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Media Deck

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perfspot

The document summarizes the capabilities of Spot200 & PerfSpot Agency Media including: - Reaching over 5 billion impressions and 200 countries monthly through thousands of premium publishers - Advanced targeting capabilities including behavioral, demographic, and geographic targeting - Dynamic pricing that optimizes rates based on campaign goals - Social media marketing options through sites like Facebook and extensive targeting on the PerfSpot social network - Detailed reporting and optimization of campaigns

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Spot200 & PerfSpot Agency Media Deck
More than 5 Billion Impressions a month Dynamicly Optimizing Ad Serving Advanced Targeting and Re Targeting Thousands of Premium Publishers Easy Effective Targeting Massive Reach to Over 200 Countries Precision Campaign Management Social Media Smart Marketing Options Quantifiable results Live and detailed reporting The ability to optimize as campaigns develop First rate service Single point of entry to over 5,000 publisher websites Dynamic vs. Static CPM Pricing Behavioral Retargeting Demographic and Psychographic Targeting Geo targeting in 200+ countries Same day response time to campaign changes Ability to work with 3rd party ad servers
Pricing Models CPM Pay a fixed fee for 1000 impressions of your advertising material. Enjoy constant creative optimization and constantly improve click rates. CPC Enjoy a network wide exposure and only pay for actual clicks and redirections to your page. CPL Pricing based on leads generated by traffic sent to your landing page or ours. iFrames, Email, Pops... Leads are generated and data Targus verified. CPA Low risk campaigns are a good way to get started. We offer hybrid deals that include network-wide CPA exposure where you will only be charged once an action has taken place. CPI Cost Per Instal pricing for widgets and applications. DCPM Take full advantage of our dynamic price module. Rates will be optimized according to your CPA goal Email Email marketing is one of the most exciting new marketing opportunities. We feature performance based email and brand safe placements within popular email sites such as Hotmail and Yahoo.
Technology Optimization Our attention to detail and performance driven optimization allows us to find the best matches between advertisers and publishers. Optimal reporting We provide detailed reporting to allow you to monitor your own campaigns and see results first hand, real-time. Advanced Targeting Abilities Our first class ad serving technology enables us to target specifics not available elsewhere with tremendous accuracy. This enables us to manage our inventory in a highly comprehensive and dynamic manner. Whether by location, age, gender, contextual interest, creative or behavior, we can serve ads precisely as desired. Our retargeting ability also allows us to bring your visitors back to you anytime you want. Abundance of ad formats We feature the ability to incorporate all standard IAB sizes as well as pops, interstitials, rich media and video ads. Creative Selection All publishers have the ability to ban creatives that cause them headaches and only serve what compliments their site. Dynamic Pricing Dynamic Pricing (dCPM) is an intelligent pricing system that ensures equity in the traffic and advertising quality. With Dynamic CPM, advertisers never have to pay above the specified quality/price ratio, and publishers receive full clarity on the issues of earning and quality levels.
Dynamic CPM Most inventory is sold on a bid basis these days. When advertisers pay on flat CPMs they end up losing revenue whenever they bid higher than needed and lose premium impressions sometimes by only a few cents. There is a more efficient approach. Instead of eliminating opportunity, we open up access by valuing each impression uniquely and accurately, based on your goals and predicted response. How it Works 1. You set your ROI (CPA, CPC, Delivery) goal 2. An ad call comes in - the system evaluates your goals, pricing structure and the user's predicted response, and sets the price relative to determine value. 3. The impression is auctioned off in real-time, if you take it, you pay based on its true value to you, and you never violate your ROI target.
