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Goal
Talent
Acquisition
July, 2014
Goal Index
Talent Acquisition Strategy
Goal
On boarding
Selecting
Current Situation
Sourcing
Hiring
7
6
5
4
3
2
1
Goal Situation
• Needtostandardizeanddeployunderstandingoftalent
acquisitionguidelines,policiesandprocesses.
• Lackofasystemthatintegratesallstagesoftheprocess
“Intelexionnigthmare”
• Improvecommunicationandsharebestpractices
constantly(talentpool)
• Alargequantityoftimeinvestedonadministrativetasks
• EmployeeValueproposition(EVP)
• Companybranding
• Employeebranding(endo-marketing)
GoalGoal
Goal: To evolve process, procedures
and tools in order to attract Talent
with the required skills to leverage HR
as strategic partner of the business
TPM: “Right people in the right place
Goal
t(Screening, assessing and
decision making)
Heineken México
Screening:
We Pow enhancement
Assesing:
• On line evaluations aligned to
leadership competencies
• On line Integrity evaluations
Decision Making:
• Compentency Based
Interview
• Panel Interviews
SelectingSourcing
((Offering a job and finalising
the contract).
Heineken México
Implement an ATS that
populates most of the SAP
information and improves
the record retention by
having all hiring
documentation on line
Hiring
(Creating a pool of quality
candidates and preliminary
screening).
Heineken México
• Sourcing strategy
University Relations
• Front Line sourcing strategy
Empleo Listo
Government events
Technical Schools
• Social Media
Facebook
Linked In
Increase capacity
on free job boards
Leverage Internal Job
Posting
321
Global Standard Recruitment Process
Talent Acquisition
Sourcing Strategy
Goal Integral Sourcing Strategy
Tecate
Brewery
Navojoa
Brewery
Orizaba
BreweryGuadalajara
Brewery
Toluca
Brewery
Monterrey
Brewery
Northwest
Market Direction
Centre
Market Direction
Southeast
Market Direction
Northeast
Market Direction
West
Market Direction
South
Market Direction
Gulf
Market Direction
Identify
Most Important Universities and
classified them as
Strategic
Functional
Functional University: The Schools from where we have hired the
most on the last 5 years
Strategic University: Recognized institution even though
we have not necessary hired from it
KPI: % Sourcing Effectiveness: Number of hires per source
GoalStrategic & Functional Universities
Universidad Autónoma
de Nuevo Leon
ITESM
UNAM
ITSON
Universidad Autónoma
de Guadalajara
Universidad Autónoma
del Estado de México
Universidad la Salle
Universidad
Iberoamericana
UDEM
Universidad Autónoma
de Baja California
Universidad Autónoma
de Yucatan
Benemérita
Universidad Autónoma
de Puebla
Universidad Anahuac UVM
Strategic
Functional
Goal Value Proposition: Sourcing
”Y” generation and now ”Z” are represented by young
people that looks forward to belong to a company
with strong principles and values. Traditional
Compensation and traditional leadership are not
attractive to these generations. Flexibility, green
philosophies and meritocracy are features that may
engage them.
Party host with
the theme
“responsible
consumption “
University Job
Fair
One day where all our brands are
promoted.
Ex Co members participation as keynote
speakers empowering company values
such as ”Brewing a Better Future”
Each University has an establish calendar
with recruitment events schedule.
Calendar will be based on 2013 hiring's
and potential special projects
Annual Party where guests are students
from the most important Universities in
the Country.
Each student will earn the entrance
thought a contest. On this event, company
values will be disseminated as branding
strategy for Y an Z generation
CM day
KPI: % Sourcing Effectiveness: Number of hires per source
Adrian Carrera
With this project México will be taking part of the
Global efforts in regards EVP leveraging Heineken as
a Great Employer
University events not only
to recruit talent but
consumers too
If we create an
unforgettable
experience
Positive opinion widespread
among family and friends
Lets WOW this new generation….
Potential Commercial impact on the following brands
PowerPoint Talent Acquisition
University Approach
Recruiter: Talent
Acquisition Member
Functional Recruiter:
Hiring Manager with
vacancies or potential
vacancies
Team Leader: Related Hi Po
to lead the team as a
development activity
HRBP: Human Resources
Representative
Functional Relation to the
University
Executive
Sponsor
Team
Leader
Recruiter
Functional
Recruiter
HRBP
Functional
Recruiter
Talent
Acquisition
Employer Branding
Quality
Innovation
Sustainability
Responsibility
KPI: % Sourcing Effectiveness: Number of hires per source
GoalStrategic & Functional Technical Schools
C.B.T.I.S CECATI
CONALEP
National contact to spread our job offers
Through their job portal (on line / brochures)
KPI: % Sourcing Effectiveness: Number of hires per source
Innovative
recruitment
sourcing
Formal Incursion
on additional free
job boards
KPI: % Sourcing Effectiveness: Number of hires per source
At the end of 2013 RYS conducted a Focus group, 11
attendees (HRBP, Hiring Managers and employees
that had participated in process as a candidate)
provided information on the opportunity in the
process.
From this exercise …….
