Facebook for Business
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This document outlines a presentation on using Facebook for business purposes. The presentation covers: 1. What Facebook is and its benefits for businesses in terms of marketing and engagement 2. Who uses Facebook and key statistics about its large user base 3. Steps for businesses to get started on Facebook, including setting up a profile and business page, and writing a bio
Facebook for Business
- 1. For Business Facebook for Business – Andy Poulton. www.159.be
- 2. Facebook for Business – Getting Started What are your concerns regarding today and Facebook? Facebook for Business – Andy Poulton. www.159.be
- 3. Facebook for Business - Agenda 1. What is Facebook 2. Benefits of using Facebook 3. Who is using Facebook 4. Facebook – Getting Started Setting up a Profile Building a Page Writing a Bio Finding people to Follow 5. How to Comment 6. What to Comment 7. Smart Facebooking 8. Close Facebook for Business – Andy Poulton. www.159.be
- 4. Facebook for Business – What is Facebook Facebook is simply a great way to reach out to a large audience. To draw their attention to your service and to enable them to engage with you. Relatively inexpensive yet offers potentially a great return. Facebook for Business – Andy Poulton. www.159.be
- 5. Average age distribution across social network sites 25% 19% 18% 15% 10% 9% 3% 0- 18- 25- 35- 45- 55- 65+ 17 24 34 44 54 64 Data source: Google Ad Planner Facebook for Business – Andy Poulton. www.159.be
- 6. Facebook for Business - Why Social Media is the No. 1 online activity Facebook for Business – Andy Poulton. www.159.be
- 7. Facebook for Business - Why 2/3rds of the Global Internet population visit Social Networks Facebook for Business – Andy Poulton. www.159.be
- 8. Facebook for Business - Why 10% of all internet time is spent on Social Networks Facebook for Business – Andy Poulton. www.159.be
- 9. Facebook for Business - Why www.facebook.com
- 10. Facebook for Business - Why If Facebook was a country it would be 1/ China 1.33 bn 2/ India 1.15 bn 3/ Facebook 650 m 4/ USA 311 m Facebook for Business – Andy Poulton. www.159.be
- 11. Facebook for Business - Why Adds 1/2m users every day Facebook for Business – Andy Poulton. www.159.be
- 12. Facebook for Business - Why 5bn minutes spent on Facebook EVERY day Facebook for Business – Andy Poulton. www.159.be
- 13. Facebook for Business - Why 1bn • web links • news stories • blog posts shared each week Facebook for Business – Andy Poulton. www.159.be
- 14. Facebook for Business - Why Facebook now has a greater share of the internet than Facebook for Business – Andy Poulton. www.159.be
- 15. Facebook for Business – Who Facebook for Business – Andy Poulton. www.159.be
- 16. Facebook for Business – Who Facebook for Business – Andy Poulton. www.159.be
- 17. Facebook for Business – Benefits • Engage with target audience • Communicate with Existing clients • Brand Awareness • Competitive Intelligence • Reputation Management • Signposting • Feedback Channel • Support Channel • Sales Channel • Research • Information Resource Facebook for Business – Andy Poulton. www.159.be
- 18. Facebook for Business 3 Types of presence • Profile – personal • Page – for businesses • Groups - for anyone
- 19. Facebook for Business – Getting Started www.facebook.com Facebook for Business – Andy Poulton. www.159.be
- 20. Facebook for Business – Getting Started Name - James Poulton Business - Poulton’s Portraits Great Western Business Centre Emlyn Sq Swindon SN1 5BP 01793 208099 poultonportraits@gmail.com Photographer Portrait Wedding PR Facebook for Business – Andy Poulton. www.159.be
- 21. Facebook for Business – Getting Started Facebook for Business – Andy Poulton. www.159.be
- 22. Facebook for Business – Getting Started Facebook for Business – Andy Poulton. www.159.be
- 23. Facebook for Business – Getting Started Facebook for Business – Andy Poulton. www.159.be
- 24. Facebook for Business – Getting Started Facebook for Business – Andy Poulton. www.159.be
- 25. Facebook for Business – Getting Started Facebook for Business – Andy Poulton. www.159.be
- 26. Facebook for Business – Getting Started Facebook for Business – Andy Poulton. www.159.be
- 27. Facebook for Business – Getting Started Facebook for Business – Andy Poulton. www.159.be
- 28. Facebook for Business – Getting Started Facebook for Business – Andy Poulton. www.159.be
