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Agent based mobile negotiation for personalized pricing of last minute theatre tickets

Published: 01 August 2012 Publication History

Abstract

Highlights We propose a negotiation mechanism which uses the current location of customers. Case based reasoning is employed to narrow the initial price offer zone. Fuzzy cognitive map is applied to evaluate counter offers with multiple factors. A simulation results proves the efficiency of the proposed market system. This paper proposes an agent based mobile negotiation framework for personalized pricing of last minutes theatre tickets whose values are dependent on the time remaining to the performance and the locations of potential customers. In particular, case based reasoning and fuzzy cognitive map techniques are adopted in the negotiation framework to identify the best initial offer zone and adopt multi criteria decision in the scoring function to evaluate offers. The proposed framework is tested via a computer simulation in which personalized pricing policy shows higher market performance than other policies therefore the validity of the proposed negotiation framework.

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    Published In

    cover image Expert Systems with Applications: An International Journal
    Expert Systems with Applications: An International Journal  Volume 39, Issue 10
    August, 2012
    1434 pages

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    Pergamon Press, Inc.

    United States

    Publication History

    Published: 01 August 2012

    Author Tags

    1. Case based reasoning
    2. Fuzzy cognitive map
    3. Mobile commerce
    4. Mobile negotiation
    5. Personalized pricing

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    • (2021)Time-preference-based on-spot bundled cloud-service provisioningDecision Support Systems10.1016/j.dss.2021.113607151:COnline publication date: 1-Dec-2021
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    • (2019)Investigating Q-learning approach by using reinforcement learning to decide dynamic pricing for multiple productsInternational Journal of Business Information Systems10.1504/ijbis.2019.09952831:1(86-105)Online publication date: 1-Jan-2019
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    • (2017)Designing an intelligent decision support system for effective negotiation pricingDecision Support Systems10.1016/j.dss.2017.02.00396:C(49-66)Online publication date: 1-Apr-2017
    • (2015)Dynamic pricing policies for interdependent perishable products or services using reinforcement learningExpert Systems with Applications: An International Journal10.1016/j.eswa.2014.07.00742:1(426-436)Online publication date: 1-Jan-2015
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