KPI: % Sourcing Effectiveness: Number of hires per source
Goal Goal
To improve credibility on the internal
job posting system that favors placing
the right internal candidate in the
correct position
Goal Job Posting Quick Wins
*Guidelines
Exception criteria were included into the policy
*Same candidates applying to all positions
Maximum of 2 postings per year per candidate. Two open
processes simultaneously
* Gender Diversity
A woman should be include on the final list of candidates
*Communication
Weekly communication where all open positions are deploy trough
email and also the posting procedure is reinforced
Vozes internal magazine article to clarify JP guidelines and
procedure
Goal Weekly notification of vacancies
KPI: % Sourcing Effectiveness: Number of hires per source
Goal Main changes to deploy
POSTING TIME guidelines
The posting time of any vacancy is 10 days maximum.
Internal and External posting will occur at the same time
POSTING EXCEPTIONS when...
Transfers and/or assignment of an employee based on immediate business needs or
development plans with the purpose of consistency with company PM process
In the case where exists a replacement card “ready now” to take the role and
previously defined as part of the Succession Planning we may chose not to post the
position .
In case of organizational re-structure, the movements should be performed with
existing staff to protect talent from that particular organization.
When an expat assignment ends and the employee needs to return.
Positions that due technical complexity external talent is required.
If re-evaluating a position leads to an up grade and the employee successfully
performs the functions of the position.
Goal Communication plan
Jun Jul Ago Sept Oct Nov Dic
Written
communication
Face to Face communication throughout all the organization at
forums such as weekly staff meetings
Written
communication to
all the organization
Written
communication to
Top 300
Infored Job Posting Banner.
Constant communication to the recruiters and HR people in
order to assure the proper message is deploy along CM
organization
Organization
Ex. Co.
Top 300.
TA and HRBP.
Business Units
Talent Acquisition
Selecting
Goal Selecting
1 Screening
Enhance video interviews:
• Time efficiency
• Cost Reduction
• Candidate experience
2 Assessing
• On line evaluations aligned to leadership competencies
• On line Integrity evaluations
Decision Making:
• Compentency Based Interview
• Panel Interviews
KPI: Hiring Manager Satisfaction Index: % of satisfaction related to the recruitment process
PowerPoint Talent Acquisition
Talent Acquisition Hiring Process
KPI follow up We have implemented an excel Talent
Acquisition format located on HR share point
to track open positions and KPI´s such as
recruitment source and time to fill
This is a temporary measure as the implementation of an Applicant
Tracking System is defined as part of the HR transformation Business
Case.
On Boarding Improvement
Goal: Standardize and strengthen the process including important information from
Company through an innovative platform
New threads
TPM
SHE
Business Unit Information
Corporate training
New retirement plan
Improvements:
Payroll card
“Orienta OS” Content
Sales road outings
Functional on boarding guide
Walcome email
Welcome Kit
KPI: On boarding employee´s certification: % employees that successfully accomplish the on boarding program

More Related Content

PowerPoint Talent Acquisition

  • 2. Goal Index Talent Acquisition Strategy Goal On boarding Selecting Current Situation Sourcing Hiring 7 6 5 4 3 2 1
  • 3. Goal Situation • Needtostandardizeanddeployunderstandingoftalent acquisitionguidelines,policiesandprocesses. • Lackofasystemthatintegratesallstagesoftheprocess “Intelexionnigthmare” • Improvecommunicationandsharebestpractices constantly(talentpool) • Alargequantityoftimeinvestedonadministrativetasks • EmployeeValueproposition(EVP) • Companybranding • Employeebranding(endo-marketing)
  • 4. GoalGoal Goal: To evolve process, procedures and tools in order to attract Talent with the required skills to leverage HR as strategic partner of the business TPM: “Right people in the right place
  • 5. Goal t(Screening, assessing and decision making) Heineken México Screening: We Pow enhancement Assesing: • On line evaluations aligned to leadership competencies • On line Integrity evaluations Decision Making: • Compentency Based Interview • Panel Interviews SelectingSourcing ((Offering a job and finalising the contract). Heineken México Implement an ATS that populates most of the SAP information and improves the record retention by having all hiring documentation on line Hiring (Creating a pool of quality candidates and preliminary screening). Heineken México • Sourcing strategy University Relations • Front Line sourcing strategy Empleo Listo Government events Technical Schools • Social Media Facebook Linked In Increase capacity on free job boards Leverage Internal Job Posting 321 Global Standard Recruitment Process
  • 7. Goal Integral Sourcing Strategy Tecate Brewery Navojoa Brewery Orizaba BreweryGuadalajara Brewery Toluca Brewery Monterrey Brewery Northwest Market Direction Centre Market Direction Southeast Market Direction Northeast Market Direction West Market Direction South Market Direction Gulf Market Direction Identify Most Important Universities and classified them as Strategic Functional Functional University: The Schools from where we have hired the most on the last 5 years Strategic University: Recognized institution even though we have not necessary hired from it KPI: % Sourcing Effectiveness: Number of hires per source
  • 8. GoalStrategic & Functional Universities Universidad Autónoma de Nuevo Leon ITESM UNAM ITSON Universidad Autónoma de Guadalajara Universidad Autónoma del Estado de México Universidad la Salle Universidad Iberoamericana UDEM Universidad Autónoma de Baja California Universidad Autónoma de Yucatan Benemérita Universidad Autónoma de Puebla Universidad Anahuac UVM Strategic Functional
  • 9. Goal Value Proposition: Sourcing ”Y” generation and now ”Z” are represented by young people that looks forward to belong to a company with strong principles and values. Traditional Compensation and traditional leadership are not attractive to these generations. Flexibility, green philosophies and meritocracy are features that may engage them. Party host with the theme “responsible consumption “ University Job Fair One day where all our brands are promoted. Ex Co members participation as keynote speakers empowering company values such as ”Brewing a Better Future” Each University has an establish calendar with recruitment events schedule. Calendar will be based on 2013 hiring's and potential special projects Annual Party where guests are students from the most important Universities in the Country. Each student will earn the entrance thought a contest. On this event, company values will be disseminated as branding strategy for Y an Z generation CM day KPI: % Sourcing Effectiveness: Number of hires per source Adrian Carrera With this project México will be taking part of the Global efforts in regards EVP leveraging Heineken as a Great Employer
  • 10. University events not only to recruit talent but consumers too If we create an unforgettable experience Positive opinion widespread among family and friends Lets WOW this new generation….
