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Recommending the Video to Watch Next: An Offline and Online Evaluation at YOUTV.de

Published: 22 September 2020 Publication History

Abstract

The task “recommend a video to watch next?” has been in the focus of recommender systems’ research for a long time. However, adequately exploiting the clues hidden in the sequences of actions of user sessions in order to reveal users’ short-term intentions moved only recently into the focus of research. Based on a real-world application scenario, in this paper, we propose a Markov Chain-based transition probability matrix to efficiently reveal the short-term preferences of individuals. We experimentally evaluated our proposed method by comparing it against state-of-the-art algorithms in an offline as well as a live evaluation setting. In both cases our method not only demonstrated its superiority over its competitors, but exposed a clearly stronger engagement of users on the platform. In the online setting, our method improved the click-through rate by up to 93.61%. This paper therefore contributes real-world evidence for improving the recommendation effectiveness, by considering sequence-awareness, since capturing the short-term preferences of users is crucial in the light of items with a short life span such as tv programs (news, tv shows, etc.).

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Cited By

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  • (2024)Exploring the Landscape of Recommender Systems Evaluation: Practices and PerspectivesACM Transactions on Recommender Systems10.1145/36291702:1(1-31)Online publication date: 7-Mar-2024
  • (2024)A User-Based Collaborative Filtering Algorithm Considering Interest Attenuation for Short Video Recommendation2024 5th International Seminar on Artificial Intelligence, Networking and Information Technology (AINIT)10.1109/AINIT61980.2024.10581527(677-680)Online publication date: 29-Mar-2024
  • (2024)Non-binary evaluation of next-basket food recommendationUser Modeling and User-Adapted Interaction10.1007/s11257-023-09369-834:1(183-227)Online publication date: 1-Mar-2024
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  1. Recommending the Video to Watch Next: An Offline and Online Evaluation at YOUTV.de

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    cover image ACM Conferences
    RecSys '20: Proceedings of the 14th ACM Conference on Recommender Systems
    September 2020
    796 pages
    ISBN:9781450375832
    DOI:10.1145/3383313
    Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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    Publication History

    Published: 22 September 2020

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    Author Tags

    1. offline and online evaluation
    2. session-based recommendation

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    • Research-article
    • Research
    • Refereed limited

    Funding Sources

    • Autonomous Province of Bolzano - South Tyrol

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    RecSys '20: Fourteenth ACM Conference on Recommender Systems
    September 22 - 26, 2020
    Virtual Event, Brazil

    Acceptance Rates

    Overall Acceptance Rate 254 of 1,295 submissions, 20%

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    RecSys '24
    18th ACM Conference on Recommender Systems
    October 14 - 18, 2024
    Bari , Italy

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    Cited By

    View all
    • (2024)Exploring the Landscape of Recommender Systems Evaluation: Practices and PerspectivesACM Transactions on Recommender Systems10.1145/36291702:1(1-31)Online publication date: 7-Mar-2024
    • (2024)A User-Based Collaborative Filtering Algorithm Considering Interest Attenuation for Short Video Recommendation2024 5th International Seminar on Artificial Intelligence, Networking and Information Technology (AINIT)10.1109/AINIT61980.2024.10581527(677-680)Online publication date: 29-Mar-2024
    • (2024)Non-binary evaluation of next-basket food recommendationUser Modeling and User-Adapted Interaction10.1007/s11257-023-09369-834:1(183-227)Online publication date: 1-Mar-2024
    • (2023)MCRec: Multi-channel Gated Gifts Recommendation2023 IEEE International Conference on Data Mining (ICDM)10.1109/ICDM58522.2023.00064(548-557)Online publication date: 1-Dec-2023
    • (2022)A Survey on Accuracy-oriented Neural Recommendation: From Collaborative Filtering to Information-rich RecommendationIEEE Transactions on Knowledge and Data Engineering10.1109/TKDE.2022.3145690(1-1)Online publication date: 2022
    • (2022)From Data Analysis to Intent-Based Recommendation: An Industrial Case Study in the Video DomainIEEE Access10.1109/ACCESS.2022.314843410(14779-14796)Online publication date: 2022
    • (2022)OPHAencoder: An unsupervised approach to identify groups in group recommendationsComputing10.1007/s00607-022-01103-3104:12(2635-2657)Online publication date: 6-Jul-2022
    • (2021)Personalizing Diversity Versus Accuracy in Session-Based Recommender SystemsSN Computer Science10.1007/s42979-020-00399-22:1Online publication date: 15-Jan-2021
    • (2021)A Multi-modal Audience Analysis System for Predicting Popularity of Online VideosProceedings of the 22nd Engineering Applications of Neural Networks Conference10.1007/978-3-030-80568-5_38(465-476)Online publication date: 1-Jul-2021
    • (2012)Value and Impact of Recommender SystemsRecommender Systems Handbook10.1007/978-1-0716-2197-4_14(519-546)Online publication date: 24-Feb-2012

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