Alfresco.
Old	World
Proprietary
Very	expensive
Punitive	licensing	inhibits	change
Limited	flexibility
New	World
Open-source
Cloud	economics
Come	and	go	as	you	please
Build	on	top	of	existing	standards
Reduce Infrastructure Risk
OR
Move Fast
Stay Secure
AND
Move Fast
Stay Secure
Strengthen your security posture
Powerful native functionality and
tools at little or no cost
Over 50 global compliance
certifications and accreditations
Leverage security enhancements gleaned
from 1M+ customer experiences
Benefit from AWS industry leading
security teams 24/7, 365 days a year
Security infrastructure built to
satisfy military, global banks, and other
high-sensitivity organizations
“We work closely with AWS to
develop a security model, which we
believe enables us to operate more
securely in the public cloud than we
can in our own data centers.”
Rob Alexander - CIO, Capital One
Access a deep set of cloud security tools
Encryption
Key
Management
Service
CloudHSM Server-side
Encryption
Networking
Virtual
Private
Cloud
Web
Application
Firewall
Compliance
ConfigCloudTrail
&
Inspector
Service
Catalog
Identity
IAM Active
Directory
Integration
SAML
Federation
Migrating existing
applications as
quickly as possible
Deploying new
applications to the
cloud by default
Cloud computing has become the new normal
AWS services more than a million active customers every month in 190 countries.
Through customer obsession and an increasing pace of innovation,
AWS is the fastest technology vendor in history to reach a $10B run rate.
Global Enterprise Customers
General Electric Capital One BMW
Johnson	&
Johnson Merck Nordstrom
“There	is	no	public	cloud	infrastructure	provider	
that	has	more	robust	enterprise	capabilities.”
Marc	Benioff,	Chairman	&	CEO,	Salesforce
Gracias

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Cloud Computing con Amazon Web Services