There are 5 Key Essentials that separate the Top 2% of home based opportunities with the rest of the 98% who unknowingly set you up to fail. Learn these keys as how they relate to EIRO Research in this flipchart.
2. Today’s Challenges
Financial:
3,600,000 jobs lost in last year
1/2 of 35-65 year olds think they are going to outlive their money
Housing prices falling to record lows
Health:
For the first time ever, the average life expectancy may have decreased
Despite advances in science and prosperity, life expectancy in the U.S.A. is 45th in the world
Over 67% of North Americans are overweight, 33% are obese
The average 50 year old takes an average of 7 prescription drugs, age 65 takes 14, age 85
takes 18
Social:
Most people are working longer hours, and work has become more stressful, and in many
cases, less productive
More time spent at work, less time making social connections
Less time in leisure and social settings means higher stress
4. Do You Have a “Plan B” to Achieve
Your Dreams?
Often, many of us are working at jobs that aren’t fulfilling or simply don’t pay us what
we’re worth. As a result, many of us have pushed our dreams off for “sometime in the
future” or have given up on them entirely.
In many cases, we have adjusted our dreams to fit our income, when in reality, we
should find ways to adjust our income to fulfill our dreams.
Whether it’s more time to spend with our families, children, grandchildren, or the
financial stability to vacation, buy a home, a second home, or even a luxury car,
network marketing provides a vehicle for people to create the income or the time
freedom necessary to pursue the lifestyle you have always dreamed of.
6. The Solution: EIRO Research
The answer to today’s challenges is a fresh take on a fundamental idea: a
revolution in network marketing. The merging of social media, such as twitter,
facebook, youtube, and others with traditional commerce has created a
dynamically different network marketing industry we call “social commerce.”
Because this industry is reaching people more effectively than ever, network marketing is making waves
in terms of solving some of the main challenges that face people today. In fact, it is so effective that trend setters
and early adopters are investing in and/or starting their own networking companies. Warren Buffet (one of the
world’s wealthiest investors) owns or owns portions of direct selling and network marketing companies. Richard
Branson (another of the world’s wealthiest and expert branding and marketing guru) has also taken notice and
invested in network marketing companies.
Financial stability:
• Network marketing offers an opportunity to earn part-time, full-time, or even more significant income
• Network marketing has a strong track record of helping people achieve financial well being
• This industry also allows you to build a residual, sustainable income by building a distribution network by one
of the most effective marketing tools: word of mouth
Improved well being:
• Products distributed through the network marketing channel are traditionally focused on proactively
addressing health, as opposed to reacting to the things that go wrong
• Network marketing allows a flexible schedule that allows you to work when you choose, pursuing goals that
you set for yourself
Balanced Lifestyle:
• Network marketing allows you to live a fuller, richer lifestyle as a result of the benefits of additional income
and time flexibility
• Choose your own hours
8. What Sets EIRO Apart?
Network marketing is one of the most effective vehicles to move a product to market
and to reward those who are involved with its distribution. Though there are good
companies in the industry, there are few great companies. Often, people don’t reach
their expectations in this industry because of challenges outside their control. In fact,
roughly 98% of network marketing companies are fundamentally flawed in at least one
key area. Only 2% of all networking companies fall into the top tier, based on five key essentials for success. EIRO
Research is creating a revolution in network marketing by executing on the five key essentials of success from the
creation of the company.
There are key factors you must look for when deciding which company is best for you. Too often, companies in the
network marketing industry are lacking in one or more essential capacity. There are five key essentials for a company
to be considered in the top 2% of all network marketing companies. These essential ingredients put you in position
where you can enjoy the benefits.
1. Corporate Leadership – in this day and age, you want to be associated with strong business people who live by the
highest ethical standards. You also want to look for management who are not network marketers themselves. The
skill set to run the day to day business operations are fundamentally different than those required to build a
successful team.
2. Field Leadership – When choosing a company, look for master distributors with integrity, a track record of success,
and a genuine interest in your success. Also, look for a system that makes your business easy to duplicate—almost
like a franchise without the startup costs.
3. Timing and Emerging Market Trends - obviously, nobody is interested in buying 8-track tapes these days. Make
sure the company you work with is ahead of emerging trends, like liquid nutrition and antioxidants
4. Exclusive best-in-class products - there are a lot of products out there and a lot of them are great. A product
should be unique, consumable, have mass appeal, and ultimately taste great
5. Leveraged income model: -for network marketing to work for you, it must have a competitive and rewarding
compensation plan. EIRO offers the most rewarding compensation plan in the industry, regardless of your
experience in networking
10. Corporate Leadership – Proven Success
The first key essential is corporate leadership. EIRO’s corporate leadership is made up of
a team of exceptional individuals. Each brings a wealth of experience to the table in a variety
of areas. One of the most important aspects is that they have been successful together long
before EIRO began.
