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Wilson Xavier

Wilson Xavier is a seasoned global business and marketing leader with over 20 years of experience leading teams and launching products worldwide. He has worked at Microsoft, Ingram Micro, D-Link Corporation, Tyco International, and Framatome Connectors International in roles spanning marketing, sales, business development, and general management. Xavier has extensive experience in cloud computing, mobility, security, and launching new products and services globally. He holds an electrical engineering degree and an MBA, and is skilled at strategic planning, partnerships, marketing, and managing global projects.

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WILSON C XAVIER Cell: 91-974-6110411, id: wilson_c_xavier@hotmail.com PROFESSIONAL SUMMARY Seasoned global business, marketing & sales leader with more than 20 years of diverse technological, cultural and geographical experience in USA, Asia and EMEA with MNC's, successful at strategizing and leading cross-functional teams worldwide from in-bound product management, engineering to worldwide marketing, business development, launch across enterprises and SMB customers, partners, broader media & influential community. With wide global exposure to Public, Private and Hybrid Cloud, Mobility & Security, IAAS, PAAS, SAAS business models, global market place and its dynamics. Engineering and management educated who excels at leading strategic planning and execution, country or regional expansion and new set ups, business and channel development strategies, integrated brand & product/services marketing & media mix, business restructuring and global partnerships. Armed with good analytical and people management skills and accustomed to leading and managing multiple global projects, teams and priorities in fast-paced environments including cloud, operating systems, application software, networking, security, storage, IP telephony. SKILLS  Worldwide Product launches  Company & Product Brand building  Strategic JV & partnership building  Global Product/Cloud Service Marketing  Global Sales & Business Development  Worldwide Strategic Planning  Project management & Execution  Strategic Thinker & Efficient multi-tasker  Strong work ethic & Effective leader  Excellent interpersonal skills WORK HISTORY 01/2008 to 01/2014 Senior Marketing Manager - Worldwide Microsoft – Redmond, Washington, USA. Worldwide launch lead for Windows Intune cloud services  Defined launch strategy, objectives, guiding principles, scorecard and execution across product marketing, product management, engineering, operations, customer service, commerce, licensing, partner, segment, field teams to launch service in 87 countries.  Led launch teams with clarity and purpose in a fairly complex matrix organisation with multiple workstreams including readiness, internal and field communication, PR, AR, Digital, Disclosure, Core Product Bill of Material, Events, Web, social, campaigns, programs and field local launches.  Executed launches within timelines and budget, leveraging experience and partnership among teams focusing on quality and last mile impact across target audience and delivering best practices for " Semi-annual repeatable launch model" for further learning and improvement.  Worldwide lead for Windows 8 Partner Marketing strategy and launch Lead for Worldwide Partner Conference (WPC) in Toronto, Canada.  Led v-team across product group leadership to define Partner marketing strategy for Windows 8 launch including content, messaging and event planning for Windows at WPC.  Drove bi-weekly planning, review, negotiation rounds to develop team strategies, audiences focus, sessions, content, events, key messages and platforms for final execution and impact.  Established criteria for each milestone and led communication with stakeholders regarding project goals and progress made to ensure alignment across all work streams and deliver right impact to audiences within Enterprise, SMB, SI,ISP, ISV,Telco,Distribution and Value added resellers.  Analyzed market trends and the competitive landscape to understand opportunities and potential value and created a new and unique "Partner Grid" worldwide operating model. Business Group Lead for Windows Client - Gulf, MEA region, Dubai,UAE.  Responsible for Gulfwide (five countries) Business, Brand Strategy, P&L, Sales, Marketing, Competitive positioning, Customer and Partner experience efforts for Windows, MDOP, Windows Live and Internet Explorer.  Guided the subsidiary, area and global team for one of the most successful global scale Windows 7 launch across five countries. Infact was the first worldwide launch for Windows7. Launch had all the key workstreams delivering on time and driving impact across target audience in close collaboration with teams including Corporate VP level engagement.
