Media quiz 20082015

 Write team name, team members and phone number
of one member on the sheet
 20 Prelims Questions
 Top 6 teams to qualify
 Decision of Quizmasters would be final and binding
 All Cell phones on the table please!
GENERAL RULES

20 Questions
Questions 1,5,10,15 and 20 are star marked –
to be used in case of ties
PRELIMS RULES

 According to Arunabh Kumar the founder of X, the idea
behind the launch of the network was to reach out to the
younger generation who seldom watch the television to
either pass the time or for entertainment.
 X’s clips dissect Indian politics, movies, lifestyle, social
concepts, etc, from a very different perspective and
angle to initially evoke laughter but also send out an
unforgettable social message to the viewers
 X is the first YouTube based channel to reach a million
subscribers for online content within the shortest time.
 Recently they have diversified into 'Drama' with one of
their web series Y becoming the third-most watched web
series in the world
QUESTION 1 **

A husband and wife pair – Prannoy Roy and Radhika
Roy founded this company in 1988 and today it has
become one of the top most media houses in the
country having a large number of offices and studios.
Greenathon, Support my School, Save our tiger and Fit
India Movement are some of the famous initiatives the
firm has been associated with.
What is the firm that we are talking about? (Need the
full name of the firm)
QUESTION 2

 X was considered by many people throughout the year to
be a lock as India's selection for the 86th Academy
Awards Best Foreign Film Category, with many critics
unanimously praising it and voting for it to be the
representative film.
 Celebrity director Karan Johar also put his support behind
the film saying "All kinds of audience can connect with it
and yet within the parameters of love story it is
completely unusual. You feel all the love in the world for
the protagonists and the unusual aspect of it is they
haven't met.
 However, the selection committee of the Film Federation
of India deliberated on 17 September 2013 and decided
to send the Gujarati film Y instead.
 Identify X.
QUESTION 3

X, started by a group of journalists, intends to
facilitate media coverage of people’s causes by
recognising and encouraging journalists and other
media persons of the state of Odisha whose work
helps highlighting and championing causes of people
while passing relevant information for people’s
empowerment. X is dedicated to highlight the talent
and contributions of journalists, related media persons
and institutions who have made Odisha their base of
activity and have contributed to the growth and
integrity of Media in Odisha.
Id X
QUESTION 5 **

QUESTION 6
 X was an Indian television youth channel that primarily
broadcast Hindi entertainment based in Mumbai. It was
launched on 1 November 2004 as a part of News
Corporation's STAR TV network in Asia
 Some of the popular shows green lighted on this channel were
Sarabhai Vs Sarabhai, Instant Khichdi, Remix and The great
Indian Laughter challenge.
 X ceased its operation on 18 December 2011. This channel
was then rebranded to Y.
 Identify X and Y.

The word X is a French word meaning an official announcement
or statement, especially one made to the media.
It is also the name of a band, a song and is the official
newsletter for STARFLEET, The international star trek fan
association.
What is the word X?
QUESTION 7

A leading name in the Indian entertainment industry,
is primarily involved with the small screen shows.
However, she has also been quite prominent now in
the bollywood fraternity and her first project with
bollywood was to produce the movie Kyo Ki Main Jhoot
nahi bolta in 2001. She is currently the Joint MD of yet
another famous entertainment company. She was
subject to protests in Jaipur led by the Shri Rajput
Karni Sena (SRKS) last year. Who is this vibrant
personality of the Indian entertainment industry?
QUESTION 8

 The cover story of The Outlook dated March 23, 2015
was titled “Wrecking News: The Man Who Killed TV
News“ . X was the subject of this article
 Born in Guwahati, X has also written a book named
Combating Terrorism: The Legal Challenge.
 ID X
QUESTION 9

X, which aired its first show on August 1, 1981 at
12.01AM was the brainchild of Robert Pittman who
became known as, “The father of X”. The very first
music video played on X was the appropriately named,
“Video killed the radio star”, by The Buggles! The
original logo of X was designed by Frank Olinsky in
1981. The logo underwent a ‘refresh’ in 2010 by X’s
in-house design team, creating a wider and more
rectangular logo.
ID X
QUESTION 10 **

