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What? Me Plan?  Sabrina Parsons CEO sabrina@paloalto.com  September 20, 2008 Oregon Small Business Fair
Logistics This presentation is downloadable: mommyceo.wordpress.com Email me at: sabrina@paloalto.com  Business plan website: www.bplans.com Software website: www.paloalto.com Copyright 2005 Sabrina Parsons All Rights Reserved
Introductions Participants Sabrina Parsons Copyright 2005 Sabrina Parsons All Rights Reserved
Control Your Destiny Copyright 2005 Sabrina Parsons All Rights Reserved
Why Plan? Copyright 2005 Sabrina Parsons All Rights Reserved You are here now You want to go here
It’s a Process, Not Just a Plan Copyright 2005 Sabrina Parsons All Rights Reserved
Step 1: Situation Analysis Copyright 2005 Sabrina Parsons All Rights Reserved Situation Strategy Plan
Ideas vs. Opportunities Copyright 2005 Sabrina Parsons All Rights Reserved
Know Your Market Copyright 2005 Sabrina Parsons All Rights Reserved
What, Who, and How Many Copyright 2005 Sabrina Parsons All Rights Reserved
What’s the Problem? Copyright 2005 Sabrina Parsons All Rights Reserved Market Needs And What’s Your Solution?
Understand Market Segmentation Copyright 2005 Sabrina Parsons All Rights Reserved Laggards Early Adapters Opinion Leaders
Do Your Homework Copyright 2005 Sabrina Parsons All Rights Reserved
Simple Potential Market Copyright 2005 Sabrina Parsons All Rights Reserved
Keys to Success Copyright 2005 Sabrina Parsons All Rights Reserved
Competitive Advantage Copyright 2005 Sabrina Parsons All Rights Reserved Lowest  Price! Always! We Will Match Anybody! Free  parking! Technical Excellence
Step 2: Strategy Copyright 2005 Sabrina Parsons All Rights Reserved Situation Strategy Plan
Strategy is Focus Copyright 2005 Sabrina Parsons All Rights Reserved The more priorities or key points included... The less likelihood of implementation... Focus
Strategy is Tailored Copyright 2005 Sabrina Parsons All Rights Reserved
Strategy is Realistic Copyright 2005 Sabrina Parsons All Rights Reserved
Step 3: The Plan  Copyright 2005 Sabrina Parsons All Rights Reserved Situation Strategy Plan
Make it Concrete and Specific Copyright 2005 Sabrina Parsons All Rights Reserved
The Standard Outline Copyright 2005 Sabrina Parsons All Rights Reserved Executive Summary Company Description Product/Service Description Market Analysis Strategy/Implementation Summary Management Team Financial Plan History Ownership Start-up Plan Start-up Costs Location Facilities Target Market Market Growth Segmentation Market Trends Market Forecast What you sell Description Benefits Features Sourcing Technology Marketing Strategy Sales Forecast Milestones  Activities Organization  Key Team Members Management Gaps Personnel Plan Funding Strategy Profit & Loss Cash Flow Balance Sheet Mission Vision Objectives Keys to Success
Tailor the Outline for Your Needs Copyright 2005 Sabrina Parsons All Rights Reserved Executive Summary Company Description Product/Service Description Market Analysis Strategy/Implementation Summary Management Team Financial Plan
Objectives Must be Measurable Copyright 2005 Sabrina Parsons All Rights Reserved
Do the Numbers Copyright 2005 Sabrina Parsons All Rights Reserved Sales Forecast Personnel Plan Profit or Loss Past Results Balance Sheet
Profits  ≠  Cash Copyright 2005 Sabrina Parsons All Rights Reserved
Copyright 2005 Sabrina Parsons All Rights Reserved
Copyright 2005 Sabrina Parsons All Rights Reserved
Business Plans vs Tax Accounting Copyright 2005 Sabrina Parsons All Rights Reserved
Educate Your Guesses Copyright 2005 Sabrina Parsons All Rights Reserved
Sample Milestones Copyright 2005 Sabrina Parsons All Rights Reserved
Step 4: Make it Happen Copyright 2005 Sabrina Parsons All Rights Reserved
Measure a Plan by its Implementation Copyright 2005 Sabrina Parsons All Rights Reserved Your bank account --- Your bank account, if there had been no plan Value of the business plan
The  Complete  Planning Process Copyright 2005 Sabrina Parsons All Rights Reserved Follow-up Actions Results Plan Realistic Specific Simple
Thank You  This presentation is downloadable at :   mommyceo.wordpress.com Email me at: sabrina@paloalto.com  Business plan website: bplans.com Software website: paloalto.com Copyright 2005 Sabrina Parsons All Rights Reserved
End of Presentation Additional slides background only

More Related Content

What me Plan?

