This document discusses technologies and applications that are important for B2B and B2C businesses. It provides examples of B2B technologies like the wireless web and CRM applications. LinkedIn and Zoho are described as examples of useful B2B applications. Websites and .NET frameworks are discussed as important B2C technologies. Dell and Intel are used as examples of B2C businesses. The document also discusses which applications, like LinkedIn and a website, would be best for the business Crafts Unlimited.
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Mgmt230 u1 ip_2011
1. Unit 1 Individual Project 1
Victoria Rock
American Intercontinental University
Unit 1 Individual Project
MGMT 230- Electronic Business
August 31, 2012
2. Unit 1 Individual Project 2
Abstract
B2B and B2C technologies and applications play a major role in the way companies do business
today. There are many of these resources out there that will help any company compete in this
new age of communication.
3. Unit 1 Individual Project 3
Unit 1 Individual Project
Introduction
With the rice in communication and the internet, businesses have had to improve on their day
to day operations in order to survive in this new market era. Thanks to the technologies and
applications now available, businesses can now use automation for key business processes such
as customer service, buying and selling of goods and services, as well as warehousing. B2B and
B2C technologies and applications have helped many businesses compete in the new cyber
world.
Description of B2B Technology/Application #1
B2B technology are considered the tools in which businesses use to communicate to
other businesses in regards to everything from buying and selling to conference meetings with
others in different parts of the world. The wireless web is a major technology used by all
businesses. Not only can companies use their computers for communicating on the go, but
thanks to the wireless web they can also use such products as cell phones, iphones, or any other
device that can connect through the wireless web (Enders, 2008).
Description of B2B Technology/Application #2
There are so many different kinds of business applications available to choice just one is
very difficult. CRM’s is one application used by business to track sales activities or do sales
analysis. They can also be used on cell phones to do purchases from different companies or you
can use them to set up automation abilities that keep track of everything in regards to sales,
meeting schedules or anything else to keep your business running smoothly (Zoho work/online,
2012).
4. Unit 1 Individual Project 4
Examples of B2B Technology/Applications in Business
One B2B application business I found is called Linkedin. It is the largest professional
network on the internet with more than 175 million members expanding over 200 countries and
territories. Linkedin is a rolodex, resume, and business forum rolled into one. It is a great tool to
use to find just about anyone you may need to contact in your day to day business operations
(Linked in Press Center, 2012). Zoho Corporation is another online business that offers many
different kinds of business applications such as; Collaboration Applications, Business
Applications, and Productivity Applications to help the business person be more productive in
their day to day life. Zoho.com has more than 25 online applications from project management
to web conferencing and is used by such companies as; Time, The Economist, and Fox Business
to name a few (Zoho work/online, 2012).
Description of B2C Technology/Application #1
One B2C technology which has facilitated the development of B2C applications is
Microsoft.NET framework. Microsoft.NET technology is a programming language which
ensures the development of B2C applications such as; shopping carts, menus, and catalogs to
name a few (B2C (Business-to-Consumer), 2012).
Description of B2C Technology/Application #2
If you have ever shopped online then you already know one of the most important
applications for a B2C business and that is a website. Websites features products or a service a
company has for sale, and which can be purchased by the consumers that visit your site. It
5. Unit 1 Individual Project 5
allows businesses to increase their customer base and thus increase their revenue (E-Business
and E-Commerce, 2003).
Examples of B2C Technology/Applications in Business
Two B2C companies I found that utilize the applications and technologies I described
above are Dell, which deals with the sale of laptops and desktop computers and serves clients all
around the world (About Dell, 2012). Intel Corporation is the second company and they
manufacture and sale processors to numerous companies who serve as their customers or clients
(Soqui, 2012). The advantages utilized by B2C applications are the chance to improve the
effectiveness in the business process management. They also have the ability to enjoy the
advantage of increased customers, sales and revenue.
Business Application: B2B
For my business, Crafts Unlimited, I would have to say that one of the best B2B
applications I would use would be Linked in. This application will allow me to have quick
access to sales professionals that I would need in regards to my purchasing needs for my
business and keeping my inventory stocked for my customers (Linked in Press Center, 2012)
Business Application: B2C
The best B2C application for my business, Crafts Unlimited, would be a website
designed in such a way my customers would be able to find and purchase whatever they needed
in a timely manner without having to leave the comfort of their home.
Business Application: Other Technologies
There are many different kinds of technologies and applications available that I could use
to help increase my customer base and revenue. Cell phone and iPhone apps are a great tool to
have because they allow for quick access to your products while your customers are on the go. It
6. Unit 1 Individual Project 6
would also allow for a quick comparison on product and price if the customer is at another retail
store.
Conclusion
There are so many technologies and applications available out there to help one create and
maintain a successful E-Commerce business. The trick is finding the right one’s for you to use
to help make your business a success.
7. Unit 1 Individual Project 7
References
About Dell. (2012). Retrieved from Dell: http://content.dell.com/us/en/corp/about-
dell.aspx?c=us&l=en&s=corp
B2C (Business-to-Consumer). (2012). Retrieved from outsourcing .net development:
http://www.outsourcingdotnetdevelopment.com/b2c.html
E-Business and E-Commerce. (2003). Retrieved from Peterindia.net:
http://www.peterindia.net/E-businessOverview.html
Enders, J. &. (2008). Choosing the appropriate strategy for interaction with suppliers. In J. &.
Enders, Strategies for E-Business: Concepts & Cases (pp. 194-206). Prentice Hall.
Linked in Press Center. (2012). Retrieved from Linkedin.com: http://press.linkedin.com/about
Soqui, F. (2012). Retail Innovation. Retrieved from Intel:
http://www.intel.com/content/www/us/en/intel-innovation/innovation-adidas-
transforming-retail-video.html
Zoho work/online. (2012). Retrieved from Zoho.com: https://www.zoho.com/