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Lionsgate films

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Lionsgate was chosen as the film distributor because it distributes a wide range of genres including crime thrillers similar to their film, it has successfully distributed over 200 films since 1997, and it distributes both British and American films. The film would be marketed through traditional methods like posters, radio ads, TV spots, and trailers as well as online through a YouTube trailer, Facebook page, and Twitter account. It would have a national theatrical release in UK cinemas and possibly in Europe, then be released on DVD, streaming services, and TV channels about a year later.

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Lionsgate Films
Why did we choose Lionsgate? • Distributes a high number of films with a range of genres. 200 films since 1997 - successful • Distributed several crime thrillers, similar to our film. Two examples are 'Captivity' and 'Narc.‘ • Distributes British films as well as American films. E.g. The Theory of Everything
How would our film be marketed Traditional Methods • Posters inside and outside cinemas; on streets, buses, in shops and newspapers • Radio advertisements on popular music stations e.g. Capital FM • Television adverts on popular/main channels e.g. ITV, Channel Four, Sky1 • Trailers at the cinema Social Media/Online • Trailer on YouTube channel (177,379,781 views altogether) • Attracting target audience through interactivity on social network sites: – Facebook page: 1,946,571 likes, competitions, photos – Twitter page: 500,000+ followers, retweeting film pages etc Hunger Games by Lionsgate Films bus poster Lionsgate Twitter. Its picture and cover photo are of their upcoming film
How would our film be released? 1. Theatrical release. – It will be released on a national scale at all main UK cinemas as it is mainly specific to British audiences – May possibly have a European release, similar to the Lionsgate distributed film ‘Testament of Youth.’ E.g. France, Belgium, Netherlands, Denmark, Ireland, Sweden. The genre of film noir is has been fairly popular in European film. 2. TV and VOD. – Lionsgate Home Entertainment is the home video and DVD distribution arm of Lions Gate Entertainment, which finished 2012 with a 9.5% market share, in the top 5 studios. Lionsgate also supports UltraViolet. – Other online streaming sites it may be shown on include Netflix and Amazon Instant Video. – It should be available to buy in DVD and Blu-Ray formats in shops such as ASDA roughly a year after its theatrical release. – It is likely that it will be seen on television eventually on channels such as Sky Movies and Film 4.

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Lionsgate films

  • 2. Why did we choose Lionsgate? • Distributes a high number of films with a range of genres. 200 films since 1997 - successful • Distributed several crime thrillers, similar to our film. Two examples are 'Captivity' and 'Narc.‘ • Distributes British films as well as American films. E.g. The Theory of Everything
  • 3. How would our film be marketed Traditional Methods • Posters inside and outside cinemas; on streets, buses, in shops and newspapers • Radio advertisements on popular music stations e.g. Capital FM • Television adverts on popular/main channels e.g. ITV, Channel Four, Sky1 • Trailers at the cinema Social Media/Online • Trailer on YouTube channel (177,379,781 views altogether) • Attracting target audience through interactivity on social network sites: – Facebook page: 1,946,571 likes, competitions, photos – Twitter page: 500,000+ followers, retweeting film pages etc Hunger Games by Lionsgate Films bus poster Lionsgate Twitter. Its picture and cover photo are of their upcoming film
  • 4. How would our film be released? 1. Theatrical release. – It will be released on a national scale at all main UK cinemas as it is mainly specific to British audiences – May possibly have a European release, similar to the Lionsgate distributed film ‘Testament of Youth.’ E.g. France, Belgium, Netherlands, Denmark, Ireland, Sweden. The genre of film noir is has been fairly popular in European film. 2. TV and VOD. – Lionsgate Home Entertainment is the home video and DVD distribution arm of Lions Gate Entertainment, which finished 2012 with a 9.5% market share, in the top 5 studios. Lionsgate also supports UltraViolet. – Other online streaming sites it may be shown on include Netflix and Amazon Instant Video. – It should be available to buy in DVD and Blu-Ray formats in shops such as ASDA roughly a year after its theatrical release. – It is likely that it will be seen on television eventually on channels such as Sky Movies and Film 4.