This document provides a summary of an individual's professional experience and qualifications. It summarizes the individual as having over 15 years of experience in sales, marketing, and business operations roles in the FMCG, telecom, and IT industries. Currently, the individual works as an Area Manager for an dairy company, handling institutional sales in Telangana and Andhra Pradesh. Previous roles included several business development, sales, and marketing positions with large companies such as Coca-Cola, Parle Agro, Danone, and Vodafone. The individual has expertise in strategic planning, channel management, account management, and other areas.
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KV Triyambkeshwar (Profile)
1. K Venkat Triyambkeshwar
Hyderabad
Flat 511, Vijay Sai Sarovar, I.D.A Bollarum Road, Miyapur, Hyderabad – 500 049
Mobile : +91 998 587 5777|E Mail : kvtriyambkeshwar@gmail.com
Sales, Marketing & Business Operations Professional
Over 15 years quantifiable experience in FMCG, Telecom & IT Industry verticals
PROFESSIONAL SYNOPSIS CORE COMPETENCIES
• Accomplished and results driven sales professional
with 15+ years of proven success
• Demonstrated experience in independently handling
and driving sales & marketing operations
• Presently associated as Area Manager with Milk
Mantra Dairy Pvt. Ltd. handling Institutional Sales
(HORECA) for Telangana and A.P States
• Worked earlier with blue chip Organizations Viz.
Coca Cola, Parle Agro, Danone India, Vodafone etc.
• Successfully launched new businesses and led them
to Market Leadership and Profitability
• Expertise in
o Strategic business planning
o Channel & retail sales, distribution expansion and
management etc.
o Modern trade and key account management
o Product life cycle management
• Proven abilities in extracting the best out of existing
resources to win desired operational and strategic results
• Versatile and multi-skilled with ability to manage
multiple responsibilities simultaneously, achieve defined
goals & objectives, an effective communicator with strong
analytical, problem solving & organizational skills
• Experience in managing and driving well diversified
and multi cultural work environments
♦ Sales Operations|Vertical P&L Management
♦ Revenue Enhancement|Market Planning & Analysis
♦ Budgeting, Sales Planning & Forecasting
♦ New Product Launch
♦ Go-To-Market Strategy|Strategic Alliances & Negotiation
♦ Sales & Marketing|Business Development
♦ Channel Sales|Retail Sales|Institutional Sales
♦ Modern Trade|Key Account Management
♦ Distributor Expansion|Channel/Distributor Engagement
♦ Marketing Operations|Sales Promotions
♦ Brand Campaign|Brand Enhancement
♦ Business Capitalisation Strategies
♦ Scheme Administration & Management
♦ Customer Relationship/Life Cycle Management
♦ Market Intelligence|Competitor Tariffs|Market Trends
♦ Capability Building Initiatives|Coaching & Mentoring
MANAGERIAL SKILLS
♦ C level authority liaison
♦ Analytical & logical skills|Time driven delivery ability
♦ Conflict management & resolution skills
♦ Collaborative skills|Negotiation skills
♦ Good communication & interpersonal skills
♦ Team Management
BUSINESS SKILLS
♦ Strategic thinker and results-oriented recognized ability to handle P&L operations, various organizational functions
and lead productive teams in exceeding organization goals
♦ Managing business functions and playing key role in strategizing business – category, new products & market entry
etc.
♦ Driving sales operations across regions & locations
♦ Specific expertise in
o Launching/setting up new businesses across geographies post conducting research to study market potential
o Marketing, plan implementation, product promotion, product launching and brand positioning
o Implementation of business strategies to accomplish the decided targets; track record of launching new
products
o Developing/managing channel partners in order to enhance the market share and profit of the organization
o Managing large revenue share businesses
2. o Achieving rapid expansion in revenues, market shares and counter shares by enhancing market presence and
sales
o Building brand preference through innovative & compelling consumer offerings
♦ Track Record of designing, implementation & execution of KPIs & systems in field force reporting
♦ Conceptualizing and executing competitive strategies for generating sales, developing and expanding market share
towards the achievement of revenue & profitability targets
♦ Overseeing smooth execution of sales promotional strategies Viz. sales schemes, campaigns etc. for market
development
♦ Analyzing business & market information by collating and analyzing sales figures, sales performance etc., to manage
revenue, volume and value target and the impact of financials on margins & pricing
♦ Expanding distribution presence to new territories; Increasing retail outlets presence for enhancing distribution reach
♦ Building and fostering relationships with key influencers at key accounts / modern trade clients to build brand
preference
♦ Devising and executing strategies for optimum merchandising in the retail markets to build consumer preference
♦ Analyzing & reviewing the market response; Communicating with the sales teams for accomplishment of the business
goals
♦ Conceptualizing and executing consumer & trade schemes towards building scale in nos and keeping channel
motivated
♦ Restructuring operations to reduce costs & maximizing revenue; Peforming business/channel/distribution audits &
