TrustArc Webinar - TrustArc's Latest AI Innovations
There’s no question the AI wave is here to stay. Regulators, organizations and consumers are all dealing with the acceleration of AI adoption in different ways. Regulators are rushing to create and pass standards and laws like the EU AI Act, NIST AI RMP and OECD AI Principles to guide how organizations can and should adopt transparent, accountable AI practices to protect consumer privacy. For consumers, despite acknowledgement around the increasing value of AI, 60% of consumers say they have lost trust in how AI is used by organizations. And organization are left in the middle trying to keep up with regulations, drive AI adoption in their business process and products, and maintain consumer trust. Introducing two innovative solutions designed to help organizations navigate the shifting AI landscape: - TRUSTe Responsible AI Certification - The first AI certification designed for data protection and privacy. Crafted by a team with 10,000+ privacy certifications issued, this framework integrated industry standards and emerging laws for responsible AI governance. - NymityAI - Your personalized privacy legal navigator to help you learn the law faster and easier - with confidence. Join us on this webinar to learn how to establish responsible AI governance and instill trust in your partners, consumers, and customers around AI use and privacy data protection. This webinar will review: - How TRUSTe’s Responsible AI Certification will help you demonstrate accountable AI data governance that is fair, transparent and secure - How to save time and work smarter in understanding regulatory obligations, including AI - How to operationalize and deploy AI governance best practices in your organization
TrustArc Webinar - TrustArc's Latest AI Innovations
- 1. 1 © 2024 TrustArc Inc. Proprietary and Confidential Information. Exclusive! Sneak Peek - TrustArc's Latest AI Innovations
- 2. 2 2 Legal Disclaimer The information provided during this webinar does not, and is not intended to, constitute legal advice. Instead, all information, content, and materials presented during this webinar are for general informational purposes only.
- 3. 3 Speakers Val Ilchenko General Counsel & CPO TrustArc Noël Luke Chief Assurance Officer TrustArc Beth Sipula Senior Director, Consulting TrustArc Beatrice Botti Chief Privacy Officer DoubleVerify
- 4. 4 Agenda 1. Discussion a. What Is Artificial Intelligence (AI)? b. What does the regulatory landscape look like? c. Why does AI Governance matter? d. Privacy department and AI 2. Product Unveiling 3. Product Overview 4. Q&A
- 5. 5 DISCUSSION
- 6. © 2024 TrustArc Inc. Proprietary and Confidential Information. Responsible AI Certification
- 7. 7 AI and the trust landscape Despite acknowledging the increasing value of AI, consumers' trust in organizations using AI is on the decline. 60% of consumers have already lost trust in organizations over their AI use. (IAPP) Customers feel indifferent about trusting brands to keep their data security safe. 92% of businesses are using AI-driven personalization to drive growth in their business. However only 51% of consumers trust brands to keep their personal data security and use it responsibly.(Twilio Segment) Organizations that prioritize AI transparency, trust, and security will see a 50% improvement in AI model adoption, business goals, and user acceptance by 2026. (Gartner)
- 8. 8 Responsible AI Certification Navigate the AI Landscape with Confidence and Trust Framework Highlights ✔First AI certification for data protection and privacy. ✔Our Responsible AI Certification is a proprietary framework incorporating leading regulations and industry frameworks like EU AI Act, NIST AI RMF, and OECD AI Principles, ISO/IEC 42001:2023 ✔Covers core principles of responsible AI: Transparency, Fairness, Security, and Accountability.
- 9. Benefits of Certification Regulatory Benefits Organizational Benefits Cultivate a culture focused on responsible AI Demonstrate responsible use of AI and data protection Pair Innovation with Data Protection Boost brand trust, credibility, and mitigate risks with AI goverånance Alignment with leading upcoming AI Regulations and industry frameworks Build responsible AI governance into your software development process
- 10. © 2024 TrustArc Inc. Proprietary and Confidential Information. NymityAI
- 11. 11 NymityAI Chatbot Instant Insights, Infinite Expertise Your personalized privacy legal navigator. Learn the law faster and easier - with confidence. ● Save time in your research process with expert answers in seconds. Obtain precise privacy answers with citations to your questions, letting our fine-tuned AI search engine do the work. ● Work smarter with Nymity Research content powered by trusted privacy and legal experts over 25 years. Let NymityAI Chatbot do the searching for you. ● Reduce costs with external advisors and SMEs – citations help provide confidence within NymityAI.
- 12. 12 NymityAI Benefits Rapid and efficient research Comprehensive and reliable information Accelerate your workday with instant legal insights at your fingertips. Enhanced legal decision-making Trust in a vast, up-to-date resource for informed decision-making. Make smarter, faster legal decisions with strategic AI support. ● Instant answers: Trusted expert privacy & legal information ● Time saver: Reduces research hours ● Extensive resources: Access 45,000+ references ● Trusted expertise: Over 25 years of reliable content ● Current information: Regularly updated legal information ● Informed choices: Keep a close pulse on the ever-evolving privacy and data protection landscape ● Help reduce risk: Up-to-date compliance aid ● Strategic support: Offers valuable legal analysis and guidance
- 13. 13 Revolutionize Privacy Legal Research AI innovation: Pioneering AI legal assistant in privacy compliance, leading the market in innovation. Unmatched expertise & reliability: Over 20 years of privacy expertise ensures superior accuracy and trustworthiness. Plus continuous updates made by trusted experts. Comprehensive & specialized resource library: Extensive, privacy legal resources with over 45,000+ References. User-friendly technology: An intuitive interface that makes your work easier.
- 14. 14 Thank You!