  • 11. Potential Commercial impact on the following brands
  • 13. University Approach Recruiter: Talent Acquisition Member Functional Recruiter: Hiring Manager with vacancies or potential vacancies Team Leader: Related Hi Po to lead the team as a development activity HRBP: Human Resources Representative Functional Relation to the University Executive Sponsor Team Leader Recruiter Functional Recruiter HRBP Functional Recruiter Talent Acquisition
  • 14. Employer Branding Quality Innovation Sustainability Responsibility KPI: % Sourcing Effectiveness: Number of hires per source
  • 15. GoalStrategic & Functional Technical Schools C.B.T.I.S CECATI CONALEP National contact to spread our job offers Through their job portal (on line / brochures) KPI: % Sourcing Effectiveness: Number of hires per source
  • 16. Innovative recruitment sourcing Formal Incursion on additional free job boards KPI: % Sourcing Effectiveness: Number of hires per source
  • 17. At the end of 2013 RYS conducted a Focus group, 11 attendees (HRBP, Hiring Managers and employees that had participated in process as a candidate) provided information on the opportunity in the process. From this exercise ……. KPI: % Sourcing Effectiveness: Number of hires per source
  • 18. Goal Goal To improve credibility on the internal job posting system that favors placing the right internal candidate in the correct position
  • 19. Goal Job Posting Quick Wins *Guidelines Exception criteria were included into the policy *Same candidates applying to all positions Maximum of 2 postings per year per candidate. Two open processes simultaneously * Gender Diversity A woman should be include on the final list of candidates *Communication Weekly communication where all open positions are deploy trough email and also the posting procedure is reinforced Vozes internal magazine article to clarify JP guidelines and procedure
  • 20. Goal Weekly notification of vacancies KPI: % Sourcing Effectiveness: Number of hires per source
  • 21. Goal Main changes to deploy POSTING TIME guidelines The posting time of any vacancy is 10 days maximum. Internal and External posting will occur at the same time POSTING EXCEPTIONS when... Transfers and/or assignment of an employee based on immediate business needs or development plans with the purpose of consistency with company PM process In the case where exists a replacement card “ready now” to take the role and previously defined as part of the Succession Planning we may chose not to post the position . In case of organizational re-structure, the movements should be performed with existing staff to protect talent from that particular organization. When an expat assignment ends and the employee needs to return. Positions that due technical complexity external talent is required. If re-evaluating a position leads to an up grade and the employee successfully performs the functions of the position.
  • 22. Goal Communication plan Jun Jul Ago Sept Oct Nov Dic Written communication Face to Face communication throughout all the organization at forums such as weekly staff meetings Written communication to all the organization Written communication to Top 300 Infored Job Posting Banner. Constant communication to the recruiters and HR people in order to assure the proper message is deploy along CM organization Organization Ex. Co. Top 300. TA and HRBP. Business Units
  • 24. Goal Selecting 1 Screening Enhance video interviews: • Time efficiency • Cost Reduction • Candidate experience 2 Assessing • On line evaluations aligned to leadership competencies • On line Integrity evaluations Decision Making: • Compentency Based Interview • Panel Interviews KPI: Hiring Manager Satisfaction Index: % of satisfaction related to the recruitment process
  • 27. KPI follow up We have implemented an excel Talent Acquisition format located on HR share point to track open positions and KPI´s such as recruitment source and time to fill This is a temporary measure as the implementation of an Applicant Tracking System is defined as part of the HR transformation Business Case.
  • 28. On Boarding Improvement Goal: Standardize and strengthen the process including important information from Company through an innovative platform New threads TPM SHE Business Unit Information Corporate training New retirement plan Improvements: Payroll card “Orienta OS” Content Sales road outings Functional on boarding guide Walcome email Welcome Kit KPI: On boarding employee´s certification: % employees that successfully accomplish the on boarding program