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Tag8 Brand Consultancy 2021

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Andrew Franks
Andrew Franks

Tag 8 is an independent brand consultancy working hard and smart to make a positive impact in the world we share. We have spent the last decade helping leading organisations and brands to innovate faster and smarter. Whether via brand-led innovation, design thinking, strategy or creative content, we are particularly proud of the meaningful work and brands we have built.

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© TAG8 | BRAND CONSULTANCY | 2021
We are agents of change. We are a North Star for purpose. We are marketers with heart. We are braced for a new, conscious world. We are TAG8.
Tag 8 is an independent brand consultancy working hard and smart to make a positive impact in the world we share. We have spent the last decade helping leading organisations and brands to innovate faster and smarter. Whether via brand-led innovation, design thinking, strategy or creative content, we are particularly proud of the meaningful work and brands we have built. Positive x Impact Creating Delivering Market Opportunities Connected Solutions ABOUT
Tag8 Brand Consultancy 2021
We build brands that make an impact, now and in the future. Delivering results-oriented marketing solutions that enhance our clients brands, improve their sales and foster their growth. VISION
Whether we're brainstorming a brand's digital game plan, building an online store or content calendar our goals are always to create engaging and memorable experiences. Website Development Website Design Search Engine Optimisation (Seo) Digital Design Reports/ Motion Graphics Video & Animation Organic Social Media Paid Media Email Marketing Reporting & Analysis With an eye on global trends we craft brand strategies, develop creative concepts, brand identity, packaging, content and produce brand collateral. Brand Guidelines Brand Identity Design Brand Applications Copywriting Logo Design Packaging/Label Design Campaign Creative Point Of Sale Design Print Collateral Design Corporate Presentations We develop strategies and build brands that grow audiences and maximise ROI. STRATEGY DIGITAL CREATIVE MEDIA We understand your business, identify objectives and a tailored brand, marketing, social or media strategy to achieve those objectives. Research & Analysis Brand Strategy Marketing Strategy Social Media Strategy Media strategy Brand Audit /Name Generation Brand Architecture We offer integrated media strategy, planning and buying across digital and traditional media. Reaching your customers at micro moments, both online and offline to drive conversion. Print Broadcast Pr Radio Activations Outdoor ACTIVATION We combine skills from experience in premium brand activation with those of a relevant, socially connected ‘content’ generation to deliver both brand and commercial return. Brand Activation Events Promotions Sponsorships Exhibition stands Virtual Events SERVICES CUSTOMISED PROJECTS We are experts at integrated marketing, providing seamless interactions between brands and consumers. Get in touch with your custom project and we’ll bring your ideas to life.
Discover We meet and identify your business objectives, timelines and clarify the brief in detail Research brief and detail Deliverables, timing, scope of brief and costs. Apply research and brief findings to develop strategy, design, digital and media solutions Deliver, execute, report and measure. Define Deliver Develop • Meeting • Briefing document • Research • Scope of project • Timing Plan • Cost Proposal • Develop solutions based on project brief • Deliver final product • Ongoing reporting • Ongoing assistance and support with strategy, design, digital, and media Process HOW
Marketing and Innovation Produce results; All the rest are costs TAG 8 IS A PREFERRED MARKETING SUPPLIER TO ALLAN GRAY ADVISER SERVICES.