In 2005, EIRO’s CEO, Chris Hausman and EIRO’s CFO, Joe O’Connor sold a very successful skin care company, called
SkinCeuticals, to L’Oreal. The transaction was so large that the team left with significant capital resources—enough to start a
company like EIRO many times over. After the sale to L’Oreal, the team went their separate ways for about two and a half years.
After that, they decided to get back into business together again, this time to focus on something they already knew very well:
antioxidants. Bound by a non-compete agreement, Chris and Joe were not able to produce skin care products. Because of their
in depth knowledge of antioxidants and delivery systems, they decided to enter the liquid nutriceutical market with a product that
was second to none.
After spending two years with one of the largest suppliers to the direct selling industry, Joe O’Connor knew the power of the
network marketing model. He knew that a good product, placed in the capable hands of independent associates would not only
bring the product to market in a high-growth model, but would also handsomely reward the individuals who were involved in the
distribution of the product. Joe also saw an opportunity to change the network marketing environment forever by rewarding many
people rather than just a few. It didn’t take long to convince the other founders that this was the right opportunity.
After deciding to enter the marketplace again, the first step was putting the team together. Chris and Joe looked to their former
team for the best and brightest in corporate strategy, culture, marketing, branding, operations and I/T. Dr. David Rahm, who
knew Chris and Joe from the SkinCeuticals experience, made the perfect addition as the chief medical officer. His experience in
product formulation and validation was unprecedented. As a board certified anesthesiologist and president of the Wellness
Center in Southern California, he knows how important nutrition is to the human body.
Lori Hoffman, VP of administration, and Lisa Hawkins, director of marketing, had both worked with Chris and Joe at
SkinCeuticals and immediately accepted key roles in the organization. With the core components in place, it was time
to bolster their experience in the network marketing channel. They reached out to Dave Fleming, who had worked
with some of the largest and fastest growing companies in the network marketing industry both internationally and
domestically. They knew his experience would be invaluable as they built a company that could be a hero in the
industry.
12. Field Leadership–Providing a Proven System
The second essential is field leadership.
After putting the corporate leadership in place, it was time to find a team of
“founding partners” who would set the right tone for the EIRO culture and
lead the field to unprecedented success. The management team at EIRO
knew that a company built to last needs partners who represent the best and highest standard the industry has
to offer. Independently, Bo Short, and Ty Tribble have achieved incredible success in the industry. Together,
they represent a dynamic combination of individuals who compliment each other’s strengths and provide a
system of duplication that makes it possible for everyone to win. In fact, both Bo and Ty were identified to
be among “52 of the Brightest Minds Inside Network Marketing.”
Bo Short is an author, speaker and leadership expert. He has spoken to more than 1,000,000 people in 21
countries. In the direct selling industry, he has risen to the top of three companies and served as CEO for
another. Bo has been featured on the cover of industry magazines and in numerous books about network
marketing. Bo has been highlighted in Entrepreneur Magazine and appeared on Oprah and Dateline NBC. Bo
lives in Charlottesville, Virginia with his wife Sandy and their daughter Taylor.
Ty Tribble has earned his reputation as an expert on the industry by authoring the most widely read blog on the
topic of network marketing. With Bo, he co-authored a book about network marketing. Ty has been featured in
Entrepreneur Magazine and is referenced in countless books on the topic of Network Marketing and Direct
Sales. Ty’s success in the industry has allowed him to enjoy the lifestyle that comes from building a successful
network marketing business. His workathomedad.com site is one of the most popular sites dedicated to
network marketing.
Together with EIRO, they put together a system of tools and technology that makes your business turn-key. If
you plug into the system and use the tools, your potential for success is unlimited. As an EIRO associate,
you’ll have access to regular webinars, live conference calls, 24-hour recorded calls, opportunity and training
meetings, as well as the most advanced online recruiting system in the industry today, called iEIRO.
14. Timing: Emerging Market Trends
The third key essential is the timing and trends in the market.
Opportunities are only as good as the time they enter the market.
When deciding which opportunity is right for you, consider the timing
and the market trends associated with the business. For example, you wouldn’t be very
interested in an 8-track tape business right now.
Wellness, nutrition, and supplements are trends that have proven themselves over the last
decade, but show phenomenal growth, even while other markets decline. In fact, the health and
wellness industry, including nutritional supplements has grown to over $400 Billion in annual
revenue.
Within the category of supplements, liquid supplements and especially “functional beverages”
have been one of the hottest areas of growth in an already exciting market. Functional
beverages have a projected 15 – 20% growth rate for the next few years.
Energy drinks are a market that is expanding rapidly as well. The energy drink market is
estimated at $4.8 billion annually and is projected to double in size in the next two years.
