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Great American Teach In - What is UX

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Mike Gallers
Mike Gallers

This document provides an overview of user experience (UX) design. It defines UX design as designing experiences between people and objects/computer systems. The document lists common UX design activities like problem solving, visual design, user research, and usability testing. It notes that UX design is important because no one gets a product's user experience right on the first try. Effective UX design requires understanding people, their behaviors, needs and emotions. Examples of good and bad design are shown to illustrate design principles. The presentation concludes by asking attendees to sketch designs for a school lunch ordering app or library book browsing app.

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User eXperience Design Mike Gallers – UX Designer – Regions Bank
What is UX Design? 2 Designing experiences for people. Usually between a person and an object or computer system.
What is UX Design?  Problem Solving  Graphic/Visual Design  Information Architecture  Asking questions  Designing for everyone (accessibility)  User research  UI Development  Content strategy/content creation  Usability  Marketing  Sales  Sketching 3
Where is UX Design?  Web sites  Phone apps  Tablet apps  Stores  Buildings  Remote controls  Car dashboards  DVR menus  …everywhere! 4
Why is UX Design important?  If your goal is for people to have a good experience with your product, service, website, app then that experience needs design, research, and testing. NO ONE gets it right the first time (not even Apple) 5
What do I need to learn and be passionate about to be a UX Designer?  People  People  People 6 More specifically:  Cognitive Psychology  Behavior  Peoples’ desires and needs  Peoples’ situations and emotions  How to research  How to ask the right questions  How and why people use certain things (phones, laptops, tablets, ATM machines, car dashboards, TV menus, microwave displays, etc
7 What I have worked on
8 What I have worked on
9 What I have worked on
What is good (and bad) design?
11 Is this good design?
12 Is this good?
13 What about this? Good? Bad? Meh? • The main task users have is to search for flights, and that form is hidden. http://www.southwest.com
Huh? What is what now? If your buttons need instructions, they aren’t useful buttons. 14 Small dialogs and error messages also need design
15 Imagine if it was your job to use this every day.
Does your toilet have this many buttons? 16
17 Even door handles need design!
18 Handles are for pulling, flat panels are for pushing.
What are you supposed to do here? 19
20 • Its pretty clear what the site is and what the site’s designer wants you to do https://www.spotify.com/us/
21 What is the most important thing apple wants you to know about? http://www.apple.com/
22 Apple – then (1997) and now
23 Amazon - Then (1995ish) and now
24 Yahoo – then (1994) and now
People have experiences every day with many things. Our job as UX Designers is to make sure they are positive experiences. 25 Mike Gallers – UX Designer – Regions Bank
26 What next? DESIGN! Your team will choose one of the following problems to solve. Then design an app (either phone, tablet, or web) that meets the requirements the school stated.
Problem 1: The school wants to allow kids to have more time to eat without increasing overall lunchtime. Request: The school wants a way for kids to order lunch ahead of time so that it can be waiting at their seat for them. 27 ______________________________ Problem 2: Kids don’t always have time to browse in the library and sometimes don’t even have much more than a few minutes to visit the media center. Request: The school needs a way to allow kids to search and check out books so they are ready to just swing by and pick up.
28 Design assignment: Sketch ideas for your app or website. Use as many pages as you need for the views you think are important. Think about the tasks you, the student will need to take to accomplished the goals stated in the requirements.
29 Sample Sketches:
30 Sample Sketches:

More Related Content

Great American Teach In - What is UX

  • 1. User eXperience Design Mike Gallers – UX Designer – Regions Bank
  • 2. What is UX Design? 2 Designing experiences for people. Usually between a person and an object or computer system.
  • 3. What is UX Design?  Problem Solving  Graphic/Visual Design  Information Architecture  Asking questions  Designing for everyone (accessibility)  User research  UI Development  Content strategy/content creation  Usability  Marketing  Sales  Sketching 3
  • 4. Where is UX Design?  Web sites  Phone apps  Tablet apps  Stores  Buildings  Remote controls  Car dashboards  DVR menus  …everywhere! 4
  • 5. Why is UX Design important?  If your goal is for people to have a good experience with your product, service, website, app then that experience needs design, research, and testing. NO ONE gets it right the first time (not even Apple) 5
  • 6. What do I need to learn and be passionate about to be a UX Designer?  People  People  People 6 More specifically:  Cognitive Psychology  Behavior  Peoples’ desires and needs  Peoples’ situations and emotions  How to research  How to ask the right questions  How and why people use certain things (phones, laptops, tablets, ATM machines, car dashboards, TV menus, microwave displays, etc
  • 7. 7 What I have worked on
  • 8. 8 What I have worked on
  • 9. 9 What I have worked on
  • 10. What is good (and bad) design?
  • 11. 11 Is this good design?
  • 12. 12 Is this good?
  • 13. 13 What about this? Good? Bad? Meh? • The main task users have is to search for flights, and that form is hidden. http://www.southwest.com
  • 14. Huh? What is what now? If your buttons need instructions, they aren’t useful buttons. 14 Small dialogs and error messages also need design
  • 15. 15 Imagine if it was your job to use this every day.
  • 16. Does your toilet have this many buttons? 16
  • 17. 17 Even door handles need design!
  • 18. 18 Handles are for pulling, flat panels are for pushing.
  • 19. What are you supposed to do here? 19
  • 20. 20 • Its pretty clear what the site is and what the site’s designer wants you to do https://www.spotify.com/us/
  • 21. 21 What is the most important thing apple wants you to know about? http://www.apple.com/
  • 22. 22 Apple – then (1997) and now
  • 23. 23 Amazon - Then (1995ish) and now
  • 24. 24 Yahoo – then (1994) and now
  • 25. People have experiences every day with many things. Our job as UX Designers is to make sure they are positive experiences. 25 Mike Gallers – UX Designer – Regions Bank
  • 26. 26 What next? DESIGN! Your team will choose one of the following problems to solve. Then design an app (either phone, tablet, or web) that meets the requirements the school stated.
  • 27. Problem 1: The school wants to allow kids to have more time to eat without increasing overall lunchtime. Request: The school wants a way for kids to order lunch ahead of time so that it can be waiting at their seat for them. 27 ______________________________ Problem 2: Kids don’t always have time to browse in the library and sometimes don’t even have much more than a few minutes to visit the media center. Request: The school needs a way to allow kids to search and check out books so they are ready to just swing by and pick up.
  • 28. 28 Design assignment: Sketch ideas for your app or website. Use as many pages as you need for the views you think are important. Think about the tasks you, the student will need to take to accomplished the goals stated in the requirements.