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Splunk	Company	Overview
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Company	
• Global	HQs:	
- San	Francisco
- London	
- Hong	Kong
• 2,100+	employees	
globally
• Annual	Revenue:
$668.4M	(YoY	+49%)
• NASDAQ:	SPLK
Products
• Free	trial	to	massive	scale
• Splunk	products:	
- Splunk	Enterprise
- Splunk	Cloud
- Hunk
- Splunk	Light
- Splunk	MINT
- Premium	Solutions
Customers	
• 11,000+	customers
• Across	110+	countries
• Small	to	large	
organizations
• More	than	80	of	the	
Fortune	100
• Largest	license:	
- 1+	Petabytes/day
Spelunking:
Splunking:
to	explore	
underground	caves
to	explore	
machine	data
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Make	machine	data	accessible,
usable	and	valuable	to	everyone.	
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Structured
RDBMS
SQL Search
Schema	at	Write Schema	at	Read
Traditional Splunk
The	Splunk	Approach	To	Machine	Data
Copyright © 2014 Splunk Inc.
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ETL Universal	Indexing
Volume Velocity Variety
Unstructured
Turning	Machine	Data	Into	Operational	Intelligence
INDEX	ANY	MACHINE	DATA:
ANY	SOURCE,	TYPE,	VOLUME
Online	
Services Web	
Services
Servers
Security GPS	
Location
Storage
Desktops
Networks
Packaged	
Applications
Custom
ApplicationsMessaging
Telecoms
Online	
Shopping	
Cart
Web	
Clickstreams
Databases
Energy	
Meters
Call	Detail	
Records
Smartphones	
and	Devices
RFID
On-
Premises
Private	
Cloud
Public	
Cloud
GAIN	REAL-TIME	VISIBILITY
Apps	&
Solutions
Report	&	
analyze
Custom	
dashboard
s
Monitor	
and	alert
Ad	hoc	
search
Platform	for	Operational	Intelligence
The	Splunk	Portfolio
Rich	Ecosystem	of
Apps	&	Add-Ons
Splunk	Premium
Solutions
Mainframe
Data
Relational
Databases
MobileForwarders Syslog/TCP
IoT
Devices
Network
Wire	Data
Hadoop
Splunk	for	IT	Operations	and	App	Delivery
Platform	for	Machine	Data
Service	
Monitoring
IT
Operational
Analytics
Application	
Management
DevOpsIT	
Troubleshooting
Platform	for	Machine	Data
Splunk	IT	Service	Intelligence	
Data-Driven	Service	Monitoring	and	Analytics
At-a-Glance	
Problem	Analysis
Early	Warning	
on	Deviations
Dynamic	
Service	Models
Seamless	Workflow	
Integrations
Platform	for	Machine	Data
Application
Delivery
Security,
Compliance
and	Fraud Business
Analytics Industrial
Data	and
Internet	of
Things
IT
Operations
EMEA	Use	Cases	For	Operational	Intelligence
Vodafone
John	Lewis
NHS
Tesco
Ubisoft
Vertu
BBC
Ticketmaster
Graphmasters
VW
Bosch
Deutsche	Bahn
IKEA
Yoox
Sky
Sparkasse/FI
Shazam
Yahoo
Gatwick
Kurt	Geiger
© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Where Did That Instance Go?
How to optimize Security and Compliance
© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
DIGITAL EXPERIENCES
CHANGING THE WORLD THROUGH
© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
ADOBE.IO
PRIVATE, PUBLIC OR HYBRID CLOUD
CORE TECHNOLOGIES
ADOBE CLOUD PLATFORM
CONTENT DATA
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© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Security vs. Compliance
© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Compliance is NOT Security and Security is NOT Compliance
§ Compliance is NOT Security
§ Security is e.g. about protecting information from threats
§ Compliance is e.g. about “reporting” of how the security meets the controls
§ and any standard is having different controls
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Security
Compliance
© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Adobe “Common Control Framework”
§ Clear guidance to all of our product and services teams
§ 1000 requirements rationalized down to about 200 Adobe-specific controls
§ See whitepaper and video: http://adobe.ly/1RbIO3A
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© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Answering controls with data
§ Data is created every second
§ Authentication logs
§ Change logs(deployments, builds, …)
§ Audit logs
§ Transaction logs
§ …
§ The needle in the haystack:
§ Thousands of servers / instances / containers
§ Multi regions / data centers
§ Multi environments (Development, Staging, Production)
§ Up-/Downscaling (short living infrastructure)
§ At Adobe we are using Splunk to find evidence and answer controls
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Picture by Jens Ihnow at
© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Splunk to aggregate them all
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Splunk
AWS
Applications Security, Performance, …
Build & Deployment Builds, deployments, …
Security
CloudTrail, Loadbalancer, …
Threatintelligence, ...
Search
Enterprise
Security
AWS
App
Compliance
App
…
Alerts
Dashboards
Search
Reports
(Archiving)
© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Splunk Use case examples
© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
AWS Cloudtrail - Splunk App for AWS
§ Cloudtrail records AWS API activity:
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© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Amazon ElasticLoadBalancer
§ Use of SSL Ciphers
§ “Activities by AWS”:
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Available data:
• timestamp
• elb
• client:port
• backend:port
• request_processing_time
• backend_processing_time
• response_processing_time
• elb_status_code
• backend_status_code
• received_bytes sent_bytes
• "request"
• "user_agent"
• ssl_cipher ssl_protocol
© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Compliance Tracking of build and deployment
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§ Logging deployed on all workflows (build, deploy, run, …)
§ Custom log format
§ Now Compliance is going to be „interesting“!
© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Cloud Infrastructure Security for AWS by evident.io
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© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
Visibilityand transparency– a very old problem
§ Dashboards:
§ Usually Application / infrastructure
§ Sometimes Security
§ But what about Compliance?
§ Reporting:
§ Scheduled status reports
§ Alerting:
§ eMail
§ Pager
§ Launch of Incidents / Problems
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Picture by Jens Ihnow at
© 2016 Adobe Systems Incorporated. All Rights Reserved. Adobe Confidential.
References
§ Adobe CCF Whitepaper and Video: http://adobe.ly/1RbIO3A
§ Splunk – http://www.splunk.com
§ Splunk Enterprise Security - http://splk.it/1UDSSEf
§ Splunk App for AWS - http://splk.it/1WQU24g
§ Splunk App for Compliance - http://splk.it/1U9wxkb
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Questions?
Meet us during the
lunch break at the
Splunk booth!
Splunk @ Adobe

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Splunk @ Adobe