research-article

The Nudge Puzzle: Matching Nudge Interventions to Cybersecurity Decisions

Authors:

Verena Zimmermann,

Karen RenaudAuthors Info & Claims

ACM Transactions on Computer-Human Interaction (TOCHI), Volume 28, Issue 1

Article No.: 7, Pages 1 - 45

https://doi.org/10.1145/3429888

Published: 20 January 2021 Publication History

Abstract

Nudging is a promising approach, in terms of influencing people to make advisable choices in a range of domains, including cybersecurity. However, the processes underlying the concept and the nudge’s effectiveness in different contexts, and in the long term, are still poorly understood. Our research thus first reviewed the nudge concept and differentiated it from other interventions before applying it to the cybersecurity area. We then carried out an empirical study to assess the effectiveness of three different nudge-related interventions on four types of cybersecurity-specific decisions. Our study demonstrated that the combination of a simple nudge and information provision, termed a “hybrid nudge,” was at least as, and in some decision contexts even more effective in encouraging secure choices as the simple nudge on its own. This indicates that the inclusion of information when deploying a nudge, thereby increasing the intervention’s transparency, does not necessarily diminish its effectiveness.

A follow-up study explored the educational and long-term impact of our tested nudge interventions to encourage secure choices. The results indicate that the impact of the initial nudges, of all kinds, did not endure. We conclude by discussing our findings and their implications for research and practice.

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Index Terms

The Nudge Puzzle: Matching Nudge Interventions to Cybersecurity Decisions
1. Human-centered computing
  1. Human computer interaction (HCI)
    1. Empirical studies in HCI
    2. HCI theory, concepts and models
2. Security and privacy
  1. Human and societal aspects of security and privacy
    1. Social aspects of security and privacy

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cover image ACM Transactions on Computer-Human Interaction

ACM Transactions on Computer-Human Interaction Volume 28, Issue 1

February 2021

322 pages

ISSN:1073-0516

EISSN:1557-7325

DOI:10.1145/3447785

Editor:
Kristina Höök
KTH Royal Institute of Technology, Sweden

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Publication History

Published: 20 January 2021

Accepted: 01 October 2020

Revised: 01 May 2020

Received: 01 January 2020

Published in TOCHI Volume 28, Issue 1

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Duane JEricson JMcHugh P(2024)Digital nudges: a systematic narrative review and taxonomyBehaviour & Information Technology10.1080/0144929X.2024.2440116(1-21)Online publication date: 20-Dec-2024
https://doi.org/10.1080/0144929X.2024.2440116
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