Zaheer Nooruddin

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Zaheer Nooruddin : Integrated 360 digital marketing leader of business, insights and innovation in Asia. Through-the-line experience in social, shared, earned, owned and paid media across mobile, online and traditional ATL and BTL platforms. Prolific thought-leader and speaker at regional industry conferences. Co-author of the book, "The Social Media MBA" and the strategy guide, "WEIBO: 7 Steps to Better Corporate Reputation, Crisis Readiness and Digital Communications in China." Digital strategist for corporate issues and crisis management. Social media trainer and consultant on rethinking Marketing, Communications and PR with the emergence of Mobile +

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