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Open Value Chains in
   Politics, Economy, Society & Science
Dr. Peter Parycek, MSc, Centre for E-Government, Danube University Krems
#I BRIEF HISTORY
Agrarian
 Society
Media Revolution (Letterpress)
Industrial
  Society
Media Revolution (TV&Radio)
Media Revolution (Internet)
Open Commons Philosophers


Ivan Illich: People become dependent on the expert knowledge of
professionals they lose faith in their own capacity to act.
Doug Engelbart: Vision of distributed and decentralised
technologies.
Guy Debord: Society of spectacle  Spectacle is the opposite of
dialog  modern passivity! Spectatorship hinders participation
Fred Moore: Ethic of sharing
E. F. Schumacher: Small is beautiful “production by the masses
not for the masses”
Fred Turner: „… produce a social sphere, in which we are all
one“
Networked
Knowledge

Society
#II EMPOWERMENT
Declining cost of production
Declining costs of transaction
Declining costs of distribution




                                  dongga BS
Development in technology leads to strengthening
                  of our societies


                Many 2 Many +
                Digitization +
                Convergence +
                Declining cost of production +
                Declining cost of transaction +
                Declining costs of distribution =
                Increase in the organizational- &
                communicational ability of
                society
31/08/2012
#III PRINCIPLES
1.Collaboration




31/08/2012
2. Transparency
3. Sharing
#IV OPEN VALUE CHAIN
# 1 Politics
Transparency, Participation & Collaboration
Opening of the policy process

  Evaluation                Agenda Setting


                  Policy
                  Cycle

Implementierung              Formulierung




                                     Vgl. P. Müller
Agenda Setting




           https://wwws.whitehouse.gov/petitions
Verbalization




                http://stjornlagarad.is/english/
Implementation




                 http://challenge.gov/
Implementation (Sharing)




                           http://data.linz.gv.at/
Implementation (Cooperation)
Evaluation




        http://mps-expenses.guardian.co.uk/
#2 Society
 Revival of common goods
New Paradigm …

Nobody owns it
Everybody uses it
Anybody can improve it




                         daveeza
Open Value Chains in  Politics, Economy,  Society & Science
Open Value Chains in  Politics, Economy,  Society & Science
http://www.openstreetmap.org/
http://www.ushahidi.com/
architectureforhumanity




                http://architectureforhumanity.org/
http://opensourceecology.org/
http://www.makerbot.com/
4 Transactional Frameworks

                Market Based   Non Market
Decentralized   Price System   Social Sharing &
                               Exchange
Centralized     Firm Hierarchy Government &
                               Non-Profits




                                        Yochai Benkler
#3 Economy
Technology Disruption in almost every branch
Closed hierarchical   Open networked
   Organisation        Organisation
Open Value Chains in  Politics, Economy,  Society & Science
http://jonaslinde.se/2011/06/open-services-value-cha
Closed traditional                      Open networked
  Music Model                            Music Model
     Recruit                        Artists Record Themseves

    Sign Artist
                            Use co-creators
                          (using the Internet)        Trensetter sites
  Record Tracks               Trendsetter

 Promote Tracks
                            Use co-creators           Patronage sites
                             (no Internet)
  Distribute CDs


  Management                                             Intermediary sites
                     Artists manage PR: Web site,
                       YouTube, Facebook & Co
    Publicity                                            Disseminator sites


                                                     Henry Chesbrough
http://www.threadless.com/
Goldcorp Challenge:
2000: $ 575.000 price money
Überraschende Teams: Studenten Berater,
Mathematiker, Militär, …
110 Ziel: 50% waren vorher nicht bekannt!
80% der neuen Ziele = 8 Millio ounces of gold
$10.000.-- 1999 wären heute $125.000.--
Open Value Chains in  Politics, Economy,  Society & Science
Open Value Chains in  Politics, Economy,  Society & Science
Governance Structure

                                Hierarchical         Flat


                       Open
Participation Method


                                 Innovation       Innovation
                                Market place      Community
                       Closed



                                                  Consortium
                                 Elite Circle




                                                            Developed for Businesses: Pisano & Verganti
• 200.000 Scientists
• R&D: Boeing, Dow, DuPont, Novartis, Procter &
  Gamble, Air Force Research Labs, NASA, In-Q-Tel,
  …



                                   http://www.innocentive.com/
•   A single customer has saved Dell $1million in support costs
•   In 1 year: 10,000 fixes viewed 2.5 million times.
•   9,000 ideas contributed to Dell Ideastorm
•   120 ideas put into practice
#4 Science
The New Era of Networked Science
Collaboration: Citizen science
      Clickworkes on Mars
Collaboration: Citizen science
          Galaxy Zoo
Collaboration: Citizen science
          Ornithology
Sharing Data
Human Genome Project
Sharing & Collaboration
                      Bradner laborator




CIC1=CC=C(C2=N[C@@H](CC(OC(C)(C)C)=O)C3=NN=C(C)N3C4=C2C(C)=C(C)S4)C=C1
Dr. Peter Parycek, MSc
Zentrum für E-Governance, Donau-Universität Krems
peter.parycek@donau-uni.ac.at
+43 2732 893-2312
http://www.donau-uni.ac.at/egov

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Open Value Chains in Politics, Economy, Society & Science