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1

Rules of Engagement
“This is a
people
business, not
a paper
business”

2

Rules of Engagement
“You can make more friends in
two months by becoming really
interested in other people, than
you can in two years by trying
to get other people interested
in you.”
-Bernard Meltzer
1916-1998

3

Rules of Engagement

“Everyone you meet is the
CENTER
of a network”
- Michael Sarracini

4

Rules of Engagement
“This is a people business, not a paper business”
ü  Two-part questions

5

Rules of Engagement
Two part questions
What are you doing
this weekend?

Helping my
daughter move
into University
Yeah I helped mine
last weekend

What is she
studying?

6

Rules of Engagement
Two part questions
“This is a people business, not a paper business”

Projects
Ideas

Vision

Passion

Unique
person

Goals

7

Rules of Engagement
Beware closed questions
“This is a people business, not a paper business”
Where are you
from?
What company
do you work for?
How long have
you been there?
Where do you
live?

8

Rules of Engagement
Use open ended questions
“This is a people business, not a paper business”
What are you
excited about?

What is the last
good book you
read?

What is you
favorite part of
what you do?
What is your
favorite thing to
do on a day off?

9

Rules of Engagement
“This is a people business, not a paper business”
ü  Two-part questions
ü  Don’t just call when you want something
ü  Birthdays
ü  Follow up
ü  Always add value to their lives first

10

Add Value to Their Lives
“This is a people business, not a paper business”

Lend a
book

Share an
umbrella

Make and
Introduction

Share an
interesting
article

Give your
time

Share your
knowledge

Listen!

11

Give Even More…
Get Even More!
Ø  Testimonials: give and receive
Ø  Community involvement

12

Rules of engagement ccf day 2

13

Rules of engagement ccf day 2

14

Rules of engagement ccf day 2

15

Give Even More…
Get Even More!
Ø  Testimonials: give and receive
Ø  Community involvement
Ø  Educate others
Ø  Charitable events

16

Rules of engagement ccf day 2

17

Give Even More…
Get Even More!
Ø  Testimonials: give and receive
Ø  Community involvement
Ø  Educate others
Ø  Charitable events
Ø  Local celebrity

18

Give Even More…
Get Even More!
Surround yourself with connectors and introducers	
  

“Connectors are people in a community who

know large numbers of people and who are in the
habit of making introductions”
-M.Gladwell

19

Become A Connector of People!

More Related Content

Rules of engagement ccf day 2

  • 1. Rules of Engagement “This is a people business, not a paper business”
  • 2. Rules of Engagement “You can make more friends in two months by becoming really interested in other people, than you can in two years by trying to get other people interested in you.” -Bernard Meltzer 1916-1998
  • 3. Rules of Engagement “Everyone you meet is the CENTER of a network” - Michael Sarracini
  • 4. Rules of Engagement “This is a people business, not a paper business” ü  Two-part questions
  • 5. Rules of Engagement Two part questions What are you doing this weekend? Helping my daughter move into University Yeah I helped mine last weekend What is she studying?
  • 6. Rules of Engagement Two part questions “This is a people business, not a paper business” Projects Ideas Vision Passion Unique person Goals
  • 7. Rules of Engagement Beware closed questions “This is a people business, not a paper business” Where are you from? What company do you work for? How long have you been there? Where do you live?
  • 8. Rules of Engagement Use open ended questions “This is a people business, not a paper business” What are you excited about? What is the last good book you read? What is you favorite part of what you do? What is your favorite thing to do on a day off?
  • 9. Rules of Engagement “This is a people business, not a paper business” ü  Two-part questions ü  Don’t just call when you want something ü  Birthdays ü  Follow up ü  Always add value to their lives first
  • 10. Add Value to Their Lives “This is a people business, not a paper business” Lend a book Share an umbrella Make and Introduction Share an interesting article Give your time Share your knowledge Listen!
  • 11. Give Even More… Get Even More! Ø  Testimonials: give and receive Ø  Community involvement
  • 15. Give Even More… Get Even More! Ø  Testimonials: give and receive Ø  Community involvement Ø  Educate others Ø  Charitable events
  • 17. Give Even More… Get Even More! Ø  Testimonials: give and receive Ø  Community involvement Ø  Educate others Ø  Charitable events Ø  Local celebrity
  • 18. Give Even More… Get Even More! Surround yourself with connectors and introducers   “Connectors are people in a community who know large numbers of people and who are in the habit of making introductions” -M.Gladwell
  • 19. Become A Connector of People!