Sola Businesses across the globe are beginning to search for effective ways of reducing costs & sustainable solutions to stay in power. Tag 8 developed a brand for a leading solar company, communicating their position as the leader of clean energy in South Africa. From strategy development to name development, workshopping, brand architecture and corporate identity design to engagement marketing strategy, Tag 8 built the SOLA Future Energy brand. MARKETING STRATEGY X BRAND IDENTITY X DIGITAL X ACTIVATION VISIT SITE CASE STUDIES
Quona Capital A BETTER WORLD THROUGH INCLUSION Quona Capital is a venture firm specializing in Financial technology for inclusion in emerging markets . Tag8 was briefed to develop a marketing strategy, new website and financial reports. X BRAND IDENTITY X DIGITAL X MEDIA STRATEGY X CONTENT VISIT SITE CASE STUDIES
Afrigetics Afrigetics is a botanical company committed to natural health through African medicinal plants. Bringing natural medicines that compliment and enhance the body’s innate ability to heal itself, restoring balance without the use of synthetic drugs or chemicals. Grown in Africa, Afrigetics herbal supplements deliver a powerful combination of science and nature. The team have woven traditional knowledge with pharmacology, stirred in sustainable harvesting and added a dash of modern design. The result… a colorful, elegant and modern African pharmacy that bridges the gap between the old and the new. X MARKETING STRATEGY X PRODUCT DEVELOPMENT X BRAND DEVELOPMENT X CONTENT X DIGITAL
Lulalend, South Africa’s first online provider of short-term funding, is partnering with small businesses to help them achieve business growth. Finally, South African entrepreneurs have a trusted friend in business, solving cash flow problems that allow them to get back to what they do best. Being proudly South African, the company understands the unique challenges that face local SMEs. They say ‘yes’ more than banks do and believe in supporting the growth of local business via a more personal relationship that’s built on trust. In November 2019, Lulalend launched a new marketing strategy and campaign developed in partnership with Tag8, Growth marketing consultancy MARKETING STRATEGY X CAMPAIGN X DIGITAL X WEBSITE X TVC Lulalend Your friends in business funding, supporting South African Entrepreneurs. VISIT SITE
TOO MUCH WIFI VISIT SITE Too Much Wifi delivers affordable premium internet to consumers in underserved urban communities. Tag8 had lot’s of fun with the brand Identity including the logo and marketing collateral. X BRAND IDENTITY X DIGITAL X MEDIA
Infinitus is structured as an investment holding company with a permanent capital base, which provides the flexibility to maximise returns irrespective of investment time horizon. Infinitus focuses on mid-market, high growth companies across three investment pillars: Consumer, Industrial and Financial Services. Infinitus approached Tag 8 to conceptualize, design, and roll out a corporate identity that conveyed the brand’s essence of limitless potential and endless growth. X BRAND IDENTITY X DIGITAL X INTERIORS Infinitus Holdings VISIT SITE
Inspiration hits when we least expect it. While walking the dog, zooming through the city, powering up for one last push as you prepare to summit, or even while you’re heading out for groceries in the pouring rain. Hi-Tec celebrates the immense wonder of the great outdoors, and the garments that come purpose-built - with a serving of style - for discovering all it has to offer, on and off the trail. Be inspired to beat the sun to the top of the mountain. To take in the view as you tower above the skyscrapers. Be inspired to get out and go far and fast – you’ve got the gear, and that’s all you need. Be inspired to slow down and hear the crunch of the leaves under your boots. You’re on the trail, and out here, it’s pure freedom. Be inspired to navigate the bustling city streets or hike the path less travelled. Be inspired to do what you need to do, dressed head-to-toe in quality that spans decades. This is your #HiTecInspired adventure. X CAMPAIGN CONCEPT X DIGITAL X MEDIA STRATEGY X CONTENT Hi-Tec Inspired
Adventure With Purpose NAVIGATOR is an adventure company offering authentic curated adventures, meaningful experiences and immersive cultural encounters throughout South Africa. We had the privilege of developing the Navigator strategy , brand, and rolling out the marketing elements. X STRATEGY X BRAND IDENTITY X DIGITAL DEVELOPMENT
Craft + Graft - Inspiring Humans Craft+Graft is a space purposefully designed for people to come together and drive their ideas forward. They offer a collaborative workspace for co-working, meetings, events, and exhibitions in a beautiful building. Tag 8 created the brand strategy and conceptualised the Brand identity including logo, marketing collateral, interior spaces and digital presence. X MARKETING STRATEGY X BRAND IDENTITY X ACTIVATION VISIT SITE
