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Collaboration and Strategic Alliances Affecting Strategic Management

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Pradipta Poudel

Collaborations and Strategic alliance affecting Strategic management of a business

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COLLABORATIONS AND STRATEGIC ALLIANCES -Pradipta Poudel BIM VII
Strategic Management? Set of decisions and actions related to formulation, implementation and control of strategy Strategic Fit Organizatinal Unity Manages Changes Resource Management Importance:
• Partnerships where two or more organizations work together to achieve shared goals while remaining independent • Collaborations and strategic alliances are smart ways for organizations to grow together • Forms of collaborations: ⚬ Joint Ventures: 2+ org. create a new business ⚬ Equity Partnerships: Buy stakes in other org. ⚬ Non-Equity Alliances: Based on contracts ⚬ Consortia: Collaborate for large projects CollaborationsandStrategicAlliances
• Access to New Markets ⚬ Enable companies to enter new markets • Resource Sharing ⚬ Share vital resources like technology, HR • Risk Mitigation ⚬ Distribute financial and operational risks • Competitive Advantage ⚬ Combines the strength of both partners, providing a competitive advantage Implicationsfor Organization
Positive Impact on Organization andStrategicManagement • Influencing the scope of strategic decisions ⚬ May lead to new market opportunities or require adjustments • Shaping resource allocation ⚬ Resources may need to be directed towards managing the alliance • Developing new capabilities ⚬ A means to acquire new skills and technologies • Adapting to the competitive landscape ⚬ Help companies respond to changes and counter threats
• Cultural Differences ⚬ Different cultures can cause conflicts (management styles, decision-making processes, and communication practices) • Strategic Misalignment ⚬ Partners with experience conflicts • Resource Dependency ⚬ Over-reliance on a partner’s resources creates vulnerabilities • Intellectual Property Risks ⚬ Sharing technology and knowledge poses risks of intellectual property theft Challenges in Collaborations and StrategicAlliance
• Due Diligence ⚬ Researching the potential partner's background • Clear Agreements ⚬ Should outline the scope of the partnership, the objectives • Regular Communication ⚬ Regular meetings, progress reports, and feedback sessions • Flexibility and Adaptability ⚬ Flexibility ensures that the alliance remains relevant and effective and should adapt according to situations ResponsetoChallenges
• Starbucks uses alliances, like with Tata in India, to expand globally and navigate local markets • Collaborations help Starbucks diversify its product offerings • Partnerships enhance Starbucks' sustainability initiatives and maintain its competitive edge Companies Responding to StrategicAlliances(Global) StarbucksandTata
• SCBN and BBSM have formed a strategic business alliance • SCBN will issue a co-branded Visa Platinum card offering attractive cash back offers • Cardholders get a 10% instant discount for the first three months and the card will be issued Companies Responding to StrategicAlliances(Nepalese) StandardCharteredBank NepalandBBSM
• Collaborations and strategic alliances ⚬ provide access to new markets, ⚬ resource sharing, ⚬ risk mitigation, and ⚬ competitive advantage • Partnerships can face challenges like ⚬ cultural differences, ⚬ strategic misalignment, ⚬ resource dependency • Companies like Starbucks with Tata and Standard Chartered Bank with Bhatbhateni demonstrate that well-managed alliances Conclusion
• https://thehimalayantimes.com/business/scbnl -ties- up-with-bhatbhateni • Fischer, D., & Roy, K. (2019). Market entry in India: The curious case of Starbucks. Rutgers Business Review, 4(2). • https://doi.org/10.1002/smj.4250171108 References
Collaboration and Strategic Alliances Affecting Strategic Management

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Collaboration and Strategic Alliances Affecting Strategic Management

  • 2. Strategic Management? Set of decisions and actions related to formulation, implementation and control of strategy Strategic Fit Organizatinal Unity Manages Changes Resource Management Importance:
  • 3. • Partnerships where two or more organizations work together to achieve shared goals while remaining independent • Collaborations and strategic alliances are smart ways for organizations to grow together • Forms of collaborations: ⚬ Joint Ventures: 2+ org. create a new business ⚬ Equity Partnerships: Buy stakes in other org. ⚬ Non-Equity Alliances: Based on contracts ⚬ Consortia: Collaborate for large projects CollaborationsandStrategicAlliances
  • 4. • Access to New Markets ⚬ Enable companies to enter new markets • Resource Sharing ⚬ Share vital resources like technology, HR • Risk Mitigation ⚬ Distribute financial and operational risks • Competitive Advantage ⚬ Combines the strength of both partners, providing a competitive advantage Implicationsfor Organization
  • 5. Positive Impact on Organization andStrategicManagement • Influencing the scope of strategic decisions ⚬ May lead to new market opportunities or require adjustments • Shaping resource allocation ⚬ Resources may need to be directed towards managing the alliance • Developing new capabilities ⚬ A means to acquire new skills and technologies • Adapting to the competitive landscape ⚬ Help companies respond to changes and counter threats
  • 6. • Cultural Differences ⚬ Different cultures can cause conflicts (management styles, decision-making processes, and communication practices) • Strategic Misalignment ⚬ Partners with experience conflicts • Resource Dependency ⚬ Over-reliance on a partner’s resources creates vulnerabilities • Intellectual Property Risks ⚬ Sharing technology and knowledge poses risks of intellectual property theft Challenges in Collaborations and StrategicAlliance
  • 7. • Due Diligence ⚬ Researching the potential partner's background • Clear Agreements ⚬ Should outline the scope of the partnership, the objectives • Regular Communication ⚬ Regular meetings, progress reports, and feedback sessions • Flexibility and Adaptability ⚬ Flexibility ensures that the alliance remains relevant and effective and should adapt according to situations ResponsetoChallenges
  • 8. • Starbucks uses alliances, like with Tata in India, to expand globally and navigate local markets • Collaborations help Starbucks diversify its product offerings • Partnerships enhance Starbucks' sustainability initiatives and maintain its competitive edge Companies Responding to StrategicAlliances(Global) StarbucksandTata
  • 9. • SCBN and BBSM have formed a strategic business alliance • SCBN will issue a co-branded Visa Platinum card offering attractive cash back offers • Cardholders get a 10% instant discount for the first three months and the card will be issued Companies Responding to StrategicAlliances(Nepalese) StandardCharteredBank NepalandBBSM
  • 10. • Collaborations and strategic alliances ⚬ provide access to new markets, ⚬ resource sharing, ⚬ risk mitigation, and ⚬ competitive advantage • Partnerships can face challenges like ⚬ cultural differences, ⚬ strategic misalignment, ⚬ resource dependency • Companies like Starbucks with Tata and Standard Chartered Bank with Bhatbhateni demonstrate that well-managed alliances Conclusion
  • 11. • https://thehimalayantimes.com/business/scbnl -ties- up-with-bhatbhateni • Fischer, D., & Roy, K. (2019). Market entry in India: The curious case of Starbucks. Rutgers Business Review, 4(2). • https://doi.org/10.1002/smj.4250171108 References