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1

PlayGround Cafe

2

Playdates & Coffee Breaks, Where
adults getaway & kids learn through
play

PlayGround Cafe

3

Problems worth solving
 38 % of parents work or will from home
 limited drop-in care facilities

 limited indoor play area options
 No dual business center and play area

 No kid/ dog friendly cafes

PlayGround Cafe

4

Our solution
Adults will enjoy a cozy cafe for adult
coversations without the interruption of
their children. We provide an outlet for
children to play when outdoor weather
does not permit. The cafe will offer a
universal atmosphere for child & adult
playdates
PlayGround Cafe

5

Target market

163K
prospects

Market size: $234.7M

PlayGround Cafe

Working Parents
Professionals
College Students

6

Competitive landscape
Competitors

How our solution is better

Startbucks

Pricing Strategy

Local Cafes

Kid Friendly Play area

Indoor Play areas

Location/ other amenities

Playseum

Cleanliness,technology, age diversity

PlayGround Cafe

7

Funding needed

$450K

Indoor playground, cafe, meeting
space equipment design,
construction,inventory, operatiing
expenses

PlayGround Cafe

8

Sales channels
 Cafe pastries, snacks, beverages
 meeting space business service rental

 Train Rides
 Indoor Play daily/ membership

 Drop-in Play

PlayGround Cafe

9

Marketing activities
 social media
 referral marketing

 personalized marketing
 promotional marketing

 article marketing

PlayGround Cafe

10

DONATE . Invest. Volunteer.
We are looking for the following professionals
to offer their services at a discounted rate to
help reduce startup cost:
Interior Designer
Barista trainer
Financial Services
Grant Writer
Business Consultant
Attorney
Marketing specialist
Commercial contractor
Suppliers and Vendors
Web designer
Logo designer
Child care professionals;
Human technology specialist

PlayGround Cafe

More Related Content

Playground Cafe Presentation

  • 2. Playdates & Coffee Breaks, Where adults getaway & kids learn through play PlayGround Cafe
  • 3. Problems worth solving  38 % of parents work or will from home  limited drop-in care facilities  limited indoor play area options  No dual business center and play area  No kid/ dog friendly cafes PlayGround Cafe
  • 4. Our solution Adults will enjoy a cozy cafe for adult coversations without the interruption of their children. We provide an outlet for children to play when outdoor weather does not permit. The cafe will offer a universal atmosphere for child & adult playdates PlayGround Cafe
  • 5. Target market 163K prospects Market size: $234.7M PlayGround Cafe Working Parents Professionals College Students
  • 6. Competitive landscape Competitors How our solution is better Startbucks Pricing Strategy Local Cafes Kid Friendly Play area Indoor Play areas Location/ other amenities Playseum Cleanliness,technology, age diversity PlayGround Cafe
  • 7. Funding needed $450K Indoor playground, cafe, meeting space equipment design, construction,inventory, operatiing expenses PlayGround Cafe
  • 8. Sales channels  Cafe pastries, snacks, beverages  meeting space business service rental  Train Rides  Indoor Play daily/ membership  Drop-in Play PlayGround Cafe
  • 9. Marketing activities  social media  referral marketing  personalized marketing  promotional marketing  article marketing PlayGround Cafe
  • 10. DONATE . Invest. Volunteer. We are looking for the following professionals to offer their services at a discounted rate to help reduce startup cost: Interior Designer Barista trainer Financial Services Grant Writer Business Consultant Attorney Marketing specialist Commercial contractor Suppliers and Vendors Web designer Logo designer Child care professionals; Human technology specialist PlayGround Cafe