Ayanda Mbanga Ayanda Mbanga is a recruitment and media agency expert and entrepreneur with 23 years of experience under her belt. She set out to inspire, inform, and educate the job-seekers of South Africa with her updated content platform. Tag 8 was asked to redesign the logo and conceptualise the website design to create a brand that is modern, fresh, and exciting. X BRAND IDENTITY X DIGITAL X MEDIA STRATEGY X CONTENT VISIT SITE
Mobile loyalty provides businesses with the tools to connect with customers via a simple, user-friendly mobile loyalty system that engages and rewards members. Tag 8 developed the UX and designed the vida mobile loyalty app. Vida went onto develop and launch the app. X MOBILE TECH DEVELOPMENT X DIGITAL Vida App VISIT SITE
Currency Partners Established in 2008, Currency Partners is a truly independent specialist foreign exchange provider offering fast, reliable and secure international money transfers and currency solutions at bank beating exchange rates. Currency required a marketing and design approach that conveyed a premium trustworthy brand as well as a digitally savvy money transfer platform. Tag 8 is a preferred Marketing supplier to Allan Gray Adviser Services. X DIGITAL X MEDIA STRATEGY X CORPORATE IDENTITY X BRAND STRATEGY X DIGITAL DESIGN X LOGO DESIGN VISIT SITE
DIGITAL FRONTIERS INSTITUTE The Digital Frontiers Institute (DFI) mission is to grow the human capacity in digital financial services by equipping a new generation of Fintech professionals with the information, skills, and vision they need to deliver and guide society towards inclusive digital financial solutions. Tag 8 was briefed to develop and implement a media strategy and creative digital campaign centered around the big idea: #FutureOfMoney. X MEDIA STRATEGY X MEDIA PLANNING X IDEATION X IMPLEMENTATION X DIGITAL VISIT SITE #FutureOfMoney
NAUTIC Nautic required a marketing partner to deliver a blue ocean strategy followed by brand led innovation and connected solutions. Tag 8 was challenged to implement a communication and engagement plan, driving the brand’s market share. Our services included communication strategy development, engagement marketing planning, refreshing brand experience and redesign of marketing collateral. X DIGITAL X MEDIA STRATEGY X BRAND IDENTITY X BRAND STRATEGY X DESIGN VISIT SITE TAG 8 CHALLENGE Build a world-class ship-building brand designed to lead the global maritime market. Nautic Africa started In 2008 without a single cent, they have zero debt and an order book of over R600 Million.
GOLDHOUSE Goldhouse Development was created in 2016 recognising the need for a niche property development company. The vision is to contribute to the long-term trends of urbanisation, densification and regeneration occurring in the rapidly changing South African urban landscape, partnering with industry leading professionals and contractors to deliver quality, well-designed and environmentally sustainable buildings X MARKETING STRATEGY X BRAND IDENTITY X DIGITAL ROLL OUT VISIT SITE
The purpose of design, ultimately, is to improve the quality of life for people and the planet. Nigel Cross,
With no qualms about it – and in fact, great enthusiasm – Ali feels at home working with a variety of brands, and switching up her many hats to solve their unique challenges. She aims for ideas that spark collaboration and excitement, while furiously ticking off each project’s task list as the process unfolds. Ali comes alive when working alongside our clients to build their brand vision, and partnering with them to produce work that delivers results. And as for the future? Well, Ali sees nothing but possibilities. Andrew’s career as an Entrepreneur and Creative Director brings over 25 years marketing and media experience. He began his career at Ogilvy and has since worked for some of the countries best agencies, developing award-winning campaigns along the way. He has worked on an extensive range of brands across the globe, from the UK to Africa and has spent the last 2 decade helping leading organisations and brands to innovate faster and smarter. Whether via brand-led innovation, design thinking, strategy or creative content, he builds meaningful and sustainable brands for the future. MEET ANDREW FRANKS Founder MEET ALI HINE Head of Projects “I believe in the infinite potential of humanity and our ability to create a sustainable future that better serves the world and its people. “I wanted to start a company with a vision to change the world” OUR TEAM
