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Craig Rispin - Online Reputation Management - Fine Food Australia 2019
A.T. Kearney Studied Why Most
Strategy Plans Tend to Fail...
Online Reviews 

& Reputation
Management
Craig Rispin - Online Reputation Management - Fine Food Australia 2019
Craig Rispin - Online Reputation Management - Fine Food Australia 2019
A.T. Kearney Studied Why Most
Strategy Plans Tend to Fail...
85%

of consumers trust online reviews
A.T. Kearney Studied Why Most
Strategy Plans Tend to Fail...
60%

of consumers believed customer
reviews were either trustworthy or
very trustworthy
A.T. Kearney Studied Why Most
Strategy Plans Tend to Fail...
73%

of customers trust a business more
after reading positive reviews
A.T. Kearney Studied Why Most
Strategy Plans Tend to Fail...
57%of customers visit a company's
website after reading positive
reviews
A.T. Kearney Studied Why Most
Strategy Plans Tend to Fail...
74%of customers who were
asked to provide feedback
68%were willing to do it
A.T. Kearney Studied Why Most
Strategy Plans Tend to Fail...
What Can I Do About
Negative Reviews?
A.T. Kearney Studied Why Most
Strategy Plans Tend to Fail...
How Can I Get More
Positive Reviews?
A.T. Kearney Studied Why Most
Strategy Plans Tend to Fail...
Step 1:
Be Awesome
Step 2:
Ask Nicely
Step 1:
Be Awesome
How?
Craig Rispin - Online Reputation Management - Fine Food Australia 2019
Craig Rispin - Online Reputation Management - Fine Food Australia 2019
Craig Rispin - Online Reputation Management - Fine Food Australia 2019
A.T. Kearney Studied Why Most
Strategy Plans Tend to Fail...
How Can I Get More
Positive Reviews?
Create Different
Spaces To Leave
Reviews.
Craig Rispin - Online Reputation Management - Fine Food Australia 2019
Craig Rispin - Online Reputation Management - Fine Food Australia 2019
Craig Rispin - Online Reputation Management - Fine Food Australia 2019
Craig Rispin - Online Reputation Management - Fine Food Australia 2019
Craig Rispin - Online Reputation Management - Fine Food Australia 2019
Craig Rispin - Online Reputation Management - Fine Food Australia 2019
Optimise your
content.
Setting up website badges to
quickly and easily direct
visitors to your Yelp, Facebook,
and Amazon pages to read and
leave reviews
Craig Rispin - Online Reputation Management - Fine Food Australia 2019
Craig Rispin - Online Reputation Management - Fine Food Australia 2019
Craig Rispin - Online Reputation Management - Fine Food Australia 2019
Craig Rispin - Online Reputation Management - Fine Food Australia 2019
Create incentives*
Craig Rispin - Online Reputation Management - Fine Food Australia 2019
Ask at the right
moments.
Craig Rispin - Online Reputation Management - Fine Food Australia 2019
Ask open-ended
questions first.
Craig Rispin - Online Reputation Management - Fine Food Australia 2019
Respond to every
review - even
negative ones.
Craig Rispin - Online Reputation Management - Fine Food Australia 2019
Share positive
customer reviews
you've already
received.
Craig Rispin - Online Reputation Management - Fine Food Australia 2019
Give your
customers a
positive review
first.
Ask the customer in
person.
Host an event.
Craig Rispin - Online Reputation Management - Fine Food Australia 2019
Craig Rispin - Online Reputation Management - Fine Food Australia 2019
Craig Rispin - Online Reputation Management - Fine Food Australia 2019
Craig Rispin - Online Reputation Management - Fine Food Australia 2019

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Craig Rispin - Online Reputation Management - Fine Food Australia 2019