 Delivered revenue, contribution margin and a "green" score card three years in succession besides building customer references, partner competency, value proposition for sustained growth.  Coached and mentored new staff members including direct reports and interns. 03/2005 to 01/2008 Software Business Unit Manager- Marketing & Sales, Middle East Aptec - Ingram Micro Subsidiary – Dubai, U.A.E  Established and managed value added Software business unit in Gulf and Middle East Region with a rich vendor portfolio including Microsoft, NetApp, Avaya, MacAfee, CA, IBM-ISS, Adobe, Business Objects.  Build and led a team of thirty highly inspired and motivated Product Managers, Pre-sales and Post sales consulting teams, Sales team in four geo locations in the middle east region.  Defined customer, partner sales and marketing strategy, budget, resources, performance goals, revenue, profitability, market share, growth plans and guided execution efforts.  Created and launched unique "Value added services distribution model" for new market entry points, partner capacity creation at scale and additional sources of revenue and profitability. 07/1998 to 03/2005 Regional Head MENA D-Link Corporation – Dubai, U.A.E  Co-founded D-Link MENA and set up Sales, Marketing, Distribution, Channel, Services, Logistics and Op erations in MENA region with offices in UAE, Saudi Arabia, Egypt, Israel, Turkey, Pakistan.  Defined and led short term and long term Company, Brand, Product, Investment, Profitability, Resourcing Strategy and Marketing, PR & AR efforts.  Guided the team to build value added channel capacity at scale in distribution, value added resellers, system integration, Telco, ISP and retail across MENA and launched innovative localized marketing campaigns for driving real sales impact.  Successfully guided and build number one position for the company in revenue, brand, partner and customer loyalty, market share within 4 years since inception in SMB networking segment and rode the initial waves of switching, routing, wireless waves in the industry. 04/1997 to 07/1998 Asst. Manager - Marketing TYCO International – Bangalore, India  Responsible for direct & In-direct marketing strategy across multiple industry verticals for Tyco with matrix leadership groups for India in collaboration with APAC and US teams.  Managed events, campaigns, Ad agencies (MAA Bozell US), PR agencies (Shandwick UK) to deliver on the marketing strategy and execution efforts.  Initiated market and competitor analysis workstreams in Networking, Telecom, Industrial segments to identify opportunity, customer and partner value proposition, target audience and GTM models.  Collaborated and as integral member in ISO 9001 and ERP process, policies, procedures implementation company-wide. 06/1992 to 03/1997 Senior Engineer - Business Development & International Sales Framatome Connectors International (FCI) – Cochin, India  Market Research for new products, new markets, new projects and identifying collaboration partnerships across FCI worldwide entities to build new business for sales, agency distribution, manufacturing ( semi and full knock down kits). Successfully executed on four major projects with partnerships spanning France, Germany, Belgium, UK entities.  Led international sales and marketing efforts in Europe and Asia and managed key accounts including like Alcatel, Fujistu, Siemens, Dell, 3COM, Philips, Sony, Ericsson.  Managed and build new business with large enterprise corporate accounts in India in Public and Commercial sectors.
EDUCATION Bachelor of Science: Electrical & Electronics Engineering(1992) National Institute of Technology - India  Coursework in Electrical & Electronic Engineering and Technology  Completed project study and programming in Expert Systems and AI language, Prologue. Post-Graduation : Master of Business Administration(2007) SP Jain Institute of Management & Research - India, Dubai  Coursework in Business, Management and Marketing  Completed specialization in Corporate Finance  Completed project work in Enterprise value creation strategy Executive Marketing course(2011) Kellogg School of Management – Chicago, USA ACCOMPLISHMENTS  Best Windows business performance scorecard worldwide at Microsoft 3 years in a row.  Executed one of the most successful Windows7 launch in the world for commercial and consumer business in Gulf.  Led successful worldwide launch of Windows Intune Cloud services across 87 countries end-to end from Washington HQ.  Co-founded D-Link MENA with sales, marketing, operations in multiple countries in the region and achieved brand leadership, revenue, market share in less than 4 years.  Build unique value added distribution and services business model for Ingram ME delivering large revenue growth and profitability within a short span of over 2 years.  Served as a highly successful Windows Business Group Lead in gulf region for a business of $150 million with Microsoft.  Planned and executed strategic partner marketing and launch at Worldwide Partner Conference in Canada for Microsoft. PERSONAL INFORMATION I am an extrovert, determined and result oriented person with interest in international economics, industry trends, financial markets & travelling.