“Early Adopters” is a term that applies to those who see trends emerging and position themselves
in front of these trends to be successful. While early adopters make up only 13.5% of the
population, they are some of the most successful people in the world.
16. EIRO: Superantioxidant Liquid Nutriceutical
The fourth key is the product. (play chapter 2 of the DVD at this point if you have access to
a DVD player or laptop computer)
In the past few years, nutriceutical products (science-based nutritional products) and especially antioxidant products have
become increasingly popular for their host of benefits. More and more, capsules and pills are being replaced by liquid nutritional
supplements. EIRO entered the market with a fresh take on liquid nutrition. A new body of scientific research shows that
consuming whole foods is best way to get complete nutrition. Using a combination of five superfruits, (a superfruit is a fruit
known for its high concentrations of vitamins, minerals, antioxidants, polyphenols, or bioflavanoids) EIRO produced a unique and
proprietary product that delivers exceptional benefits through a whole, pure, and natural formula.
The five whole fruit purees featured in EIRO are:
• Caja – a first to market superfruit which is rich in vitamins B, C, and potassium as well as iron and calcium
• Camu Camu – this fruit has the highest concentration of vitamin C in the world
• Pomegranate – world renowned for its antioxidant and nutritional value
• Açaí – popular in recent years, it contains essential fatty acids, amino acids, and antioxidants, including resveratrol
• Acerola – this fruit is naturally high in potassium, magnesium, and other antioxidants
The benefits many describe include increased energy, which is the #1 reason people turn to supplements, strengthened
immunity, improved mental clarity among many others. One of the key benefits is that EIRO neutralizes oxidative stress,
which has been shown to affect a number of things, from how you experience the aging process to joint comfort and mobility.
Taking EIRO for 30 days consistently will bring benefits that you will be able to feel and see.
The uniqueness of EIRO’s superantioxidant formula comes from the theory of including only what nature intended. There are no
freeze-dried or extracted ingredients in the product. There are no added sweeteners or preservatives. In fact, EIRO achieves
one of the highest ORAC scores in the market by simply providing whole fruit purees in a liquid form.
EIRO does not claim to treat, diagnose, or cure any disease. Our products are not evaluated by the FDA as they are nutritional
supplements. Because we are so confident you will love them, we offer a 30 100% money-back guarantee.
18. EIRO Energy
• EIRO Energy is a healthful alternative to the crash and burn
energy drinks and sodas on the market today
• It gives the mind and body a balanced, natural boost of
energy without decline or instability
• In addition, it provides essential vitamins and minerals for your health, as well
as antioxidants that help neutralize oxidative stress (free radicals that destroy your
cells and DNA)
EIRO Energy’s unique formulation is summed up with the 4-G’s. Guarana is a natural
ingredient, much like the coffee bean, known for it’s naturally occurring caffeine, which
provides a better balance of energy than synthetic caffeine. Ginseng is known for its
energy producing qualities. Gingko Biloba has been used for centuries for mental
clarity and energy. Green Tea extract harnesses the benefits of green tea, including a
natural source of energy that lasts for hours.
What is just as important as what is in the product is what is NOT in the product. You
will not find any refined sugars, including high-fructose corn syrup or any artificial
sweeteners. You will also not find synthetic caffeine or taurine—both of which have
been linked to a sudden decline in energy levels in recent research. There are no
preservatives and there is no carbonation—one of the largest sources of free radicals
in most people’s diets.
20. EIROfit System
The EIROfit system is a comprehensive system of:
• highly effective products
• prescribed dietary regimes
• exercise guidelines
• exclusive online tracking and community support
The EIROfit system was designed to help you achieve your ideal weight through
compliance, simplicity and community. EIROfit’s online support system makes the
program simple to follow and helps you stick to the program.
Before the EIROfit system launched in October 2009, EIRO conducted an 8-week pilot
study of the system. During the study, participants followed the regime for the EIROfit
induction phase. The results of the study were astounding, with the top participant
losing 42.6 lbs and 18.68 % body weight in just 8 weeks! You can see some of the
EIROfit success stories by visiting www.eirofit.com.
22. EIROfit System
The EIROfit System includes 2 highly effective products: EIRO
Lean and EIRO Burn.
EIRO Lean is a delicious shake formulated with a proprietary blend for optimal wellness and
weight management.
EIRO Lean contains:
• EIRO RS technology, a proprietary blend of resistant starch and fiber
• 25% RDI of 23 vitamins and minerals
• 230 calories per serving
EIRO Burn is a metabolism-boosting dietary supplement for optimal weight management. EIRO
Burn helps achieve ideal weight while helping control hunger and increasing energy. The
metabolic enhancer contains a proprietary blend of six key research-backed ingredients that work
synergistically.
