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Design Sprint - Day 1

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Andy Ayim
Andy Ayim

This 3 Day Design Sprint was delivered to teenagers between the ages of 13 -18 to teach them how to quickly test ideas without writing a line of code. It has been adapted from Tom Lombardo's course from Fresh Tiled Soil.

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3 Day Design Sprint August 7th - 9th Andy Ayim Dave Atkinson Twitter: @Andyshvc Twitter: @DaveMAtkinson DAY 1
Before we begin…….
Who is this?
Day 1 Schedule: Understand Welcome & Introductions Overview of the Process Icebreaker Design Sprint rules Sprint Challenge The Challenge Pitch Statement Interview an Expert Assumptions Assumption Storming Prioritisation Problem Statements Defining Problems Challenge: User Personas Daily Review
Where it all began
What is a Design Sprint? A DESIGN SPRINT IS A FLEXIBLE TIME-BOXED THAT INCREASES THE CHANCES OF MAKING SOMETHING PEOPLE WANT PROBLEM SOLVING FRAMEWORK
Cost-effective testing of your ideas to avoid building something nobody wants “ ”Andy & Dave’s definition
….Avoid this
Typical 5 Day Sprint
3 Day Sprint Day 1 Day 2 Day 3 Welcome Understand Problem Statement(s) Job Stories Six Up Sketch Prototype Validate Wrap Up
Challenge 1 HIGH FIVE EVERYONE IN THE ROOM In 60 seconds
Challenge 2 MAKE EVERYONE HAPPY In 60 seconds
Design Sprint - Day 1
Design Sprint - Day 1
Design Sprint - Day 1
Design Sprint - Day 1
What is your favourite app? What is your favourite hobby?
“A simple, fun & creative way to capture, edit & share photos, videos & messages with friends & family.” A) B) C) The Art of The Pitch
“A digital music service that gives you access to millions of songs.” A) B) C) The Art of The Pitch
Pitch Statement 1. Describe the Product 2. What problem does it solve? 3. Who does it solve it for?
5 Tips on Interviewing Users 1. Keep it simple (language) 2. Open and not leading questions 3. Get users to speak through what they are doing/ feeling/ seeing and thinking 4. Active listening: repeat and summarise back 5. Probe on clues and pauses
Good vs Bad Questions Did you like the login screen? Think aloud and tell me what you think about the login screen?
Good vs Bad Questions How do you commute to work? Do you drive a car to get to work?
Good vs Bad Questions How angry do you get when the app crashes? Can you tell me a time when the app crashed? How did you feel?
Minimise Bias Questions ● Bad: How did you like the login screen? ● Good: Think aloud and tell me what you think about the login screen? ● Bad: Would you take a no interest loan if I offered one? ● Good: What challenges are you facing with growing your business? ● Bad: Do you drive a car to work? ● Good: How do you commute to work? ● Bad: Does this icon look like a ‘Payments’ button? ● Good: Can you talk me through what you see (top to bottom)? ● Bad: How angry do you usually feel when an online transaction fails to go through successfully? ● Good: Recall a time when an online transaction failed to go through successfully. What did you think or feel?
Interview with the Experts Learn more about the hobby!
Connect the 9 dots. With 4 or less straight lines. Do NOT lift your pen.
Assumptions = What you THINK you know
List Your Assumptions
List Your Assumptions
Design Sprint - Day 1
Problem Statement A problem statement is a challenge that has business value for a persona
Problem Statement A problem statement is a challenge that has business value for a persona WHY WHO WHAT
Problem Statement: Example Andy struggles to play football on grass because he has no boots WHYWHO WHAT
Problem Statement: Your Turn
Perspective
Reframe
Think Like a Detective.
CHALLENGE
Day 1 Challenge: Lightweight User Personas Can you agree as a team at least 2 personas for your product? Must include: ● Draw the face of the user ● Context of the situation they would be in when they face your problem statement ● Users needs/ wants or frustrations ● Name, age, gender ● Ideal experience ● Key questions they may ask…….
Design Sprint - Day 1
3 Day Sprint Day 1 Day 2 Day 3 Welcome Understand Problem Statement(s) Job Stories Six Up Sketch Prototype Validate Wrap Up
Congrats on the first day! How is everyone?