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  • 1. WILSON C XAVIER Cell: 91-974-6110411, id: wilson_c_xavier@hotmail.com PROFESSIONAL SUMMARY Seasoned global business, marketing & sales leader with more than 20 years of diverse technological, cultural and geographical experience in USA, Asia and EMEA with MNC's, successful at strategizing and leading cross-functional teams worldwide from in-bound product management, engineering to worldwide marketing, business development, launch across enterprises and SMB customers, partners, broader media & influential community. With wide global exposure to Public, Private and Hybrid Cloud, Mobility & Security, IAAS, PAAS, SAAS business models, global market place and its dynamics. Engineering and management educated who excels at leading strategic planning and execution, country or regional expansion and new set ups, business and channel development strategies, integrated brand & product/services marketing & media mix, business restructuring and global partnerships. Armed with good analytical and people management skills and accustomed to leading and managing multiple global projects, teams and priorities in fast-paced environments including cloud, operating systems, application software, networking, security, storage, IP telephony. SKILLS  Worldwide Product launches  Company & Product Brand building  Strategic JV & partnership building  Global Product/Cloud Service Marketing  Global Sales & Business Development  Worldwide Strategic Planning  Project management & Execution  Strategic Thinker & Efficient multi-tasker  Strong work ethic & Effective leader  Excellent interpersonal skills WORK HISTORY 01/2008 to 01/2014 Senior Marketing Manager - Worldwide Microsoft – Redmond, Washington, USA. Worldwide launch lead for Windows Intune cloud services  Defined launch strategy, objectives, guiding principles, scorecard and execution across product marketing, product management, engineering, operations, customer service, commerce, licensing, partner, segment, field teams to launch service in 87 countries.  Led launch teams with clarity and purpose in a fairly complex matrix organisation with multiple workstreams including readiness, internal and field communication, PR, AR, Digital, Disclosure, Core Product Bill of Material, Events, Web, social, campaigns, programs and field local launches.  Executed launches within timelines and budget, leveraging experience and partnership among teams focusing on quality and last mile impact across target audience and delivering best practices for " Semi-annual repeatable launch model" for further learning and improvement.  Worldwide lead for Windows 8 Partner Marketing strategy and launch Lead for Worldwide Partner Conference (WPC) in Toronto, Canada.  Led v-team across product group leadership to define Partner marketing strategy for Windows 8 launch including content, messaging and event planning for Windows at WPC.  Drove bi-weekly planning, review, negotiation rounds to develop team strategies, audiences focus, sessions, content, events, key messages and platforms for final execution and impact.  Established criteria for each milestone and led communication with stakeholders regarding project goals and progress made to ensure alignment across all work streams and deliver right impact to audiences within Enterprise, SMB, SI,ISP, ISV,Telco,Distribution and Value added resellers.  Analyzed market trends and the competitive landscape to understand opportunities and potential value and created a new and unique "Partner Grid" worldwide operating model. Business Group Lead for Windows Client - Gulf, MEA region, Dubai,UAE.  Responsible for Gulfwide (five countries) Business, Brand Strategy, P&L, Sales, Marketing, Competitive positioning, Customer and Partner experience efforts for Windows, MDOP, Windows Live and Internet Explorer.  Guided the subsidiary, area and global team for one of the most successful global scale Windows 7 launch across five countries. Infact was the first worldwide launch for Windows7. Launch had all the key workstreams delivering on time and driving impact across target audience in close collaboration with teams including Corporate VP level engagement.
