The sprint is a five-day process for answering critical business questions through design, prototyping, and testing ideas with customers. Developed at GV, it’s a “greatest hits” of business strategy, innovation, behavior science, design thinking, and more—packaged into a battle-tested process that any team can use.
13. The Outcomes
The tested prototype proved some
assumptions and invalidated others
The tested prototype is a total bust
Every Assumption is Correct and
Prototype is Perfect