Each of the eight magazine contents pages featured typical conventions like using the brand identity and layout consistently. Celebrities from music, television, and movies were prominently featured to appeal to different interests of the target audience. There was a mix of female and male solo artists as well as groups, though not mixed gender groups. Stylistic elements like clothing helped portray conventions of the pop genre. The magazine's signature masthead and consistent positioning reinforced its recognizable brand identity across issues.
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Contents page overview
2. Each of the eight contents pages all feature typical magazine content page conventions. Also show are the general layout of a
magazine and the conventions which are within each magazine. These conventions include things such as the use of the brand
identity to continuously portrait the magazines key features across each of their magazine contents pages, typically in We (Heart)
Pop magazine a main image that is slightly larger that the other smaller feature images dominates the front cover, drawing the
audience into buying the magazine by showing the big main articles image to make you want to read on and find out more
information about this celeb. Pull out quotes are used either to the side of the image or just below the image so the target audience
are able to get an inkling into what the article may be about. The use of these friendlier words such as “reem” and “quid” make the
magazine seem more direct to the audience using direct address to draw the readership into the magazine. Finally a masthead in an
appropriate colour and font to link in with the magazine and keep this repetitive look and colour scheme throughout as it is the same
font as most of the font used throughout the magazine and black Is a key feature.
Adding to this, repeated patterns are shown throughout each one of the magazines contents pages. Everyone of the contents pages
always features all the big celeb artists and images of these celebs. This is typically as the target audience what we expect to see on
the contents page of the magazine as it is a music magazine and the use of these images draws the target audience in; There is a
heavy mix of bands and solo artists, therefore this is able to show that the world of pop is not heavily one sided of either bands or
solo artists but consists of a range of different bands and artists. Not only famous singers and artists are shown in the
magazine, other celebs such as actors and reality TV stars are shown such as Joey Essex and Taylor Lautner; this also appeals to
the needs of the magazines target audience as they have other interests other than just music so this is a good way to appeal to a
wider audience. All of the contents pages we can see; that all of the images are positioned to the right hand side and middle of the
magazine.
There is a real mix between the gender of the artists, there are both female and male solo artists and female and male group artists;
but we don’t seem to see groups where there is a mix of female and male artists. Some of the magazine contents pages show that
this months issue is focused on an all male issue and others all female. This can reflect the fact that the genre of Pop is associated
with fashion and very girly things such as fashion, clothes and make-up etc; and that the genre of Pop is predominantly aimed at the
female audience, but the use of showing a lot of female and male Pop artists in this magazine shows that neither sex dominates the
Pop music industry. Were also able to see other similarities in the mise-en-scene elements of the magazine that are shown in each of
the magazines the contents pages. Typical costume’s that the artists are shown to wear are things such as quite edgy and quirky
clothes, such as dresses, converse, shirts, jeans and bright colours are used to convey the conventions of Pop etc. This is a look that
generally associated with the Pop genre; it is commonly shown throughout We (heart) Pop and what the target audience of pop
expect to see the artists to be wearing.
Another shared feature across the contents pages is that they all include a small puff in the top left hand corner of the page, “for your
eyes only” again using direct address towards the audience so they can make the magazine their own and make it personal to
them, feeling like the editor is talking directly to them as an individual.
3. On each contents page, the signature We (Heart) Pop masthead appears, and on each magazine contents page in the top right hand
corner, it is consistently in the exact same position each time on the magazine contents page. The font is the same every time and
does not change throughout all eight magazine contents pages, always keeping the same look of black and bold fonts throughout the
magazine but there is also this yellowish goldish colour that conveys happiness and shows that the magazine is friendly and bubbly.
Just like the name on the magazine, the masthead on the contents page links with it as it is called “We love this” like the name of the
magazine is “We love pop”. it is obvious that We (Heart) Pop has its own brand identity and signature look that is easily recognized
by its target audience. This is maintained image through the repetition of the layout and stylistic features from each issue and is a
very good way of helping the magazine to sell and succeed with its magazine.