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MANISH N MAHAJAN
Mobile: 09324669219; Phone: 022-21631820 : E-Mail: manish07042003@yahoo.com
SENIOR MANAGEMENT PROFESSIONAL
Sales ~ Business Development ~ Marketing ~ Key Account Management
Career Abstract
 Extensive experience as RSM, Business Manager,
NSM and Head Marketing with reputed organizations
 Achieved 24% Sales CAGR in 7 years.
 Business turnaround from –ve Business operating
income to +ve Business operating income in 18
months.
 Leading and Managing the change from Sales to
Marketing.
 Building successful team and managed personnel
from 1 to 20 number/s
 Experience in Capital Goods, Components and
System selling
 Appreciated and Acknowledged for Value selling
efforts which lead to sell of Rs 5 mill for single
application.
Business Skills
 Analyse business potential, conceptualise & execute strategies to drive sales, augment
turnover and achieve desired targets.
 Monitor competitor activities and devise effective counter measures.
 Identify, qualify and pursue business opportunities through market surveys and mapping
as per targeted plans as well as through lead generation.
 Identify new market segments and tap profitable business opportunities.
 Evolve market segmentation & penetration strategies to achieve product wise targets.
 Interface with Individuals / key influencers among Corporate for ascertaining requirements,
making presentations and delivering need based product solutions.
 Ensure speedy resolution of queries & grievances to maximise client satisfaction levels.
 Maintain excellent relations with clients to generate avenues for further business.
 Monitor processes; identifying deviations and undertake necessary modifications.
 Render Technical Services involving assessing causes for client grievances; identify
Product defects / faults and coordinate with in-house teams for speedy resolution.
 Manage the gamut of tasks including manpower planning, recruitment, induction and
training of Sales Teams.
 Create an environment that sustains and encourage high performance; motivate teams in
optimising their contribution levels.
 Exposure to various Industrial segments
Career Highlights
Pall Corporation Since April 2012
. National Sales Manager ----Till Sept 2012
. Senior Marketing Manager—From Sep 2012 to Aug 2014
National Sales Manager-Machinery & Equipment division
Core Competencies
STRATEGY PLANNING
BUSINESS DEVELOPMENT
NEW MARKET DEVELOPMENT
K.A.M
MARKETING
TEAM MANAGEMENT
 Led team of 20 people including Sales, Application Engineering and Service Engineer.
 Conceptualise and implement Organisational changes.
 Fortified the team by facilitating technical and sales training.
 Facilitated the process of Internal Sales, External Sales and Customer Support
communication.
Senior Marketing Manager—Industrial Business, South Asia
 Evolved and Leading Marketing Function and Plan.
 Facilitated Creating more than 10 value differentiation/proposition.
 Mapped customer process, segments and potential for Industrial Business market wise
–Fuels and Chemicals, Power Generation, Machinery and Equipment, Microelectronics.
 Facilitation and lead evolution of localization plan which helped in starting local
manufacturing through vendors.
 Facilitated and firmed opportunities of Inorganic growth .
 Driving initiatives towards building plan and focus on higher adaption of new product
sales.
 Evolved lead generation network which resulted in getting orders worth $100k.
 Facilitated consolidation of Competition general knowledge, activities & SWOT .
 Closely work with LOB’s for preparing GO TO Market strategy for Key accounts and
Growth segments.
 Events management.
Career Highlights
SKF India Ltd, Since Dec 93
. Regional Sales Manager ----Till Sept 2009
. Business Manager for Lubrication system---Till Sep 2011
. Business Development Manager—Till April 2012
REGIONAL SALES MANAGER:
 Steering initiatives towards the organisational growth through effective contributions
towards, Strategy Planning, Sales, Business Development, Key Account Management for
OEMs in Region with a team.
 Instrumental in Building the high performing team of 5 in the region
 Acknowledged as a top performer year after year as CAGR of 24% achieved in 7 yrs.
 Drove initiatives to reduce A.R from 100 days to 47 days in one year.
 Achieved target worth Rs. 85 Cr and build the pipeline to achieve Rs 120 cr
 Maintained close customer relations, kept updated competition knowledge, close working
within customer organisation
 Major accounts handled include Elecon, Siemens, IR, Metso, Kirloskar Group,
Thyssenkrupp, Crompton, L&T.
 Drove initiatives of Business Development resulting in developing new accounts in a year
contributing 10% of annual sales.
 Maintaining M.S in Region 5 points above company level.