Melissa meets delight at every single point in the creative process. While crafting everything from corporate stationery and packaging to motion graphics and cutting-edge UX, she finds herself in awe of the way that a project is shaped by the mix of unique minds involved. Looking at the future, Melissa is excited about embracing new technologies to amplify the power of creativity as we know it. MEET MELISSA MAY Multimedia Designer OUR TEAM “I love that I am able to help realise people’s dreams through design” Stacey thrives on processes and systems, and is the logical thinker in our creative cog. Her ability to balance big picture planning with impeccable attention to detail is valued by our clients, ensuring results-driven successes and well-executed project plans. Stacey looks at challenges through the lens of understanding and overcoming them, believing that each new obstacle is an opportunity to learn, grow and reimagine. the power of creativity as we know it. MEET STACEY KING Brand Manager “It always seems impossible, until it’s done”
CLIENTS
“ From Blue Ocean Strategy to Innovative concepts, design and creativity .” James Fisher - CEO Nautic “Tag 8 combine marketing strategy and creative thinking to build sustainable brands for the future .’ Johan Bosini , Quona Capital “Lulalend were looking for Marketing partners to reposition the brand and create a unique voice in an already cluttered sector. Tag 8 understand the Fintech sector and developed an insightful strategy followed by our ‘Friends in Funding ‘ messaging which encapsulates perfectly our Lulalend values, as well as the type of support we believe South African SME owners are looking for.” Tom Stuart, Lulalend’s Chief Marketing Officer "Extremely organized, reliable and excellent strategic and creative ability. We couldn't be more pleased with our sophisticated brand and intuitive digital." Simon Alston - Executive Director Infinitus “Tag8 – where would we be without you? Your ‘on-the-minute’ replies, consultative approach and great attitude make it an absolute pleasure dealing with you guys. I can honestly say that you are an ‘extra-mile’ outfit… thank you!” Jessica Midlane, Brand Manager, Nashua “Tag 8, innovative planners and thinkers coupled with a can-do attitude which delivers reliable on-time execution across the entire marketing landscape !” Peadar Hegarty, Head of Strategy, KWV WHAT OUR CLIENTS SAY
CONTACT: ANDREW@TAG8.CO.ZA | 2 GORDON ST | CRAFT + GRAFT| GARDENS | CAPE TOWN | 021 201 7259 | TAG8.CO.ZA “ The future of innovation is no longer in the hands of the scientist, artist, or designer working alone in a lab, loft or studio… It is a creative, collective, humanist enterprise that seeks to find new solutions to the problems of our planet and its future."

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Tag8 Brand Consultancy 2021

  • 1. © TAG8 | BRAND CONSULTANCY | 2021
  • 2. We are agents of change. We are a North Star for purpose. We are marketers with heart. We are braced for a new, conscious world. We are TAG8.
  • 3. Tag 8 is an independent brand consultancy working hard and smart to make a positive impact in the world we share. We have spent the last decade helping leading organisations and brands to innovate faster and smarter. Whether via brand-led innovation, design thinking, strategy or creative content, we are particularly proud of the meaningful work and brands we have built. Positive x Impact Creating Delivering Market Opportunities Connected Solutions ABOUT
  • 5. We build brands that make an impact, now and in the future. Delivering results-oriented marketing solutions that enhance our clients brands, improve their sales and foster their growth. VISION
  • 6. Whether we're brainstorming a brand's digital game plan, building an online store or content calendar our goals are always to create engaging and memorable experiences. Website Development Website Design Search Engine Optimisation (Seo) Digital Design Reports/ Motion Graphics Video & Animation Organic Social Media Paid Media Email Marketing Reporting & Analysis With an eye on global trends we craft brand strategies, develop creative concepts, brand identity, packaging, content and produce brand collateral. Brand Guidelines Brand Identity Design Brand Applications Copywriting Logo Design Packaging/Label Design Campaign Creative Point Of Sale Design Print Collateral Design Corporate Presentations We develop strategies and build brands that grow audiences and maximise ROI. STRATEGY DIGITAL CREATIVE MEDIA We understand your business, identify objectives and a tailored brand, marketing, social or media strategy to achieve those objectives. Research & Analysis Brand Strategy Marketing Strategy Social Media Strategy Media strategy Brand Audit /Name Generation Brand Architecture We offer integrated media strategy, planning and buying across digital and traditional media. Reaching your customers at micro moments, both online and offline to drive conversion. Print Broadcast Pr Radio Activations Outdoor ACTIVATION We combine skills from experience in premium brand activation with those of a relevant, socially connected ‘content’ generation to deliver both brand and commercial return. Brand Activation Events Promotions Sponsorships Exhibition stands Virtual Events SERVICES CUSTOMISED PROJECTS We are experts at integrated marketing, providing seamless interactions between brands and consumers. Get in touch with your custom project and we’ll bring your ideas to life.