  • 1. What? Me Plan? Sabrina Parsons CEO sabrina@paloalto.com September 20, 2008 Oregon Small Business Fair
  • 2. Logistics This presentation is downloadable: mommyceo.wordpress.com Email me at: sabrina@paloalto.com Business plan website: www.bplans.com Software website: www.paloalto.com Copyright 2005 Sabrina Parsons All Rights Reserved
  • 3. Introductions Participants Sabrina Parsons Copyright 2005 Sabrina Parsons All Rights Reserved
  • 4. Control Your Destiny Copyright 2005 Sabrina Parsons All Rights Reserved
  • 5. Why Plan? Copyright 2005 Sabrina Parsons All Rights Reserved You are here now You want to go here
  • 6. It’s a Process, Not Just a Plan Copyright 2005 Sabrina Parsons All Rights Reserved
  • 7. Step 1: Situation Analysis Copyright 2005 Sabrina Parsons All Rights Reserved Situation Strategy Plan
  • 8. Ideas vs. Opportunities Copyright 2005 Sabrina Parsons All Rights Reserved
  • 9. Know Your Market Copyright 2005 Sabrina Parsons All Rights Reserved
  • 10. What, Who, and How Many Copyright 2005 Sabrina Parsons All Rights Reserved
  • 11. What’s the Problem? Copyright 2005 Sabrina Parsons All Rights Reserved Market Needs And What’s Your Solution?
  • 12. Understand Market Segmentation Copyright 2005 Sabrina Parsons All Rights Reserved Laggards Early Adapters Opinion Leaders
  • 13. Do Your Homework Copyright 2005 Sabrina Parsons All Rights Reserved
  • 14. Simple Potential Market Copyright 2005 Sabrina Parsons All Rights Reserved
  • 15. Keys to Success Copyright 2005 Sabrina Parsons All Rights Reserved
  • 16. Competitive Advantage Copyright 2005 Sabrina Parsons All Rights Reserved Lowest Price! Always! We Will Match Anybody! Free parking! Technical Excellence
  • 17. Step 2: Strategy Copyright 2005 Sabrina Parsons All Rights Reserved Situation Strategy Plan
  • 18. Strategy is Focus Copyright 2005 Sabrina Parsons All Rights Reserved The more priorities or key points included... The less likelihood of implementation... Focus
  • 19. Strategy is Tailored Copyright 2005 Sabrina Parsons All Rights Reserved
  • 20. Strategy is Realistic Copyright 2005 Sabrina Parsons All Rights Reserved
  • 21. Step 3: The Plan Copyright 2005 Sabrina Parsons All Rights Reserved Situation Strategy Plan
  • 22. Make it Concrete and Specific Copyright 2005 Sabrina Parsons All Rights Reserved
  • 23. The Standard Outline Copyright 2005 Sabrina Parsons All Rights Reserved Executive Summary Company Description Product/Service Description Market Analysis Strategy/Implementation Summary Management Team Financial Plan History Ownership Start-up Plan Start-up Costs Location Facilities Target Market Market Growth Segmentation Market Trends Market Forecast What you sell Description Benefits Features Sourcing Technology Marketing Strategy Sales Forecast Milestones Activities Organization Key Team Members Management Gaps Personnel Plan Funding Strategy Profit & Loss Cash Flow Balance Sheet Mission Vision Objectives Keys to Success
  • 24. Tailor the Outline for Your Needs Copyright 2005 Sabrina Parsons All Rights Reserved Executive Summary Company Description Product/Service Description Market Analysis Strategy/Implementation Summary Management Team Financial Plan
  • 25. Objectives Must be Measurable Copyright 2005 Sabrina Parsons All Rights Reserved
  • 26. Do the Numbers Copyright 2005 Sabrina Parsons All Rights Reserved Sales Forecast Personnel Plan Profit or Loss Past Results Balance Sheet
  • 27. Profits ≠ Cash Copyright 2005 Sabrina Parsons All Rights Reserved
  • 28. Copyright 2005 Sabrina Parsons All Rights Reserved
  • 29. Copyright 2005 Sabrina Parsons All Rights Reserved
  • 30. Business Plans vs Tax Accounting Copyright 2005 Sabrina Parsons All Rights Reserved
  • 31. Educate Your Guesses Copyright 2005 Sabrina Parsons All Rights Reserved
  • 32. Sample Milestones Copyright 2005 Sabrina Parsons All Rights Reserved
  • 33. Step 4: Make it Happen Copyright 2005 Sabrina Parsons All Rights Reserved
  • 34. Measure a Plan by its Implementation Copyright 2005 Sabrina Parsons All Rights Reserved Your bank account --- Your bank account, if there had been no plan Value of the business plan
  • 35. The Complete Planning Process Copyright 2005 Sabrina Parsons All Rights Reserved Follow-up Actions Results Plan Realistic Specific Simple
  • 36. Thank You This presentation is downloadable at : mommyceo.wordpress.com Email me at: sabrina@paloalto.com Business plan website: bplans.com Software website: paloalto.com Copyright 2005 Sabrina Parsons All Rights Reserved
  • 37. End of Presentation Additional slides background only

Editor's Notes

  1. http://www.bplans.com/dp/