 Conducted Survey in western region for selected customers on various aspects
 Instrumental in being the first SKF India person to appear in Evolution magazine for
success in Value selling and also featured in SKF People magazine
LUBRICATION SYSTEM
 Accelerated and complimented the efforts to turn around the Lubrication system platform
towards positive Operating Income.
 Identification of markets and customer needs related to SKF lubrication system business---
Machine tool segment and Off Highway Segment
 Initiated activities that could widen the customer base and was successful in adding 10
new customers in one year.
 Development of pricing guidelines in agreement with the Business Line
 Facilitation of knowledge exchange process for lubrication systems business
 Facilitated the Business Processes by ensuring close collaboration between Customer
Service, Assembling Centre and Application Engineering which reduced the internal time
in customer order handling by 50%
 Lead Lubrication system business from Rs 65 million to Rs 100 million in 18 months
 Established good networking with the Global Lubrication Centres of Excellence and
Segment Manager’s
 Led Rolling out the Performance Management Process in company and trained colleagues,
peers and seniors.
 Project Leader for Project on Loading SKF Ahmadabad Factory
TERRITORY DEVELOPMENT
 Developed Process for Identification of new territories
 Interfaced with Marketing, Regional sales for leads generation
 Selection and training of the 4 Team Members in Territories
 Building strategy for approach in territories
 Monitoring and controlling the progress
 Reward and Recognition
 Preparation of Business Plan and achieving the same.
 Could generate 10 customers in 4 months
Mukand Ltd. as Sales Engineer - Marketing Aug’91 - Dec’93
 Chief responsibilities pertained to generating & attending new enquiries for the sales of
EOT Cranes
 Held techno-commercial discussions; preparation of quotations for standard / tailor made
equipment.
 Achieved targets worth Rs. 10 Crore
 Major accounts handled include Tata Steel, Jindal Steel, Crompton
Trainings Attended
# Technical Programs by SKF
# Managerial Development Program
# International Management Programme
Computer Proficiency: MS-Excel, Word, Power Point, Siebel and others
Academia
1991 BE (Production) from V.J.T.I—Mumbai University
1998 Masters in Marketing Management from Jamnalal Bajaj - Mumbai University
Personal Vitae
Date of Birth : 7th April 1970
Address : A/102,Sainath Heights, Near Neelam Nagar Jain Mandir, Mulund(E), Mumbai
400081.

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  • 1. MANISH N MAHAJAN Mobile: 09324669219; Phone: 022-21631820 : E-Mail: manish07042003@yahoo.com SENIOR MANAGEMENT PROFESSIONAL Sales ~ Business Development ~ Marketing ~ Key Account Management Career Abstract  Extensive experience as RSM, Business Manager, NSM and Head Marketing with reputed organizations  Achieved 24% Sales CAGR in 7 years.  Business turnaround from –ve Business operating income to +ve Business operating income in 18 months.  Leading and Managing the change from Sales to Marketing.  Building successful team and managed personnel from 1 to 20 number/s  Experience in Capital Goods, Components and System selling  Appreciated and Acknowledged for Value selling efforts which lead to sell of Rs 5 mill for single application. Business Skills  Analyse business potential, conceptualise & execute strategies to drive sales, augment turnover and achieve desired targets.  Monitor competitor activities and devise effective counter measures.  Identify, qualify and pursue business opportunities through market surveys and mapping as per targeted plans as well as through lead generation.  Identify new market segments and tap profitable business opportunities.  Evolve market segmentation & penetration strategies to achieve product wise targets.  Interface with Individuals / key influencers among Corporate for ascertaining requirements, making presentations and delivering need based product solutions.  Ensure speedy resolution of queries & grievances to maximise client satisfaction levels.  Maintain excellent relations with clients to generate avenues for further business.  Monitor processes; identifying deviations and undertake necessary modifications.  Render Technical Services involving assessing causes for client grievances; identify Product defects / faults and coordinate with in-house teams for speedy resolution.  Manage the gamut of tasks including manpower planning, recruitment, induction and training of Sales Teams.  Create an environment that sustains and encourage high performance; motivate teams in optimising their contribution levels.  Exposure to various Industrial segments Career Highlights Pall Corporation Since April 2012 . National Sales Manager ----Till Sept 2012 . Senior Marketing Manager—From Sep 2012 to Aug 2014 National Sales Manager-Machinery & Equipment division Core Competencies STRATEGY PLANNING BUSINESS DEVELOPMENT NEW MARKET DEVELOPMENT K.A.M MARKETING TEAM MANAGEMENT
