LightweightMMM 🦇 is a lightweight Bayesian Marketing Mix Modeling (MMM) library that allows users to easily train MMMs and obtain channel attribution information.
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Dec 9, 2024 - Python
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mmm
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Bayesian marketing toolbox in PyMC. Media Mix (MMM), customer lifetime value (CLV), buy-till-you-die (BTYD) models and more.
python marketing data-science mmm customer-lifetime-value clv btyd marketing-mix-modeling media-mix-modeling buy-till-you-die
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Jan 21, 2025 - Python
A simple Marketing Mix Modeling library for Python
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Aug 2, 2022 - Python
PySiMMMulator is an open source Python adaption of the R-package siMMMulator, which allows users to generate simulated data to use in testing Marketing Mix Models (MMMs).
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Dec 7, 2024 - Python
MMM-Message My Mentions .You will be notified when your name is being mentioned in any app that is running in your system
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Nov 11, 2020 - Python
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