implementing operational efficiency; Enabling business viability for business partners by facilitating healthy and
positive ROI
CAREER SUMMARY
Milk Mantra Dairy Pvt. Ltd., Hyderabad|Area Manager – Institutional Sales Mar’16
till date
Sanzyme Pvt. Ltd., Hyderabad|Corporate Manager – Sales Nov’14 –
Dec’15
Parle Agro Pvt. Ltd., Hyderabad|Business Development Manager – Institutions (Telangana & A.P) Mar’12 –
Nov’14
Danone Foods & Beverages Pvt. Ltd., Hyderabad|Executive – Sales Nov’09 –
Mar’12
Hindustan Coca Cola Beverages Pvt. Ltd., Hyderabad|Sales Executive Oct’06 –
Oct’09
Coffee Day Xpress, Hyderabad|Sr Executive – Business Development Sep’04 –
Sep’06
Hutchisson Essar South (Presently Vodafone) – DST, Hyderabad|Team leader – Sales May’03 –
Aug’04
Ram Informatics Ltd., Hyderabad|Marketing Executive Oct’01 –
Apr’03
PROFESSIONAL EXPERIENCE
Milk Mantra Dairy Pvt. Ltd., Hyderabad|Area Manager – Institutional Sales Mar’16
till date
Key Responsibilities
Mainline responsibility for handling Institutional Sales (HORECA) segment for Telangana and A.P States
Lead, handle & drive productivity of a large team to achieve budgeted goals
Be responsible for
o Managing B2B Sales (Institutional and HORECA Sales) functions and increasing sales
o Formulation of sales strategies in accordance with market conditions
o Developing and fostering strong relationships with Key Accounts
o Planning marketing inputs for corporate sales & creating initiatives and execution of these marketing events
for increasing sales drive
o Monitoring, recruiting, training and motivating the manpower for ensuring quality deliverables in the market
o Overseeing the commercial operations and maintenance of requisite documentation
3. Generate various business and other MIS reports for review by Sr Management
Significant Attainments
Successfully
o Launched Moo Shake product at key locations (Hyderabad Airport & major Corporates Viz. Wipro
Technologies, HCU, TCS E–Park and Institutions
o Tied up with Key Chains Viz. HMS Host Services, Vishalakshi Marketing, Readers etc. for Airports &
Institutions
Sanzyme Pvt. Ltd., Hyderabad|Corporate Manager – Sales Nov’14 –
Dec’15
Key Highlights
Primary responsibility for handling Sales operations for the assigned territory
Handled niche FMCG products including Nutrus Brand
Devised strategies for new product launches and market entry
Handled Retail Outlet coverage & expansion; Expanded distribution
Developed/executed trade schemes; Ensured distribution of scheme winnings to keep channel motivated
Managed the completed Sales Cycle ( P.O Generation → Stocks Supply → Collections )
Significant Attainments
Successfully
o Established the channel from grass root level and launched the products
o Enhanced high volumes sales contribution accounts for Nitrous Healthcare division
o Acquired Reputed Corporate Clients including Gland Pharma, Fourrts Ltd. etc. for Nutrus products
o Awarded with Emerging Player for FY ’14 – ’15
Parle Agro Pvt. Ltd., Hyderabad Business Development Manager – Institutions (Telangana & A.P) Mar’12 –
Nov’14
Key Highlights
Responsible for handling Key Accounts and Institutions across Telangana & Andhra Pradesh
Managed and drove productivity of a team of Business Development Executives and Assistant Managers
New Brand Execution and Promotion in Top Corporate and Listed Accounts for Institutional Sales
Achieved double digit growth Y-o-Y across all Verticals
Inked major Tie-ups with Top Clients for consistent and high value business; Clients included Amusement Parks,
Theaters & other Top Corporate & Key Accounts
Danone Foods & Beverages Pvt. Ltd., Hyderabad|Executive – Sales Nov’09 –
Mar’12
Key Highlights
Responsible for handling sales through distribution channel
Handled primary & secondary sales with R/Os; New Account Cracking.
Ensured brand establishment; Executed various activities to enhance brand visibility
Managed and drove productivity of a team of Business Development Executives and Assistant Managers
Successfully launched DANONE Foods International Products in Retail/Institutions segment & Modern Trade Verticals
(Key Accounts)
Generated consistent revenues through focus pack selling
Hindustan Coca Cola Beverages Pvt. Ltd., Hyderabad|Sales Executive Oct’06 –
Oct’09
Key Highlights
Responsible for handling sales through distribution channel; Handled primary & secondary sales
Appointed and developed channel by enhancing the sales prospect and client relations
Conducted on-job trainings for Market Developers;
Efficient space management, asset tracking & managed change to ensure smooth distribution
Successfully identified new segment in the area of bulk water business.
Awarded with Top Sales Executive Award at Depot level 3 times in 2007
Generated revenue through pack wise selling
4. CREDENTIALS
Academic
Masters in Business Administration (MBA) specializing in Marketing, SKU
Masters in Arts (M.A) specializing in Economics, Pt. Ravi Shankar Shukla University, Chhattisgarh (Raipur)
Bachelors in Arts (B. A) in Political Science, Economics & Geography, Pt. Ravi Shankar Shukla University,
Chhattisgarh(Raipur).
Certifications
Certificate Course in Digital Marketing, XLRI Jamshedpur
IT SKILLS & PROFICIENCY
Operating Systems Windows
Application Packages MS Office Suite
Internet Applications and Tools
HOBBIES & INTERESTS
Sports Enthusiast
Travelling
PERSONAL PROFILE
Date of Birth : 14th
April 1977
Marital Status : Married
Linguistic Abilities : English, Hindi & Telugu
Location Preferences : Hyderabad; Open for the right opportunity