24. Three Ways to Get Started
There are three ways to get started at EIRO.
The first way is to simply purchase your starter kit and get started on
autoship. There are many possible options for your autoship order.
The EIRO starter kit is $39, plus you will want to set up your monthly autoship at $140.00 plus tax
and shipping.
The second way to get started is a “business builder” package. This is a package that is
designed for people who are serious about adding some additional income, but may not have
more than a few hours each week to promote their business. The package contains plenty of
materials to help you get started. This package is $250.00 plus the monthly autoship at $140.00
plus tax and shipping. For the same price, you can also get the “business builder fit” package,
which includes different product components: geared for those who wish to utilize the EIROfit
system.
The third way to get started is with the “leader upgrade” package. This package is designed for
people who are looking to add some significant additional income, whether that is $500 a month
or $5000 a week. This package is valued at over $1400 for just $975 and is the best choice for
someone who is seriously considering earning significant income through EIRO. For the same
price, you can also get the “leader fit” package, which includes different product components:
geared for those who wish to utilize the EIROfit system. Right now, there are some additional
reasons to come into the business with a leader upgrade which you can see in a moment.
26. EIRO Quinfinity Plan
The fifth and final key essential for a successful network marketing company is the compensation plan.
EIRO Research has taken 60 years of history in this industry and has compiled some of the best
innovations in compensation plans. EIRO’s plan is based on some simple ideas that mean industry-
leading results for you and your team. The result is more money, faster, and with fewer people than in
other plans.
There are three phases of income in EIRO’s compensation plan: Immediate income, residual income, and wealth building.
The first phase is designed to help you reach some significant income early on in your business. It includes retail, preferred customer, and
fast start bonuses. Retail and preferred customer bonuses are paid each time you recommend product to someone who buys product from
you or the company directly. A preferred customer is a customer who enrolls on autoship. A preferred customer also enjoys the wholesale
price and there is no enrollment fee to begin.
Fast start commissions are paid on all orders from your new associates and customers in their first 60 days. You earn 25% on those that
you personally enroll, 10% on those that they enroll (your second level), and 5% on those that they enroll (your third level). All retail,
preferred customer, and fast start bonuses are paid out each week.
The second phase is what is called the “unilevel” part of the commission plan. There are many different structures of plans in the Industry.
A “unilevel” plan is simply earning a certain percentage of commission on sales volume created in your team through a certain number of
levels. EIRO selected a unilevel structure as the backbone of the compensation plan because it is the fairest and most rewarding for the
most people. EIRO’s goal is to have more $500 earners than any other company in the industry.
As your team grows, you can earn 10% on your first level and 5% on your 2nd, 3rd, 4th, and 5th levels. To help ensure you earn significant
amounts, EIRO employs the principle of “dynamic compression” which means that if someone does not place an order, any volume
underneath that person automatically rolls up into that position, ensuring you always maximize your income potential.
The third phase of EIRO’s plan is “wealth building” income. Wealth building is the portion of the compensation plan that can change your
lifestyle most dramatically. It is based on a relatively simple concept: you succeed by helping others succeed. This concept is accomplished
through the check matching. EIRO’s check matching program is the most dynamic in the industry. At EIRO, you can earn a percentage of
the checks your team earns up to five levels in depth. Upon reaching the rank of senior executive, you earn 25% of the earnings of those you
personally enrolled. As you increase in rank, you earn check matching bonuses on deeper levels of your team—up to five levels in depth.
EIRO also offers an unblocked infinity bonus, which pays you up to 2% of all orders to infinite depth in your organization once you reach
qualifying ranks.
EIRO Research makes no representation or guarantee of earnings through the EIRO Research opportunity. Success with EIRO
Research results only from successful sales efforts, which require hard work, diligence and leadership. Your success will depend
upon how effectively you exercise these qualities.
28. EIRO Success Stories
Even though EIRO is only a few months old, there are already
many associates who are earning more money faster than they
expected. The EIRO compensation plan is designed to reward
people at every level of the business, not just the top. Your
journey to the top can be rewarding and lucrative, regardless of your level of
experience or your background.
As you can see here, there are individuals from virtually all walks of life: medical
professionals and stay-at-home moms, successful business owners and
entrepreneurs and career network marketers. What they all have in common is that
they built their businesses using the same turnkey system that you can use in your
business—we call it the Building to Win formula.
30. Position Yourself Today!
To get started, simply follow these simple steps:
1. Complete an associate application—you can do this online quickly and easily or by
calling EIRO at 877-951-EIRO(3476)
2. Purchase your product package—this is built into the online enrollment process for
quick processing
3. Set up your autoship
4. Set up your iEIRO.com site
5. Start making money today!