11. WHAT WAS HE INVESTIGATING?

The famous ads for the brand X began in 1955. The
character initially included a variety of masculine
figures such as athletes, gunsmiths, and captains, but
the rugged cowboy image proved the most marketable.
Three men who appeared in the advertisements later
died of lung cancer, earning the brand the nickname
“Cowboy Killer”
What is the brand X?
QUESTION 12

These are now used regularly by social media users to
discuss specific events and issues. It’s origination is
credited to Chris Messina, a social technology expert
in 2007. He started it to discuss about barcamp, a
technology gathering activity that spans worldwide.
This is now a medium for several users to keep track
of updates.
What are we talking about?
QUESTION 13

 Dilip Narayan _______ is still the only Goa-born
cricketer to play for India (1961-71) and was
considered one of the finest players of spin bowling.
 His son X made six first-class cricket appearances for
Oxford University and one for a combined Oxford and
Cambridge side against the 1987 Pakistani touring
team. He was awarded a cricket Blue by the Oxford
University.
 Identify this famous media personality
QUESTION 14

What is the below picture depicting?
QUESTION 15 **

QUESTION 16
Which company used this poster on ID

Which is the first historical monument to get an
account on twitter?
QUESTION 17

X is India’s first crowd curated book. X is the first book
to shine out of Rashmi Bansal’s trailblazing publishing
venture Bloody Good Book. The author of the book
holds a special place in our hearts for he is our alum!
What is the title of the book X?
QUESTION 18

Identify the company
QUESTION 19

ANSWER 1
 X-TVF
 Y-Permanent roommates

ANSWER 2
NEW DELHI TELEVISION LIMITED

Rajiv Makhni, Managing Editor,
Technology, NDTV – Special speaker,
Communique 2014
ANSWER 4

X, started by a group of journalists, intends to
facilitate media coverage of people’s causes by
recognising and encouraging journalists and other
media persons of the state of Odisha whose work
helps highlighting and championing causes of people
while passing relevant information for people’s
empowerment. X is dedicated to highlight the talent
and contributions of journalists, related media persons
and institutions who have made Odisha their base of
activity and have contributed to the growth and
integrity of Media in Odisha.
Id X
QUESTION 5

X- STAR One
Y- Life OK
ANSWER 6

A leading name in the Indian entertainment industry, is
primarily involved with the small screen shows. However, she
has also been quite prominent now in the bollywood fraternity
and her first project with bollywood was to produce the movie
Kyo Ki Main Jhoot nahi bolta in 2001. She is currently the Joint
MD of yet another famous entertainment company. She was
subject to protests in Jaipur led by the Shri Rajput Karni
Sena (SRKS) last year. Who is this vibrant personality of the
Indian entertainment industry?
QUESTION 8

X, which aired its first show on August 1, 1981 at 12.01AM was
the brainchild of Robert Pittman who became known as, “The
father of X”. The very first music video played on X was the
appropriately named, “Video killed the radio star”, by The
Buggles! The original logo of X was designed by Frank Olinsky in
1981. The logo underwent a ‘refresh’ in 2010 by X’s in-house
design team, creating a wider and more rectangular logo.
ID X
QUESTION 10

The famous ads for the brand X began in 1955. The character
initially included a variety of masculine figures such as
athletes, gunsmiths, and captains, but the rugged cowboy
image proved the most marketable. Three men who appeared in
the advertisements later died of lung cancer, earning the brand
the nickname “Cowboy Killer”
What is the brand X?
QUESTION 12

These are now used regularly by social media users to discuss
specific events and issues. It’s origination is credited to Chris
Messina, a social technology expert in 2007. He started it to
discuss about barcamp, a technology gathering activity that
spans worldwide. This is now a medium for several users to
keep track of updates.
What are we talking about?
QUESTION 13

Hashtag
?how do you feel about using # (pound) for groups. As in
#barcamp [msg]??
ANSWER 13

What is the below picture depicting?
QUESTION 15

Klout score, a measure of your influence on
others, primarily driven by social media
presence.
ANSWER 15

ANSWER 20
 Sepp Blatter resigns as FIFA President

Abhinandan
ROUND 1
TAG LINES – GET THEM ALL

 Written round
 1 set of question with 5 taglines
 Each correct answer fetches a +5
 On getting all correct in the set, bonus of +5
TAGLINE: RULES

