While social media are booming and challenging our organizational cultures, the CGIAR is exploring the tools, and principles that could help making our research outputs more available, accesible and applicable.
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Social Media: A Pathway to Make Research Outputs Available and Accessible
1. Social Media: A Pathway to Make Research Outputs Available and Accessible Simone Staiger-Rivas
2. Our Partners are Twittering Our donors are Blogging Policy Makers are talking about us Farmers get online ….
3. Social Media Boom Mobile phones: 64 % of subscription in developing world Social Networking sites: Total amount of time spent increased 600% in 2008. User age switched to 35-39. Blogs: Climax at 250,000 new blogs per day Twitter: 3 Million messages / day
5. Social Media, Web 2.0, Participatory Web. It is not about technology. It is about conversations enabled by technology Les Causeuse – Camille Claudel
6. Social Media Challenges our Business Gives junior staff a voice and an opportunity to develop their own networks. Diminishes frontier between professional and private use. Multiplies types of messages and number of channels to adapt to user’s preferences. Empowers networks. Focuses on the research process Invites to open re-use / creative commons
15. Key Messages Social Media has a huge potential to raise organizational, project and personal profiles. Organizational control over information can slow down the outreach and impact. We are all responsible for reaching our end-users Social Media can help you to achieve your impact pathway by increasing your network and reaching out to more next users of your research. CIAT should have a more strategic approach and start a series of pilot projects for experimentation and learning.