UX laws - How to design a great user experience

The document outlines 11 laws for designing a great user experience. The laws include telling a story, focusing on key experiences, setting expectations, designing experiences rather than features, making strong and coherent choices, being obvious, adding positive experiences while removing negative ones, prioritizing engagement through beauty, including important details, and ensuring interactions are fast and fluid. The overall goal is to set expectations and deliver a better customer experience.Read less