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Environmental threat and opportunity profile

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Chandra Pandey
Chandra Pandey

This document outlines how to conduct an environmental threat and opportunity profile (ETOP) analysis for an organization. The ETOP identifies external factors in different sectors like economic, political, technological that could impact the organization. It involves subdividing sectors, identifying key issues, and assessing each issue's potential favorable, unfavorable, or neutral impact. The document provides an example ETOP analysis for a bicycle company, identifying issues in sectors like the economy, market, international trade that could threaten or benefit the company. Conducting an ETOP helps understand external opportunities and threats to inform strategic planning.

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Environmental Threat and Opportunity Profile
Environmental threat and opportunity profile It is description of the structure of external factors. These factors may be neutral, in favourable, unfavourable impact on operations of an organization in the environment .
Steps in preparing ETOP 1. Identify major environmental sector- social, economical, political, technological, ecological, natural, legal etc. 2. Sub - divide the sectors in to subsectors 3. Identify major issues in the subsectors 4. Assess the possible impact – favourable, unfavourable or neutral
ETOP profile for a bicycle company. Environmental Nature of Impact of each sector sector impact Economic Growing influence among urban consumers, rising disposable incomes and living standards Market Organized sector a virutal ologopoly with four major manufacturers, buyers critical and better informed, overall industry growth rate not encouraging International Global imports growing but India's share shrinking, India second globally as manufacturer, consumer and exporter after china , major importers are the US and EU but india exports only to africa ; threat of chinese cheap imports Political Industry tool small for any political attention Regulatory Parts and components reserved for small scale industry, heavy restrictions
Social Environment and health friendly transport option , wide uses Supplier Mostly small scale sector Technolog Technological up-gradation of industry in progress, import ical of machinery simple
Understanding favorable and un favorable issues helps in formulation of appropriate strategic areas.

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Environmental threat and opportunity profile

  • 1. Environmental Threat and Opportunity Profile
  • 2. Environmental threat and opportunity profile It is description of the structure of external factors. These factors may be neutral, in favourable, unfavourable impact on operations of an organization in the environment .
  • 3. Steps in preparing ETOP 1. Identify major environmental sector- social, economical, political, technological, ecological, natural, legal etc. 2. Sub - divide the sectors in to subsectors 3. Identify major issues in the subsectors 4. Assess the possible impact – favourable, unfavourable or neutral
  • 4. ETOP profile for a bicycle company. Environmental Nature of Impact of each sector sector impact Economic Growing influence among urban consumers, rising disposable incomes and living standards Market Organized sector a virutal ologopoly with four major manufacturers, buyers critical and better informed, overall industry growth rate not encouraging International Global imports growing but India's share shrinking, India second globally as manufacturer, consumer and exporter after china , major importers are the US and EU but india exports only to africa ; threat of chinese cheap imports Political Industry tool small for any political attention Regulatory Parts and components reserved for small scale industry, heavy restrictions
  • 5. Social Environment and health friendly transport option , wide uses Supplier Mostly small scale sector Technolog Technological up-gradation of industry in progress, import ical of machinery simple
  • 6. Understanding favorable and un favorable issues helps in formulation of appropriate strategic areas.