Targeting Capabilities Our international reach opens doors for your clients into new markets. Our behavioral targeting and retargeting technology allows you to maximize your clients' return on each of their dollars spent. Rather than running the risk of wasting your clients' money on vague audiences, we allow you to target specific interest groups, behaviors or past visitors and customers of your clients, anywhere throughout our network of thousands of the world's top sites. Our database is your tool for success. - Geographic - Daypart - Languages - Netspeeds - Browser - ISPs - Frequency - URLs - Contextual Verticals - Age and gender - Site specific - Behavior based
Social Ads Social Ads are emerging as a new way to engage your audience in brand centric online activities. Spot200 brings together the very best partners to offer you the most comprehensive collection of Social Ad technology in the world. From pre production and concept planning to visual mock ups and full blown proposals, Spot200 is an industry leader in Social media and is naturally one of the best resources today for Social Ads. The Spot200 social channel includes sites like Myspace, Hi5, Facebook, MyYearbook and PerfSpot.com. From conseption to production to delivery, Spot200 Social Ads have you covered 100%. Trust the leader in Social Advertising, Spot200.com.
- 30 Million Members + - Highly Engaged Audience - 10th Largest Social Network - 45% of users over HHI 60K - 52% Male 48% Female - 60 M Unique Visitors *Statistics acording to Alexa.com 9.16.18 PerfSpot.com Global Social Network
The PerfSpot homepage is viewed on average 2 Million times a day. Page take-over opportunities create an amazing "Wow" factor for your campaign. Running a page take-over in combination with your widget or social ad can dramatically improve user interaction and adoption. Page take-overs can be done with the Homepage, PerfNights, Video page, Pictures Page ,Game Page and Movie Page. Skins & Takeovers
Embeded Profile Your Brand, Business, Spokesperson and message in front of Millions of potential brand ambassidors and influencers. Simply put, an embeded profile gives you a powerful new resource for consumer research, interaction, promotion, solicitation, Branding and Direct Responce. Please Note: Embeded Profile is needed to utilize the add as friend feature covered later. Increase your reach and boost engagement levels through active or passive social media profile marketing. PerfSpot is a great place to build your brand and engage key influencers. Gain access to such viral features such as Grapevine, Invites, Groups, Applications and much much more.
Featured Profile Templates Deep user engagement and brand loyalty can also be achieved for a brand that desires to create a highly engaging and persistant campaign on Perfspot through a Featured Template. A Featured Template gives your campaign an additional measurable interactive component. When a member installs your branded background on their profile they are then working for you as brand ambassadors.
Highly Customized Targeted Interactive Our Widget Ecosystem Source: eMarketer*, IMI International**, ePrize Data*** Sponsored applications and widgets are also promoted through featured placement in the PerfSpot applications gallery. This gives top billing to a fresh stream of new content and lets our users know what the hottest apps are! The application manager is where the Perfspot user arranges the order they wish to show applications and widgets on their public and private profiles. After the first instal, the widget is automatically placed on the public profile.
Highly Customized Targeted Interactive Our Widget Ecosystem Source: eMarketer*, IMI International**, ePrize Data*** The Perfspot Road Block is used to capture the attention of users who have not yet installed a sponsored application or widget and give them the immediate opportunity to take action and install to their profile. When the Perfspot user installs the widget or application it automatically gets posted to their public home page on Perfspot.