  • 7. Discover We meet and identify your business objectives, timelines and clarify the brief in detail Research brief and detail Deliverables, timing, scope of brief and costs. Apply research and brief findings to develop strategy, design, digital and media solutions Deliver, execute, report and measure. Define Deliver Develop • Meeting • Briefing document • Research • Scope of project • Timing Plan • Cost Proposal • Develop solutions based on project brief • Deliver final product • Ongoing reporting • Ongoing assistance and support with strategy, design, digital, and media Process HOW
  • 8. Marketing and Innovation Produce results; All the rest are costs TAG 8 IS A PREFERRED MARKETING SUPPLIER TO ALLAN GRAY ADVISER SERVICES.
  • 9. Sola Businesses across the globe are beginning to search for effective ways of reducing costs & sustainable solutions to stay in power. Tag 8 developed a brand for a leading solar company, communicating their position as the leader of clean energy in South Africa. From strategy development to name development, workshopping, brand architecture and corporate identity design to engagement marketing strategy, Tag 8 built the SOLA Future Energy brand. MARKETING STRATEGY X BRAND IDENTITY X DIGITAL X ACTIVATION VISIT SITE CASE STUDIES
  • 10. Quona Capital A BETTER WORLD THROUGH INCLUSION Quona Capital is a venture firm specializing in Financial technology for inclusion in emerging markets . Tag8 was briefed to develop a marketing strategy, new website and financial reports. X BRAND IDENTITY X DIGITAL X MEDIA STRATEGY X CONTENT VISIT SITE CASE STUDIES
  • 11. Afrigetics Afrigetics is a botanical company committed to natural health through African medicinal plants. Bringing natural medicines that compliment and enhance the body’s innate ability to heal itself, restoring balance without the use of synthetic drugs or chemicals. Grown in Africa, Afrigetics herbal supplements deliver a powerful combination of science and nature. The team have woven traditional knowledge with pharmacology, stirred in sustainable harvesting and added a dash of modern design. The result… a colorful, elegant and modern African pharmacy that bridges the gap between the old and the new. X MARKETING STRATEGY X PRODUCT DEVELOPMENT X BRAND DEVELOPMENT X CONTENT X DIGITAL
  • 12. Lulalend, South Africa’s first online provider of short-term funding, is partnering with small businesses to help them achieve business growth. Finally, South African entrepreneurs have a trusted friend in business, solving cash flow problems that allow them to get back to what they do best. Being proudly South African, the company understands the unique challenges that face local SMEs. They say ‘yes’ more than banks do and believe in supporting the growth of local business via a more personal relationship that’s built on trust. In November 2019, Lulalend launched a new marketing strategy and campaign developed in partnership with Tag8, Growth marketing consultancy MARKETING STRATEGY X CAMPAIGN X DIGITAL X WEBSITE X TVC Lulalend Your friends in business funding, supporting South African Entrepreneurs. VISIT SITE
  • 13. TOO MUCH WIFI VISIT SITE Too Much Wifi delivers affordable premium internet to consumers in underserved urban communities. Tag8 had lot’s of fun with the brand Identity including the logo and marketing collateral. X BRAND IDENTITY X DIGITAL X MEDIA
  • 14. Infinitus is structured as an investment holding company with a permanent capital base, which provides the flexibility to maximise returns irrespective of investment time horizon. Infinitus focuses on mid-market, high growth companies across three investment pillars: Consumer, Industrial and Financial Services. Infinitus approached Tag 8 to conceptualize, design, and roll out a corporate identity that conveyed the brand’s essence of limitless potential and endless growth. X BRAND IDENTITY X DIGITAL X INTERIORS Infinitus Holdings VISIT SITE