  • 2.  Delivered revenue, contribution margin and a "green" score card three years in succession besides building customer references, partner competency, value proposition for sustained growth.  Coached and mentored new staff members including direct reports and interns. 03/2005 to 01/2008 Software Business Unit Manager- Marketing & Sales, Middle East Aptec - Ingram Micro Subsidiary – Dubai, U.A.E  Established and managed value added Software business unit in Gulf and Middle East Region with a rich vendor portfolio including Microsoft, NetApp, Avaya, MacAfee, CA, IBM-ISS, Adobe, Business Objects.  Build and led a team of thirty highly inspired and motivated Product Managers, Pre-sales and Post sales consulting teams, Sales team in four geo locations in the middle east region.  Defined customer, partner sales and marketing strategy, budget, resources, performance goals, revenue, profitability, market share, growth plans and guided execution efforts.  Created and launched unique "Value added services distribution model" for new market entry points, partner capacity creation at scale and additional sources of revenue and profitability. 07/1998 to 03/2005 Regional Head MENA D-Link Corporation – Dubai, U.A.E  Co-founded D-Link MENA and set up Sales, Marketing, Distribution, Channel, Services, Logistics and Op erations in MENA region with offices in UAE, Saudi Arabia, Egypt, Israel, Turkey, Pakistan.  Defined and led short term and long term Company, Brand, Product, Investment, Profitability, Resourcing Strategy and Marketing, PR & AR efforts.  Guided the team to build value added channel capacity at scale in distribution, value added resellers, system integration, Telco, ISP and retail across MENA and launched innovative localized marketing campaigns for driving real sales impact.  Successfully guided and build number one position for the company in revenue, brand, partner and customer loyalty, market share within 4 years since inception in SMB networking segment and rode the initial waves of switching, routing, wireless waves in the industry. 04/1997 to 07/1998 Asst. Manager - Marketing TYCO International – Bangalore, India  Responsible for direct & In-direct marketing strategy across multiple industry verticals for Tyco with matrix leadership groups for India in collaboration with APAC and US teams.  Managed events, campaigns, Ad agencies (MAA Bozell US), PR agencies (Shandwick UK) to deliver on the marketing strategy and execution efforts.  Initiated market and competitor analysis workstreams in Networking, Telecom, Industrial segments to identify opportunity, customer and partner value proposition, target audience and GTM models.  Collaborated and as integral member in ISO 9001 and ERP process, policies, procedures implementation company-wide. 06/1992 to 03/1997 Senior Engineer - Business Development & International Sales Framatome Connectors International (FCI) – Cochin, India  Market Research for new products, new markets, new projects and identifying collaboration partnerships across FCI worldwide entities to build new business for sales, agency distribution, manufacturing ( semi and full knock down kits). Successfully executed on four major projects with partnerships spanning France, Germany, Belgium, UK entities.  Led international sales and marketing efforts in Europe and Asia and managed key accounts including like Alcatel, Fujistu, Siemens, Dell, 3COM, Philips, Sony, Ericsson.  Managed and build new business with large enterprise corporate accounts in India in Public and Commercial sectors.
  • 3. EDUCATION Bachelor of Science: Electrical & Electronics Engineering(1992) National Institute of Technology - India  Coursework in Electrical & Electronic Engineering and Technology  Completed project study and programming in Expert Systems and AI language, Prologue. Post-Graduation : Master of Business Administration(2007) SP Jain Institute of Management & Research - India, Dubai  Coursework in Business, Management and Marketing  Completed specialization in Corporate Finance  Completed project work in Enterprise value creation strategy Executive Marketing course(2011) Kellogg School of Management – Chicago, USA ACCOMPLISHMENTS  Best Windows business performance scorecard worldwide at Microsoft 3 years in a row.  Executed one of the most successful Windows7 launch in the world for commercial and consumer business in Gulf.  Led successful worldwide launch of Windows Intune Cloud services across 87 countries end-to end from Washington HQ.  Co-founded D-Link MENA with sales, marketing, operations in multiple countries in the region and achieved brand leadership, revenue, market share in less than 4 years.  Build unique value added distribution and services business model for Ingram ME delivering large revenue growth and profitability within a short span of over 2 years.  Served as a highly successful Windows Business Group Lead in gulf region for a business of $150 million with Microsoft.  Planned and executed strategic partner marketing and launch at Worldwide Partner Conference in Canada for Microsoft. PERSONAL INFORMATION I am an extrovert, determined and result oriented person with interest in international economics, industry trends, financial markets & travelling.