Mother dairy
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Mother Dairy is an Indian dairy company established in 1974 as a subsidiary of the National Dairy Development Board. It manufactures and distributes milk and dairy products. Mother Dairy aims to provide quality and affordable food to consumers while ensuring fair returns to producers. It markets milk and dairy products through retail and exclusive outlets in Delhi and other major cities. The company plans to expand its operations and develop new product offerings.
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Mother dairy
- 1. MOTHER DAIRY BY- SHUBHAM AGRAWAL
- 2. INTRODUCTION • Mother Dairy Fruit & Vegetable Pvt Ltd is an Indian company that manufactures, markets and sells milk, milk products and other edible products. The company also sells edible oils, fresh fruits and vegetables, frozen vegetables, and processed food. • Mother Dairy was founded in 1974, as a wholly owned subsidiary of the National Dairy Development Board (NDDB). • It was an initiative under Operation Flood, a dairy development program aimed at making India a milk sufficient nation. • BY- shubham agrawal
- 3. MISSION • “Mother Dairy’s heritage is intrinsically linked to the cooperative movement in India. With determination & pride we will continue to serve our farmers, rural India & our consumers. Our values reflect who we are & what we firmly believe in. • BY- shubham agrawal
- 4. VISION • “Provide quality food and beverages to consumers at affordable prices while ensuring fair returns to the producers.” • BY- shubham agrawal
- 5. LEADER BOARD Mr. S. Nagarajan Managing Director, Mother Dairy Fruit & Vegetable Pvt. Ltd. Mr. Sandeep Ghosh Business Head – Milk, Mother Dairy Fruit & Vegetable Pvt. Ltd Mr. Subhashis Basu Business Head - Dairy products, Mother Dairy Fruit & Vegetable Pvt. Ltd. • BY- shubham agrawal
- 6. CONTINUED… Mr. Sanjeev Giri Business Head - Dhara, Mother Dairy Fruit & Vegetable Pvt. Ltd Mr. Pradipta Sahoo Business Head –Safal Value Added, Mother Dairy Fruit & Vegetable Pvt. Ltd Mr. Rammohan Rao Senior General Manager (Milk Manufacturing), Mother Dairy Fruit & Vegetable Pvt. Ltd. • BY- shubham agrawal
- 7. BRANDS • MOTHER DAIRY • SAFAL • DHARA • BY- shubham agrawal
- 8. FACTs • Safal was also the first brand in India to launch frozen vegetable in mid 90s. • Dhara which was launched under the 'Operation Golden Flow' program of NDDB(National Dairy Development Board) • Mother Dairy has been recognized as the 2nd Best in the FMCG(Fast-moving consumer goods) Industry and • has also been ranked at 39th amongst India's Top 100 Best Companies to Work • the brand also witnessed a significant move its Trust Index from 70% to 83% in 2015. • BY- shubham agrawal
- 9. PRODUCTS • Milk • Dairy Products • cultured products • ice creams • paneer • ghee etc. • Ice-Creams • Edible Oils • Fresh fruits and vegetables • Froze Fruits and Vegetables • Processed Food • Grocery • Juice and fruits beverages • BY- shubham agrawal
- 10. REVENUE • BY- shubham agrawal
- 11. MARKET STRUCTURE • Mother dairy markets approximately 3.2 million liters of milk in the markets of Delhi , Mumbai , Saurashta and Hyderabad. • Mother dairy milk has a market share of 66% in the branded sector in Delhi where it sells 2.5 million liters of milk daily and undertake its marketing operations through around 1400 retail outlet and over 1000 exclusive outlet of mother dairy . • BY- shubham agrawal
- 12. FUTURE ASPIRATIONS • Mother Dairy plans capacity expansion in East and West • Creating new and quality product • BY- shubham agrawal
- 13. • BY- shubham agrawal