  • 2.  Led team of 20 people including Sales, Application Engineering and Service Engineer.  Conceptualise and implement Organisational changes.  Fortified the team by facilitating technical and sales training.  Facilitated the process of Internal Sales, External Sales and Customer Support communication. Senior Marketing Manager—Industrial Business, South Asia  Evolved and Leading Marketing Function and Plan.  Facilitated Creating more than 10 value differentiation/proposition.  Mapped customer process, segments and potential for Industrial Business market wise –Fuels and Chemicals, Power Generation, Machinery and Equipment, Microelectronics.  Facilitation and lead evolution of localization plan which helped in starting local manufacturing through vendors.  Facilitated and firmed opportunities of Inorganic growth .  Driving initiatives towards building plan and focus on higher adaption of new product sales.  Evolved lead generation network which resulted in getting orders worth $100k.  Facilitated consolidation of Competition general knowledge, activities & SWOT .  Closely work with LOB’s for preparing GO TO Market strategy for Key accounts and Growth segments.  Events management. Career Highlights SKF India Ltd, Since Dec 93 . Regional Sales Manager ----Till Sept 2009 . Business Manager for Lubrication system---Till Sep 2011 . Business Development Manager—Till April 2012 REGIONAL SALES MANAGER:  Steering initiatives towards the organisational growth through effective contributions towards, Strategy Planning, Sales, Business Development, Key Account Management for OEMs in Region with a team.  Instrumental in Building the high performing team of 5 in the region  Acknowledged as a top performer year after year as CAGR of 24% achieved in 7 yrs.  Drove initiatives to reduce A.R from 100 days to 47 days in one year.  Achieved target worth Rs. 85 Cr and build the pipeline to achieve Rs 120 cr  Maintained close customer relations, kept updated competition knowledge, close working within customer organisation  Major accounts handled include Elecon, Siemens, IR, Metso, Kirloskar Group, Thyssenkrupp, Crompton, L&T.  Drove initiatives of Business Development resulting in developing new accounts in a year contributing 10% of annual sales.  Maintaining M.S in Region 5 points above company level.  Conducted Survey in western region for selected customers on various aspects  Instrumental in being the first SKF India person to appear in Evolution magazine for success in Value selling and also featured in SKF People magazine LUBRICATION SYSTEM  Accelerated and complimented the efforts to turn around the Lubrication system platform towards positive Operating Income.  Identification of markets and customer needs related to SKF lubrication system business--- Machine tool segment and Off Highway Segment  Initiated activities that could widen the customer base and was successful in adding 10 new customers in one year.  Development of pricing guidelines in agreement with the Business Line  Facilitation of knowledge exchange process for lubrication systems business  Facilitated the Business Processes by ensuring close collaboration between Customer Service, Assembling Centre and Application Engineering which reduced the internal time in customer order handling by 50%  Lead Lubrication system business from Rs 65 million to Rs 100 million in 18 months
  • 3.  Established good networking with the Global Lubrication Centres of Excellence and Segment Manager’s  Led Rolling out the Performance Management Process in company and trained colleagues, peers and seniors.  Project Leader for Project on Loading SKF Ahmadabad Factory TERRITORY DEVELOPMENT  Developed Process for Identification of new territories  Interfaced with Marketing, Regional sales for leads generation  Selection and training of the 4 Team Members in Territories  Building strategy for approach in territories  Monitoring and controlling the progress  Reward and Recognition  Preparation of Business Plan and achieving the same.  Could generate 10 customers in 4 months Mukand Ltd. as Sales Engineer - Marketing Aug’91 - Dec’93  Chief responsibilities pertained to generating & attending new enquiries for the sales of EOT Cranes  Held techno-commercial discussions; preparation of quotations for standard / tailor made equipment.  Achieved targets worth Rs. 10 Crore  Major accounts handled include Tata Steel, Jindal Steel, Crompton Trainings Attended # Technical Programs by SKF # Managerial Development Program # International Management Programme Computer Proficiency: MS-Excel, Word, Power Point, Siebel and others Academia 1991 BE (Production) from V.J.T.I—Mumbai University 1998 Masters in Marketing Management from Jamnalal Bajaj - Mumbai University Personal Vitae Date of Birth : 7th April 1970 Address : A/102,Sainath Heights, Near Neelam Nagar Jain Mandir, Mulund(E), Mumbai 400081.