More Related Content

Design Sprint - Day 1

  • 1. 3 Day Design Sprint August 7th - 9th Andy Ayim Dave Atkinson Twitter: @Andyshvc Twitter: @DaveMAtkinson DAY 1
  • 4. Day 1 Schedule: Understand Welcome & Introductions Overview of the Process Icebreaker Design Sprint rules Sprint Challenge The Challenge Pitch Statement Interview an Expert Assumptions Assumption Storming Prioritisation Problem Statements Defining Problems Challenge: User Personas Daily Review
  • 5. Where it all began
  • 6. What is a Design Sprint? A DESIGN SPRINT IS A FLEXIBLE TIME-BOXED THAT INCREASES THE CHANCES OF MAKING SOMETHING PEOPLE WANT PROBLEM SOLVING FRAMEWORK
  • 7. Cost-effective testing of your ideas to avoid building something nobody wants “ ”Andy & Dave’s definition
  • 9. Typical 5 Day Sprint
  • 10. 3 Day Sprint Day 1 Day 2 Day 3 Welcome Understand Problem Statement(s) Job Stories Six Up Sketch Prototype Validate Wrap Up
  • 11. Challenge 1 HIGH FIVE EVERYONE IN THE ROOM In 60 seconds
  • 12. Challenge 2 MAKE EVERYONE HAPPY In 60 seconds
  • 17. What is your favourite app? What is your favourite hobby?
  • 18. “A simple, fun & creative way to capture, edit & share photos, videos & messages with friends & family.” A) B) C) The Art of The Pitch
  • 19. “A digital music service that gives you access to millions of songs.” A) B) C) The Art of The Pitch
  • 20. Pitch Statement 1. Describe the Product 2. What problem does it solve? 3. Who does it solve it for?
  • 21. 5 Tips on Interviewing Users 1. Keep it simple (language) 2. Open and not leading questions 3. Get users to speak through what they are doing/ feeling/ seeing and thinking 4. Active listening: repeat and summarise back 5. Probe on clues and pauses
  • 22. Good vs Bad Questions Did you like the login screen? Think aloud and tell me what you think about the login screen?
  • 23. Good vs Bad Questions How do you commute to work? Do you drive a car to get to work?
  • 24. Good vs Bad Questions How angry do you get when the app crashes? Can you tell me a time when the app crashed? How did you feel?
  • 25. Minimise Bias Questions ● Bad: How did you like the login screen? ● Good: Think aloud and tell me what you think about the login screen? ● Bad: Would you take a no interest loan if I offered one? ● Good: What challenges are you facing with growing your business? ● Bad: Do you drive a car to work? ● Good: How do you commute to work? ● Bad: Does this icon look like a ‘Payments’ button? ● Good: Can you talk me through what you see (top to bottom)? ● Bad: How angry do you usually feel when an online transaction fails to go through successfully? ● Good: Recall a time when an online transaction failed to go through successfully. What did you think or feel?
  • 26. Interview with the Experts Learn more about the hobby!
  • 27. Connect the 9 dots. With 4 or less straight lines. Do NOT lift your pen.
  • 28. Assumptions = What you THINK you know
  • 32. Problem Statement A problem statement is a challenge that has business value for a persona
  • 33. Problem Statement A problem statement is a challenge that has business value for a persona WHY WHO WHAT
  • 34. Problem Statement: Example Andy struggles to play football on grass because he has no boots WHYWHO WHAT
  • 40. Day 1 Challenge: Lightweight User Personas Can you agree as a team at least 2 personas for your product? Must include: ● Draw the face of the user ● Context of the situation they would be in when they face your problem statement ● Users needs/ wants or frustrations ● Name, age, gender ● Ideal experience ● Key questions they may ask…….
  • 42. 3 Day Sprint Day 1 Day 2 Day 3 Welcome Understand Problem Statement(s) Job Stories Six Up Sketch Prototype Validate Wrap Up
  • 43. Congrats on the first day! How is everyone?