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eNCA

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Nkateko Mongwe
Nkateko Mongwe

This document provides demographic information and statistics for the viewers of eNews Channel Africa, a South African news channel, for May 2014. It shows that the majority of viewers are 18-29 years old, live in Gauteng or Western Cape, have a tertiary education, and speak English or Afrikaans. Over half of viewers earn over R12,000 per month. Statistics include that there were over 500,000 unique visitors who averaged over 5 minutes per visit and viewed 2 pages on average. Pricing details banner and wallpaper advertisements that can target sections of the site.

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SOURCE: EFFECTIVE MEASURE Date: May 1, 2014 - May 31, 2014 18-19 9% Gauteng 53% 20-24 17% Western Cape 19% 25-29 17% Kwa-Zulu Natal 9% 30-34 15% Other 19% 35-39 10% 40-44 9% 45% 55% 45-49 6% 50-54 6% 55-59 5% 60+ 5% 70% Tertiary Education 66% English 65% 76% Afrikaans 28% Zulu 9% Xhosa 17% Earn over R12k p.m. 53% 45% 132,000 Single 50% Access via Mobile Married 43% Divorced 4% 242,000 Seperated / Widowed 2% Read News / Magazines Use Internet 2014 Info Card eNews Channel Africa: South Africa's most watched TV news channel. The Channel made history when it launched on June 1st, 2008, becoming South Africa's first 24-hour news service. Since then, it's dominated the market. Live reports, breaking news, sport, weather, entertainment, financial and business updates all form | Demographics Gender Age Geo-Location Education Research Language Marital Mobile Earn
SOURCE: EFFECTIVE MEASURE Date: May 1, 2014 - May 31, 2014 2014 Info Card UNIQUE AUDIENCE UNIQUE BROWSER'S 508,837 UNIQUE VISITS VISITS 964,096 AVERAGE VISIT DURATION 05:07 AVERAGE PAGE DURATION 02:05 AVERAGE PAGE VIEWS 2 | Statistics | Users Bright Inspired Newsworthy educated Well informed Speakers Factual Knowledge seekers Up to date Current Affairs Smart
SOURCE: EFFECTIVE MEASURE Date: May 1, 2014 - May 31, 2014 2014 Info Card STANDARD & EXPANDING BANNERS (CPM) SECTION TARGETING 728 X 90 300 X 250 300 X 600 WALLPAPERS & PAGE TAKEOVERS (PER DAY) HOMEPAGE TAKEOVER R 5,000 R 300 R 350 R 250 | Pricing

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eNCA

  • 1. SOURCE: EFFECTIVE MEASURE Date: May 1, 2014 - May 31, 2014 18-19 9% Gauteng 53% 20-24 17% Western Cape 19% 25-29 17% Kwa-Zulu Natal 9% 30-34 15% Other 19% 35-39 10% 40-44 9% 45% 55% 45-49 6% 50-54 6% 55-59 5% 60+ 5% 70% Tertiary Education 66% English 65% 76% Afrikaans 28% Zulu 9% Xhosa 17% Earn over R12k p.m. 53% 45% 132,000 Single 50% Access via Mobile Married 43% Divorced 4% 242,000 Seperated / Widowed 2% Read News / Magazines Use Internet 2014 Info Card eNews Channel Africa: South Africa's most watched TV news channel. The Channel made history when it launched on June 1st, 2008, becoming South Africa's first 24-hour news service. Since then, it's dominated the market. Live reports, breaking news, sport, weather, entertainment, financial and business updates all form | Demographics Gender Age Geo-Location Education Research Language Marital Mobile Earn
  • 2. SOURCE: EFFECTIVE MEASURE Date: May 1, 2014 - May 31, 2014 2014 Info Card UNIQUE AUDIENCE UNIQUE BROWSER'S 508,837 UNIQUE VISITS VISITS 964,096 AVERAGE VISIT DURATION 05:07 AVERAGE PAGE DURATION 02:05 AVERAGE PAGE VIEWS 2 | Statistics | Users Bright Inspired Newsworthy educated Well informed Speakers Factual Knowledge seekers Up to date Current Affairs Smart
  • 3. SOURCE: EFFECTIVE MEASURE Date: May 1, 2014 - May 31, 2014 2014 Info Card STANDARD & EXPANDING BANNERS (CPM) SECTION TARGETING 728 X 90 300 X 250 300 X 600 WALLPAPERS & PAGE TAKEOVERS (PER DAY) HOMEPAGE TAKEOVER R 5,000 R 300 R 350 R 250 | Pricing