This survey asked respondents questions about their music preferences and consumption habits. Key details include:
- 50% of respondents were male, 45% were female
- Half of respondents were ages 35-44
- 50% watch music channels often, 30% not that often
- 60% watch music videos on YouTube
- Top genres listened to were hip hop, R&B, and alternative
- 75% said they like indie music
- 80% like the artist Lana Del Rey
- Top favorite Lana Del Rey songs were Video Games and Born To Die
- 59% enjoy choreography/dancing in music videos
- 60% like music videos with a narrative/storyline