Vejen til digital transformation
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The document discusses the opportunities presented by the Fourth Industrial Revolution across physical, biological, and digital domains. It outlines how digital transformation can optimize operations, engage customers, empower employees, and transform products to create new revenue opportunities and accelerate business responsiveness. The dimensions of digital transformation are engaging customers, empowering employees, optimizing operations, and transforming products using technologies like search, machine learning, computer vision, and more. It also describes a partnership between Microsoft and a Nordic consultancy to help companies succeed in their digital journeys.
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Vejen til digital transformation
- 2. Physical Autonomous vehicles, robotics, 3D printing, new materials Biological Genomic diagnostics, treatment, engineering Digital IoT, Blockchain, disruptive business models The Fourth Industrial Revolution
- 3. opportunity COGS SURPLUS IT Global GDP NON-IT OPEX (PEOPLE) ~5% ~15% ~20% % of GDP EfficiencyDecision makingProductivity ~60%
- 4. ~$4.5T Digital transformation opportunity ~$25B (1995) Looking forward, we have the opportunity to help our customers digitally transform, allowing us to address another $2T in TAM via digital COGS We have expanded this vision with our three bold ambitions, driving our TAM to ~$2.5T (2015) We then moved beyond the desktop to democratize the data center, increasing our TAM to ~$250B (2005) Our original vision was to put a PC + Windows on every desk, giving us a ~$25B TAM (1995) Growing total addressable market
- 5. How is the business of our customers being digitally transformed? How can we enable our customers to digitally transform their business models?
- 6. Reinvent productivity & business processes Build the intelligent cloud platform Create more personal computing Interconnected Ambitions
- 7. Engage your customers Empower your employees Optimize your operations Transform your products Digital Transformation • Harness data for a 360 customer view • Draw actionable insights – and predict customer behavior • Deliver personalized, differentiated experiences • Create a productive workplace to embrace diverse workstyles, anywhere • Provide insights to drive faster, better decisions • Secure your data, people and business • Utilize data to shift from hindsight to foresight • Disrupt with new business models, products & services • Differentiate & capture new revenue opportunities • Accelerate the responsiveness of your business • Improve service levels and reduce costs • Predict the future with intelligent processes The dimensions of digital transformation
- 9. Search Machine Learning Knowledge Vision Spell check Speech API Bing autosuggest Computer vision Emotion Text to speech Thumbnail generation Anomaly detection Custom recognition (CRIS) Bing image search Web language model Academic knowledge ORC, tagging, captioning Sentiment scoring Bing web search Transform your products
- 12. Partnering to enable digital transformation
- 13. A Nordic partnership helping companies to succeed on their digital journey Inspiring companies on the possibilities and benefits of digitalization Supporting companies in articulating their digital strategies and ambitions Making the digital transformation journey tangible and empowering companies to succeed A global leader within digital solutions A Nordic leader within strategy consulting • Microsoft has been empowering people and organizations in decades with advanced digital solutions to enable everyone to achieve more • Microsoft brings in experience from helping the worlds largest companies to succeed with complex digital transformation journeys • QVARTZ is a specialized tier- one strategy consultancy spearheading the strategic and digital agendas in the largest Nordic companies • QVARTZ brings in the ability to successfully link digital ambitions to business impact both in terms of setting the corporate digital strategy and succeeding with the digital implementation