Set 1: Taglines/Slogans of which
companies/Brands?
1. YADDEN PHIKI PAD JAYENGEE
2. BE 100% SURE
3. MAIN CHAI KI NANHI PATTI HOON
4. HEALTHY HOGA HINDUSTAN
5. CHOCOLATE KA MEETA BOMB
QUESTION 1 – THINK DESI

Taglines of which companies/Brands?
1. "YADDEN PHIKI PAD JAYENGEE“ – ASIAN PAINTS
2. BE 100% SURE - DETTOL SOAP
3. MAIN CHAI KI NANHI PATTI HOON - TAAZA
4. HEALTHY HOGA HINDUSTAN - LIFEBUOY
5. CHOCOLATE KA MEETA BOMB – CADBURY ECLAIRS
ANSWER 1

ENTERTAINMENT
What is the subject of this Pakistani film?

First Music Videos aired on MTV
ANSWER

 This site's co-founder admitted on a MOOC session that in the
initial days, they created many fake accounts so that the
content is vibrant and the direction of the content is dictated
by them. Once it got popular with genuine users, the fake
accounts started vanishing. The site currently has a decently
strong policy against fake user accounts.
Which website?
SOCIAL MEDIA

 Reddit. Steve Huffman Admitted this in a Udacity session.
ANSWER

The ad making agency Bubblewrap films and freelance music
directors Vinayak Salvi and Rohan Utpat sat down to create this
advertisement that became a sensation this year.
The director of Bubblewrap said “"We even had a spot prepared
for a 'what if we lose' scenario - though we hoped we wouldn't
have to use it,“
What is the ad campaign?
ADVERTISEMENT

The Mauka ad
series during
world cup.
ANSWER

 He is undoubtedly one of the most enterprising entrepreneurs
of India.
 He started his entrepreneurial career by selling "bhajias" to
pilgrims.
 He almost mastered English by reading newspapers and not at
school.
 When he was a worker at petrol pump, whenever mercedes
came and passed through petrol pump, he used to say one day
I will have same car and his colleagues used to laugh.
 He said – “If you don’t build your dreams, someone will hire
you to build theirs”
 He was named the "Man of 20th Century" by the (FICCI).
Who is he?
ENTREPRENEUR

Dibya
ROUND 3 – SPOT THE
EDITOR/JOURNALIST

 Written round
 Write the 6 answers – do not shout out answers
 Exchange sheet in the end
 +5 for each correct answer. No negatives.
RULES

ANSWERS
Vinod Mehta,
founder editor-
in-chief
of Outlook
Shekar Gupta,
Vice –
chairman, India
today group
M J Akbar
Editor-in-Chief,
then Editorial
Director of The
Sunday
Guardian
Dilip
Padgaonkar,
Editor, TOI
N Ram, Headed
several verticals
under the Hindu
Group
Khuswant
Singh,
Editor National,
herald,
Hindustan
times

6 Questions
1 direct to each team
Other teams can pounce, +10/-10 on pounce
(Right/Wrong)
+10 for direct answer, no negative
+5 on pass, no negative
RULES

 "X" is a famous retail chain owned by an Indian
conglomerate. "X" is known for youth hangout. The
logo of "X" has red colour which signifies leadership
and passion. "X" has done joint promotion with some
brands like Liril, HDFC. "X" has also been associated
with movies like Khakee.
Identify X.
QUESTION 1

 Basharat Peer is the author of Curfewed Night, an
eyewitness account of the Kashmir conflict, which
won the Crossword Prize for Non-Fiction and was
chosen among the Books of the Year by The
Economist and The New Yorker. Peer currently runs
the "India Ink" blog on the digital edition of The New
York Times. Peer was also the co-script writer for a
recent Bollywood movie. He also had a special
appearance in the movie. Identify the movie.
QUESTION 2

 Identify the brand ?
QUESTION 3

 Identify the advertiser
QUESTION 4

Identify advertiser
QUESTION 5

 Explain the image
QUESTION 6

Statue of the Whistleblowers (L-R) Edward Snowden,
Julian Assange and Chelsea Manning. The fourth chair
is open to anyone in Berlin who wants to get up and
say anything they want
ANSWER 6

Media quiz 20082015

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Media quiz 20082015