More Related Content

Media Deck

  • 1. Spot200 & PerfSpot Agency Media Deck
  • 2. More than 5 Billion Impressions a month Dynamicly Optimizing Ad Serving Advanced Targeting and Re Targeting Thousands of Premium Publishers Easy Effective Targeting Massive Reach to Over 200 Countries Precision Campaign Management Social Media Smart Marketing Options Quantifiable results Live and detailed reporting The ability to optimize as campaigns develop First rate service Single point of entry to over 5,000 publisher websites Dynamic vs. Static CPM Pricing Behavioral Retargeting Demographic and Psychographic Targeting Geo targeting in 200+ countries Same day response time to campaign changes Ability to work with 3rd party ad servers
  • 3. Pricing Models CPM Pay a fixed fee for 1000 impressions of your advertising material. Enjoy constant creative optimization and constantly improve click rates. CPC Enjoy a network wide exposure and only pay for actual clicks and redirections to your page. CPL Pricing based on leads generated by traffic sent to your landing page or ours. iFrames, Email, Pops... Leads are generated and data Targus verified. CPA Low risk campaigns are a good way to get started. We offer hybrid deals that include network-wide CPA exposure where you will only be charged once an action has taken place. CPI Cost Per Instal pricing for widgets and applications. DCPM Take full advantage of our dynamic price module. Rates will be optimized according to your CPA goal Email Email marketing is one of the most exciting new marketing opportunities. We feature performance based email and brand safe placements within popular email sites such as Hotmail and Yahoo.
  • 4. Technology Optimization Our attention to detail and performance driven optimization allows us to find the best matches between advertisers and publishers. Optimal reporting We provide detailed reporting to allow you to monitor your own campaigns and see results first hand, real-time. Advanced Targeting Abilities Our first class ad serving technology enables us to target specifics not available elsewhere with tremendous accuracy. This enables us to manage our inventory in a highly comprehensive and dynamic manner. Whether by location, age, gender, contextual interest, creative or behavior, we can serve ads precisely as desired. Our retargeting ability also allows us to bring your visitors back to you anytime you want. Abundance of ad formats We feature the ability to incorporate all standard IAB sizes as well as pops, interstitials, rich media and video ads. Creative Selection All publishers have the ability to ban creatives that cause them headaches and only serve what compliments their site. Dynamic Pricing Dynamic Pricing (dCPM) is an intelligent pricing system that ensures equity in the traffic and advertising quality. With Dynamic CPM, advertisers never have to pay above the specified quality/price ratio, and publishers receive full clarity on the issues of earning and quality levels.
  • 5. Dynamic CPM Most inventory is sold on a bid basis these days. When advertisers pay on flat CPMs they end up losing revenue whenever they bid higher than needed and lose premium impressions sometimes by only a few cents. There is a more efficient approach. Instead of eliminating opportunity, we open up access by valuing each impression uniquely and accurately, based on your goals and predicted response. How it Works 1. You set your ROI (CPA, CPC, Delivery) goal 2. An ad call comes in - the system evaluates your goals, pricing structure and the user's predicted response, and sets the price relative to determine value. 3. The impression is auctioned off in real-time, if you take it, you pay based on its true value to you, and you never violate your ROI target.
  • 6. Targeting Capabilities Our international reach opens doors for your clients into new markets. Our behavioral targeting and retargeting technology allows you to maximize your clients' return on each of their dollars spent. Rather than running the risk of wasting your clients' money on vague audiences, we allow you to target specific interest groups, behaviors or past visitors and customers of your clients, anywhere throughout our network of thousands of the world's top sites. Our database is your tool for success. - Geographic - Daypart - Languages - Netspeeds - Browser - ISPs - Frequency - URLs - Contextual Verticals - Age and gender - Site specific - Behavior based
  • 7. Social Ads Social Ads are emerging as a new way to engage your audience in brand centric online activities. Spot200 brings together the very best partners to offer you the most comprehensive collection of Social Ad technology in the world. From pre production and concept planning to visual mock ups and full blown proposals, Spot200 is an industry leader in Social media and is naturally one of the best resources today for Social Ads. The Spot200 social channel includes sites like Myspace, Hi5, Facebook, MyYearbook and PerfSpot.com. From conseption to production to delivery, Spot200 Social Ads have you covered 100%. Trust the leader in Social Advertising, Spot200.com.
  • 8. - 30 Million Members + - Highly Engaged Audience - 10th Largest Social Network - 45% of users over HHI 60K - 52% Male 48% Female - 60 M Unique Visitors *Statistics acording to Alexa.com 9.16.18 PerfSpot.com Global Social Network
  • 9. The PerfSpot homepage is viewed on average 2 Million times a day. Page take-over opportunities create an amazing "Wow" factor for your campaign. Running a page take-over in combination with your widget or social ad can dramatically improve user interaction and adoption. Page take-overs can be done with the Homepage, PerfNights, Video page, Pictures Page ,Game Page and Movie Page. Skins & Takeovers
  • 10. Embeded Profile Your Brand, Business, Spokesperson and message in front of Millions of potential brand ambassidors and influencers. Simply put, an embeded profile gives you a powerful new resource for consumer research, interaction, promotion, solicitation, Branding and Direct Responce. Please Note: Embeded Profile is needed to utilize the add as friend feature covered later. Increase your reach and boost engagement levels through active or passive social media profile marketing. PerfSpot is a great place to build your brand and engage key influencers. Gain access to such viral features such as Grapevine, Invites, Groups, Applications and much much more.
  • 11. Featured Profile Templates Deep user engagement and brand loyalty can also be achieved for a brand that desires to create a highly engaging and persistant campaign on Perfspot through a Featured Template. A Featured Template gives your campaign an additional measurable interactive component. When a member installs your branded background on their profile they are then working for you as brand ambassadors.
  • 12. Highly Customized Targeted Interactive Our Widget Ecosystem Source: eMarketer*, IMI International**, ePrize Data*** Sponsored applications and widgets are also promoted through featured placement in the PerfSpot applications gallery. This gives top billing to a fresh stream of new content and lets our users know what the hottest apps are! The application manager is where the Perfspot user arranges the order they wish to show applications and widgets on their public and private profiles. After the first instal, the widget is automatically placed on the public profile.
  • 13. Highly Customized Targeted Interactive Our Widget Ecosystem Source: eMarketer*, IMI International**, ePrize Data*** The Perfspot Road Block is used to capture the attention of users who have not yet installed a sponsored application or widget and give them the immediate opportunity to take action and install to their profile. When the Perfspot user installs the widget or application it automatically gets posted to their public home page on Perfspot.