- 29. Facebook for Business – Getting Started Facebook for Business – Andy Poulton. www.159.be
- 30. Facebook for Business – Getting Started Facebook for Business – Andy Poulton. www.159.be
- 31. Facebook for Business – Getting Started Facebook for Business – Andy Poulton. www.159.be
- 32. Facebook for Business – Getting Started Facebook for Business – Andy Poulton. www.159.be
- 33. Facebook for Business – Getting Started Facebook for Business – Andy Poulton. www.159.be
- 34. Facebook for Business – Getting Started Facebook for Business – Andy Poulton. www.159.be
- 35. Facebook for Business – Getting Started Setting up a Business Page Facebook for Business – Andy Poulton. www.159.be
- 36. Facebook for Business – Getting Started Facebook for Business – Andy Poulton. www.159.be
- 37. Facebook for Business – Getting Started Facebook for Business – Andy Poulton. www.159.be
- 38. Facebook for Business – Getting Started Facebook for Business – Andy Poulton. www.159.be
- 39. Facebook for Business – Getting Started Facebook for Business – Andy Poulton. www.159.be
- 40. Facebook for Business – Getting Started Facebook for Business – Andy Poulton. www.159.be
- 41. Facebook for Business – Getting Started “Like” your own site Facebook for Business – Andy Poulton. www.159.be
- 42. Facebook for Business – Getting Started Get your “Vanity” URL Facebook for Business – Andy Poulton. www.159.be
- 43. Facebook for Business – Getting Started Use your Page as your key FB interface Facebook for Business – Andy Poulton. www.159.be
- 44. Facebook for Business – Getting Started Facebook for Business – Andy Poulton. www.159.be
- 45. Facebook for Business – Getting Started Switch to your Personal Profile Facebook for Business – Andy Poulton. www.159.be
- 46. Facebook for Business – Going Mobile Facebook for Business – Andy Poulton. www.159.be
- 47. Facebook for Business – Going Mobile Facebook for Business – Andy Poulton. www.159.be
- 48. Facebook for Business – Going Mobile Facebook for Business – Andy Poulton. www.159.be
- 49. Facebook for Business – Going Mobile Facebook for Business – Andy Poulton. www.159.be
- 50. Facebook for Business – Going Mobile Facebook for Business – Andy Poulton. www.159.be
- 51. Facebook for Business – Going Mobile Facebook for Business – Andy Poulton. www.159.be
- 52. Facebook for Business – Groups Facebook for Business – Andy Poulton. www.159.be
- 53. Facebook for Business – Groups Facebook for Business – Andy Poulton. www.159.be
- 54. Facebook for Business – Groups Facebook for Business – Andy Poulton. www.159.be
- 55. Facebook for Business – Groups Ensure you are in the PERSONAL profile Facebook for Business – Andy Poulton. www.159.be
- 56. Facebook for Business – Groups Facebook for Business – Andy Poulton. www.159.be
- 57. Facebook for Business – Groups Facebook for Business – Andy Poulton. www.159.be
- 58. Facebook for Business – Groups, Contribute Facebook for Business – Andy Poulton. www.159.be
- 59. Facebook for Business – Communicate Facebook for Business – Andy Poulton. www.159.be
- 60. Facebook for Business – Facebooking Smarter http://bit.ly/ Facebook for Business – Andy Poulton. www.159.be
- 61. Facebook for Business – Facebooking Smarter Facebook for Business – Andy Poulton. www.159.be
- 62. Facebook for Business – Facebooking Smarter Facebook for Business – Andy Poulton. www.159.be
- 63. Facebook for Business – Facebooking Smarter Put the Facebook “badge” and “Like” everywhere • Website • Email Signature • Blog • Business Cards • Signage • Letter Heading • Compliment Slips • Vehicle Signage • Advertising • PR Facebook for Business – Andy Poulton. www.159.be
- 64. Facebook for Business – Facebooking Smarter How to link Log in to your Facebook Account Go to this page http://apps.facebook.com/twitter/ Follow the directions Facebook for Business – Andy Poulton. www.159.be
- 65. Facebook for Business – Facebooking Smarter www.ping.fm Facebook for Business – Andy Poulton. www.159.be
- 66. Facebook for Business – Getting Started What are your concerns regarding today and Facebook? Facebook for Business – Andy Poulton. www.159.be
- 67. Facebook for Business - Agenda 1. What is Facebook 2. Benefits of using Facebook 3. Who is using Facebook 4. Facebook – Getting Started Setting up a Profile Building a Page Writing a Bio Finding people to Follow 5. How to Comment 6. What to Comment 7. Smart Facebooking 8. Close Facebook for Business – Andy Poulton. www.159.be
- 68. For Business Facebook for Business – Andy Poulton. www.159.be