  • 15. Inspiration hits when we least expect it. While walking the dog, zooming through the city, powering up for one last push as you prepare to summit, or even while you’re heading out for groceries in the pouring rain. Hi-Tec celebrates the immense wonder of the great outdoors, and the garments that come purpose-built - with a serving of style - for discovering all it has to offer, on and off the trail. Be inspired to beat the sun to the top of the mountain. To take in the view as you tower above the skyscrapers. Be inspired to get out and go far and fast – you’ve got the gear, and that’s all you need. Be inspired to slow down and hear the crunch of the leaves under your boots. You’re on the trail, and out here, it’s pure freedom. Be inspired to navigate the bustling city streets or hike the path less travelled. Be inspired to do what you need to do, dressed head-to-toe in quality that spans decades. This is your #HiTecInspired adventure. X CAMPAIGN CONCEPT X DIGITAL X MEDIA STRATEGY X CONTENT Hi-Tec Inspired
  • 16. Adventure With Purpose NAVIGATOR is an adventure company offering authentic curated adventures, meaningful experiences and immersive cultural encounters throughout South Africa. We had the privilege of developing the Navigator strategy , brand, and rolling out the marketing elements. X STRATEGY X BRAND IDENTITY X DIGITAL DEVELOPMENT
  • 17. Craft + Graft - Inspiring Humans Craft+Graft is a space purposefully designed for people to come together and drive their ideas forward. They offer a collaborative workspace for co-working, meetings, events, and exhibitions in a beautiful building. Tag 8 created the brand strategy and conceptualised the Brand identity including logo, marketing collateral, interior spaces and digital presence. X MARKETING STRATEGY X BRAND IDENTITY X ACTIVATION VISIT SITE
  • 18. Ayanda Mbanga Ayanda Mbanga is a recruitment and media agency expert and entrepreneur with 23 years of experience under her belt. She set out to inspire, inform, and educate the job-seekers of South Africa with her updated content platform. Tag 8 was asked to redesign the logo and conceptualise the website design to create a brand that is modern, fresh, and exciting. X BRAND IDENTITY X DIGITAL X MEDIA STRATEGY X CONTENT VISIT SITE
  • 19. Mobile loyalty provides businesses with the tools to connect with customers via a simple, user-friendly mobile loyalty system that engages and rewards members. Tag 8 developed the UX and designed the vida mobile loyalty app. Vida went onto develop and launch the app. X MOBILE TECH DEVELOPMENT X DIGITAL Vida App VISIT SITE
  • 20. Currency Partners Established in 2008, Currency Partners is a truly independent specialist foreign exchange provider offering fast, reliable and secure international money transfers and currency solutions at bank beating exchange rates. Currency required a marketing and design approach that conveyed a premium trustworthy brand as well as a digitally savvy money transfer platform. Tag 8 is a preferred Marketing supplier to Allan Gray Adviser Services. X DIGITAL X MEDIA STRATEGY X CORPORATE IDENTITY X BRAND STRATEGY X DIGITAL DESIGN X LOGO DESIGN VISIT SITE
  • 21. DIGITAL FRONTIERS INSTITUTE The Digital Frontiers Institute (DFI) mission is to grow the human capacity in digital financial services by equipping a new generation of Fintech professionals with the information, skills, and vision they need to deliver and guide society towards inclusive digital financial solutions. Tag 8 was briefed to develop and implement a media strategy and creative digital campaign centered around the big idea: #FutureOfMoney. X MEDIA STRATEGY X MEDIA PLANNING X IDEATION X IMPLEMENTATION X DIGITAL VISIT SITE #FutureOfMoney
  • 22. NAUTIC Nautic required a marketing partner to deliver a blue ocean strategy followed by brand led innovation and connected solutions. Tag 8 was challenged to implement a communication and engagement plan, driving the brand’s market share. Our services included communication strategy development, engagement marketing planning, refreshing brand experience and redesign of marketing collateral. X DIGITAL X MEDIA STRATEGY X BRAND IDENTITY X BRAND STRATEGY X DESIGN VISIT SITE TAG 8 CHALLENGE Build a world-class ship-building brand designed to lead the global maritime market. Nautic Africa started In 2008 without a single cent, they have zero debt and an order book of over R600 Million.
