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Social Media:  A Pathway to Make Research Outputs Available and Accessible Simone Staiger-Rivas
Our Partners are  Twittering Our donors are  Blogging Policy Makers are  talking  about us Farmers get  online ….
Social Media Boom Mobile phones: 64 % of subscription in developing world Social Networking sites: Total amount of time spent increased  600% in 2008. User age switched to 35-39. Blogs: Climax at 250,000 new blogs per day Twitter: 3 Million messages / day
CHAOS
Social Media, Web 2.0, Participatory Web.   It is not about technology.  It is about conversations  enabled by  technology Les Causeuse – Camille Claudel
Social Media Challenges our Business  Gives junior staff a voice and an opportunity to  develop their own networks. Diminishes frontier between professional and private use. Multiplies types of messages and number of channels to adapt to user’s preferences.  Empowers networks.  Focuses on the research process Invites to open re-use / creative commons
Examples
Events Research processes Field trips Varieties Partners Posters
Success Stories Research processes Interviews
Events Project Web sites Personal blogs News  Blogs allow integration of text, video, photo, slides
Power points Pdf files Documents
Listen to your peers
Share your resources
Promote your social  media activity
Key Messages Social Media has a huge potential to raise organizational, project and personal profiles.  Organizational control over information can slow down the outreach and impact.  We are all responsible for reaching our end-users Social Media can help you to achieve your impact pathway by increasing your network and reaching out to more next users of your research. CIAT should have a more strategic approach and start a series of pilot projects for experimentation and learning.
http://www.ciat.cgiar.org/ksw_09/index.html
  Listen Participate Engage Leave your  footprint

More Related Content

Social Media: A Pathway to Make Research Outputs Available and Accessible

  • 1. Social Media: A Pathway to Make Research Outputs Available and Accessible Simone Staiger-Rivas
  • 2. Our Partners are Twittering Our donors are Blogging Policy Makers are talking about us Farmers get online ….
  • 3. Social Media Boom Mobile phones: 64 % of subscription in developing world Social Networking sites: Total amount of time spent increased 600% in 2008. User age switched to 35-39. Blogs: Climax at 250,000 new blogs per day Twitter: 3 Million messages / day
  • 5. Social Media, Web 2.0, Participatory Web. It is not about technology. It is about conversations enabled by technology Les Causeuse – Camille Claudel
  • 6. Social Media Challenges our Business Gives junior staff a voice and an opportunity to develop their own networks. Diminishes frontier between professional and private use. Multiplies types of messages and number of channels to adapt to user’s preferences. Empowers networks. Focuses on the research process Invites to open re-use / creative commons
  • 8. Events Research processes Field trips Varieties Partners Posters
  • 9. Success Stories Research processes Interviews
  • 10. Events Project Web sites Personal blogs News Blogs allow integration of text, video, photo, slides
  • 11. Power points Pdf files Documents
  • 12. Listen to your peers
  • 14. Promote your social media activity
  • 15. Key Messages Social Media has a huge potential to raise organizational, project and personal profiles. Organizational control over information can slow down the outreach and impact. We are all responsible for reaching our end-users Social Media can help you to achieve your impact pathway by increasing your network and reaching out to more next users of your research. CIAT should have a more strategic approach and start a series of pilot projects for experimentation and learning.
  • 17. Listen Participate Engage Leave your footprint

Editor's Notes

  1. KS project: A nivel del CG. Cuando digo “nosotros” hablo del CG y no del CIAT especificamente Más sobre el proyecto al final de la presentación.