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Experiments with Social Media & Networking

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Dhiren Gala
Dhiren Gala

Mr. Sanjay Mehta, CEO, MAIA Intelligence was invited for speaking at the Computer Society of India, Nashik Chapter's FutureNet - The Future of Internet conference on February 6, 2011. Sanjay shares his experience on experimenting with the social media and how social networking helped him leverage the MAIA 1KEY & personal brand.

1 of 52
FutureNet– Social MediaSanjay MehtaExperiments with Social Networking
GyanEvery one lives by selling somethingDikhtahaiwohbiktahai
How do you make people think you are valuable? ->
Top Reasons on Social NetworkingIncreases Exposure Increases Visibility Increases Traffic Virtually WorldIncreases Foot Traffic Real WorldIncreases Positive Word of MouthDefends Your ReputationEncourages Positive ConversationsIncreases CredibilityIncreases TrustGrowth
They DETERMINE YOUR ProFiLE brand #TRUTH
 “I feel like I’m always networking but rarely getting anything done.” Networking isn’t about closing business deals or meeting hordes of new people; it’s about developing relationships.You want to create a visible identity with everyone you meet. “You don’t have to sell to friends.” Like salt use social networking in the right proportion
Use your potential or you lose your potentialYour profile is intangible!Complex & difficult to comprehendSelling Profile a concept Performance is hard to measurePersonal Profile Brand is fragileProfile lives and breathes status updates and commentsListen and Serve
EVERYONE IS A CELEBRITY #ASM (after social media)
Here’s a Test…… See if you can answer this question:How long has Facebook been in business?Twitter?YouTube?LinkedIn?How long have blogs been around?9© 2010 Angel Fire ArtSpace
Test AnswersHow long has Facebook been in business?Since February 2004Twitter?Since March 2006YouTube?Since February 2005LinkedIn?Since sometime in 2004How long have blogs been around? Roughly Since 199910© 2010 Angel Fire ArtSpace
Dewaar Dialogue
Mere pass Connections hai795 connections on FB2875 connections on LinkedIn67 followers on Twitter58 blog posts41 recommendations on LinkedInHave recommended 48 people on LinkedInNothing is so contagious as enthusiasm
SOCIAL MEDIA HAS NO NEW RECIPES #truth
MAIA Intelligence - Website
MAIA WebsiteGoogle page rank 5Top rankings on search engine for keywords like:‘Business Intelligence India’ on google.com1st on ‘BI Reporting’2nd ‘BI Software’ only after Wikipedia
Experiments with Social Media & Networking
DistributeYourBlogsVia FacebookAnd encourageconversation
Experiments with Social Media & Networking
It is hard hard work. Get ready for the hustle #truth
Experiments with Social Media & Networking
You cannot fake it. Get humble now #truth
RSS Feeds
Put on those listening ears
Google Alerts
More than 30,000 membersMost of them are BI professionals from all over the world, competition, customers, partnersHealthy discussions & weekly announcement shared with BI-Group membersBlogging invitation for establishing thought leadership among the BI community
Get started now, cause it is #awesome
Experiments with Social Media & Networking
FaceBook370 fans of 1KEY BI page350 members of BI-Group on FBDon’t try to be everything to everyone, or you’ll end up being nothing to anyoneFocus on doing a few things and do them exceptionally well
Experiments with Social Media & Networking
Experiments with Social Media & Networking
BI Blog230 blog posts since December 2007763 comments739 tagsMost popular Blog post ‘Key Performance Indicators (KPI) related with Key Result Areas (KRA)’
How do you make people feel you are awesome? <-
GooglingAvoid Generality Have a Brand Personality
It is all about you baby!
Blog is more popular than website
In-Page Analytics
Google Free Tools
Online Quiz & Surveys
SlideShare / YouTube141 presentation & 62 documents on SlideShare33 videos on YouTube
http://www.youtube.com/watch?v=CpnsFqojbm4
Experiments with Social Media & Networking
Experiments with Social Media & Networking
www.slideshare.net/businessintelligence/beyond-erp-with-bi
/www.slideshare.net/businessintelligence/smb-partner-presentation-1key-mis-servers-presentation
Social Media Connectors
Online Press Release
News Release Distribution
Keep your secrets to yourself. Really.
SummaryProfile yourself & your products / solutionsDevote at least an hour a weekConnect with new people & start a dialogueJoin Groups of your interest & domain & start participatingAnswer questions in groupConduct polls / ask questionsRate / review / participate discussionsWrite recommendations / request recommendationsEmbed presentations, white papers, etc. on blog, site, etc.Share photo, video, news, updates, links, etc.
Social MediaIts about peopleIts about relationsIts about networkingIts about expandingIts about sharingIts about personalIts about business
Now go brand yourself into someone #awesome
Sanjay Mehta CEOsanjaymehta@maia-intelligence.comThank You!

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