  • 23. GOLDHOUSE Goldhouse Development was created in 2016 recognising the need for a niche property development company. The vision is to contribute to the long-term trends of urbanisation, densification and regeneration occurring in the rapidly changing South African urban landscape, partnering with industry leading professionals and contractors to deliver quality, well-designed and environmentally sustainable buildings X MARKETING STRATEGY X BRAND IDENTITY X DIGITAL ROLL OUT VISIT SITE
  • 24. The purpose of design, ultimately, is to improve the quality of life for people and the planet. Nigel Cross,
  • 25. With no qualms about it – and in fact, great enthusiasm – Ali feels at home working with a variety of brands, and switching up her many hats to solve their unique challenges. She aims for ideas that spark collaboration and excitement, while furiously ticking off each project’s task list as the process unfolds. Ali comes alive when working alongside our clients to build their brand vision, and partnering with them to produce work that delivers results. And as for the future? Well, Ali sees nothing but possibilities. Andrew’s career as an Entrepreneur and Creative Director brings over 25 years marketing and media experience. He began his career at Ogilvy and has since worked for some of the countries best agencies, developing award-winning campaigns along the way. He has worked on an extensive range of brands across the globe, from the UK to Africa and has spent the last 2 decade helping leading organisations and brands to innovate faster and smarter. Whether via brand-led innovation, design thinking, strategy or creative content, he builds meaningful and sustainable brands for the future. MEET ANDREW FRANKS Founder MEET ALI HINE Head of Projects “I believe in the infinite potential of humanity and our ability to create a sustainable future that better serves the world and its people. “I wanted to start a company with a vision to change the world” OUR TEAM
  • 26. Melissa meets delight at every single point in the creative process. While crafting everything from corporate stationery and packaging to motion graphics and cutting-edge UX, she finds herself in awe of the way that a project is shaped by the mix of unique minds involved. Looking at the future, Melissa is excited about embracing new technologies to amplify the power of creativity as we know it. MEET MELISSA MAY Multimedia Designer OUR TEAM “I love that I am able to help realise people’s dreams through design” Stacey thrives on processes and systems, and is the logical thinker in our creative cog. Her ability to balance big picture planning with impeccable attention to detail is valued by our clients, ensuring results-driven successes and well-executed project plans. Stacey looks at challenges through the lens of understanding and overcoming them, believing that each new obstacle is an opportunity to learn, grow and reimagine. the power of creativity as we know it. MEET STACEY KING Brand Manager “It always seems impossible, until it’s done”
  • 28. “ From Blue Ocean Strategy to Innovative concepts, design and creativity .” James Fisher - CEO Nautic “Tag 8 combine marketing strategy and creative thinking to build sustainable brands for the future .’ Johan Bosini , Quona Capital “Lulalend were looking for Marketing partners to reposition the brand and create a unique voice in an already cluttered sector. Tag 8 understand the Fintech sector and developed an insightful strategy followed by our ‘Friends in Funding ‘ messaging which encapsulates perfectly our Lulalend values, as well as the type of support we believe South African SME owners are looking for.” Tom Stuart, Lulalend’s Chief Marketing Officer "Extremely organized, reliable and excellent strategic and creative ability. We couldn't be more pleased with our sophisticated brand and intuitive digital." Simon Alston - Executive Director Infinitus “Tag8 – where would we be without you? Your ‘on-the-minute’ replies, consultative approach and great attitude make it an absolute pleasure dealing with you guys. I can honestly say that you are an ‘extra-mile’ outfit… thank you!” Jessica Midlane, Brand Manager, Nashua “Tag 8, innovative planners and thinkers coupled with a can-do attitude which delivers reliable on-time execution across the entire marketing landscape !” Peadar Hegarty, Head of Strategy, KWV WHAT OUR CLIENTS SAY
  • 29. CONTACT: ANDREW@TAG8.CO.ZA | 2 GORDON ST | CRAFT + GRAFT| GARDENS | CAPE TOWN | 021 201 7259 | TAG8.CO.ZA “ The future of innovation is no longer in the hands of the scientist, artist, or designer working alone in a lab, loft or studio… It is a creative, collective, humanist enterprise that seeks to find new solutions to the problems of our planet and its future."