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Social Media Marketing

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PHoonsuwan

Social media marketing involves using social media platforms like Facebook, YouTube, and Instagram to promote products and services. It has several advantages over traditional marketing methods. Social media marketing allows businesses to directly interact with customers, target specific audiences, and build brand loyalty in a cost-effective way. It also helps businesses understand their audiences better and increase conversion rates and inbound traffic. While time-intensive, social media marketing exposes brands to larger audiences and builds authentic relationships with customers. The future of marketing is focused on social media as it takes over from traditional styles and helps small businesses grow.

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Social Media Marketing PEYTON HOONSUWAN
What is Social Media Marketing?  Social media marketing is the use of social media platforms and websitesto promote a product or services. Social mediais becoming more popular than other marketing.
Social Media marketing characteristic  Participation – encourages contributions and feedback from everyone.  Openness – businesses should maintain a trustworthy relationship with customers  CustomerService - providevalue to customers, not just promotion.  Avoid spamming - do not send the same message again, it will irritatecustomers.
Social media marketing VS Traditional marketing  Social media marketing is more targetedwhere the consumer gets to see the ads which they have shown any interest too.This is impossible in traditional marketing.  Traditional marketing doesn't allow direct interaction with customers, Social media can help businesses connect instantly with customers.
How it might support a business in its growth?  Social media marketing support a business because 90% of the marketers claims that social mediamarketing increased their brand visibility.
How did the Social media marketing help businesses grow?  Social media helps in understanding the audience.  Higher conversion rates.  Cost more effective.  More inbound traffic.
Pros of Social media marketing  It is a lot cheaper than other marketingtactics  It exposes your brand into bigger audiences  It builds authentic relationship  Build brand loyalty  Higher conversion rate
Cons of Social media marketing  It is time intensive  Social media accounts are prone to security breaches  Brand image can be damaged irrevocably  The ROI is hard to measure
Top Social media to consider when doing business  Facebook  YouTube  WhatsApp  Instagram  Twitter
Future of Social media marketing  The future of social media is unpredictable.The social mediawill take overthe traditional and other conventional styles of marketing and businesses. Social media platform will help small businesses grow and give more opportunities for everyone.

More Related Content

Social Media Marketing

  • 2. What is Social Media Marketing?  Social media marketing is the use of social media platforms and websitesto promote a product or services. Social mediais becoming more popular than other marketing.
  • 3. Social Media marketing characteristic  Participation – encourages contributions and feedback from everyone.  Openness – businesses should maintain a trustworthy relationship with customers  CustomerService - providevalue to customers, not just promotion.  Avoid spamming - do not send the same message again, it will irritatecustomers.
  • 4. Social media marketing VS Traditional marketing  Social media marketing is more targetedwhere the consumer gets to see the ads which they have shown any interest too.This is impossible in traditional marketing.  Traditional marketing doesn't allow direct interaction with customers, Social media can help businesses connect instantly with customers.
  • 5. How it might support a business in its growth?  Social media marketing support a business because 90% of the marketers claims that social mediamarketing increased their brand visibility.
  • 6. How did the Social media marketing help businesses grow?  Social media helps in understanding the audience.  Higher conversion rates.  Cost more effective.  More inbound traffic.
  • 7. Pros of Social media marketing  It is a lot cheaper than other marketingtactics  It exposes your brand into bigger audiences  It builds authentic relationship  Build brand loyalty  Higher conversion rate
  • 8. Cons of Social media marketing  It is time intensive  Social media accounts are prone to security breaches  Brand image can be damaged irrevocably  The ROI is hard to measure
  • 9. Top Social media to consider when doing business  Facebook  YouTube  WhatsApp  Instagram  Twitter
  • 10. Future of Social media marketing  The future of social media is unpredictable.The social mediawill take overthe traditional and other conventional styles of marketing and businesses. Social media platform will help small businesses grow and give more opportunities for everyone.