Gastroia: Journal of Gastronomy And Travel Research
The concept of service, which has an important place in meeting the needs of consumers, has had t... more The concept of service, which has an important place in meeting the needs of consumers, has had to develop itself in the historical process with industrial and social development. The concept of service, which is experiencing a natural development process, forces the companies that provide services to innovate in their product service designs, with the developments in technology and technology in the market today. Competition is based on innovations in service designs and their acceptance by consumers. Accommodation businesses, which are one of the main businesses of the tourism industry, have to reconsider their service designs with the effect of these developments in the market. This study focuses on the service designs of brand hotel businesses in Antalya Belek region. In this context, the study aims to reveal whether and how hotel businesses develop their service designs and how innovation is used in service design with the effect of technology. The study has employed semi-struc...
İzmir ilinde faaliyet gösteren yiyecek ve içecek işletmelerinde yöresel ve coğrafi işaret tescill... more İzmir ilinde faaliyet gösteren yiyecek ve içecek işletmelerinde yöresel ve coğrafi işaret tescilli yiyecek içecek ürünlerinin menülerde yer verilme durumunu tespit etmek amaçlanmıştır. Yöresel ürünlerin coğrafi işaretlemeye konu olmasından hareketle, destinasyonda bulunan katılımcılarla menüler üzerinden bir değerlendirme yapılmıştır. Araştırma, nitel araştırma yaklaşımına dayanmaktadır. Araştırmada yarı yapılandırılmış görüşme formu kullanılarak, derinlemesine görüşme yöntemi uygulanmıştır. Araştırma evrenini, İzmir metropol ve Turizmde öne çıkan kıyı ilçelerinde ikamet eden 19 katılımcı oluşturmaktadır. Araştırma örneklemini İzmir sınırları içerisinde faaliyet gösteren yiyecek içecek işletmeleri başta olmak üzere, İzmir Ticaret Odası yöneticisi, İzmir Büyükşehir Belediye yöneticisi, gastronomi üzerine dernek yöneticisi, yiyecek içecek alanından akademisyenler, şef aşçılar, otel yöneticileri ve seyahat acentası sahibi oluşturmaktadır. Araştırma sonucunda İzmir’in merkez ilçelerinde...
Handbook of Research on Sustainable Tourism and Hotel Operations in Global Hypercompetition
The aim of this research is to reveal the impact of the COVID-19 pandemic in Turkey in terms of t... more The aim of this research is to reveal the impact of the COVID-19 pandemic in Turkey in terms of the restaurants and menu planning. The authors believe it is possible for people's attitudes to shape their consumer behavior, which are considered in food and beverage preferences. In this respect, it is important to examine the effects of the COVID-19 pandemic on restaurants and menu planning within the scope of gastronomy in Turkey. This research is based on a case study. Primary and secondary data sources were used among the data collection techniques. Secondary data consists of data such as studies, reports, and statistical information in the relevant literature. The primary data of the research consists of qualitative data. Accordingly, the semi-structured in-depth interview technique was used. The sampling method was used in the research and interviews were conducted with a total of 12 participants in Istanbul, Turkey.
Purpose The purpose of this paper is to contribute to the comprehension of the importance of “Acc... more Purpose The purpose of this paper is to contribute to the comprehension of the importance of “Accessible Tourism” for the specialized travel agencies by proposing suggestions and key factors to improve the supply of accessible tourism offers. Design/methodology/approach The paper adopts specialized travel agencies on the accessible tourism perspective of disabled tourist flows. Also, this paper describes the circumstances, social, politic, economic consequences and key decisions that thereby Turkey would be recognized, preferring, establishing on the intention of purchased and suggested positive word of mouth among people. Findings According to European Commission (EU) (2013) more than half of the individuals with disabilities in the EU made approximately 170 million day trips and a similar number of overnight trips within the EU during the 12 months between mid-2012 and mid-2013. Despite the developments in tourism, lack of product/service appropriate to the travel rights of the in...
EXAMINING TRADITIONAL WOM INTENTION IN THE CONTEXT OF THEORY OF PLANNED BEHAVIOR: A CASE OF TURKISH MOUNTAINEERS, 2021
The present research sheds light on the relationships between attitude (AT), subjective norm (SN)... more The present research sheds light on the relationships between attitude (AT), subjective norm (SN), and perceived behavioral control (PBC) and TWOM intention (TWOMI) in the context of the Theory of Planned Behavior (TPB). A survey was conducted on Turkish mountaineers to examine the extent of the influence of attitude, subjective norm, and perceived behavioral control on the TWOM by utilizing a partial least square algorithm. Results show significant relationships between AT, PBC, and WOM intention, whereas SN is a non-significant predictor. Further, the result of importance-performance map analysis (IPMA) indicates that while PBC seems to be the most important predictor of intention to WOM, the attitude needs to be the highest priority from service providers. Accordingly, practical implications for travel agency management are recommended. Various suggestions for future research are also made.
Arastirma Planli Davranis Teorisi (TPB) baglaminda tutum (AT), oznel norm (SN) ve algilanan davra... more Arastirma Planli Davranis Teorisi (TPB) baglaminda tutum (AT), oznel norm (SN) ve algilanan davranissal kontrol (PBC) ile geleneksel WOM niyeti arasindaki iliskilere isik tutmaktadir. Turk dagcilar ornekleminde kismi en kucuk kareler algoritmalari kullanilarak Planli Davranis Teorisi bilesenlerinin geleneksel WOM uzerindeki yordama gucunun incelenmesi amaciyla anket uygulanmistir. Arastirma sonuclari tutum, algilanan davranissal kontrol ve geleneksel WOM niyeti arasinda anlamli iliskiler oldugunu gostermekte, oznel normun ise anlamli bir yordayici olmadigina isaret etmektedir. Ayrica onem performans analizi (OPA), algilanan davranissal kontrolun geleneksel WOM niyetinin en onemli yordayicisi gibi gorunse de hizmet saglayicilarin tutuma yuksek oncelik vermesi gerektigine isaret etmektedir. Calismada elde edilen sonuclardan hareketle seyahat acentalari icin uygulamaya donuk cesitli oneriler sunulmustur. Ayrica gelecekteki calismalar icin de cesitli onerilere yer verilmistir.
Turizm, ulusal ve uluslararasi boyutta olma ozelliginden dolayi kapsamli bir planlamayi gerektirm... more Turizm, ulusal ve uluslararasi boyutta olma ozelliginden dolayi kapsamli bir planlamayi gerektirmektedir. Ister ulkeler bazinda olsun, isterse isletmeler bazinda olsun turizm aginin saglikli bir sekilde olusturulmasi bakanlik, yerel yonetim, universite, sivil toplum kurulusu, nitelikli calisan, isletme ve diger paydaslarla birlikte calismaya baglidir. Nitekim sadece dogal ve tarihi cekiciliklerin mevcut olmasi, turizm olarak adlandirilmamaktadir. Birbirinden farkli nedenlerle turizme katilan turistik talebin niteliginin ulkeler tarafindan analiz edilmesi ve bu dogrultuda stratejiler, politikalar ve programlar olusturulmasi gereklidir. Turkiye’de turizmin daha cok bazi aylarda yogunluk gostermesi bir sorundur. Bu durumu 12 aya yayilmasi yonunde gelistirmek oldukca onemlidir. Bu bilgilere dayali olarak calismada oncelikle turizm pazarlamasi kapsaminda ozel ilgi turizmine, uzmanlasan seyahat acentalarina ve nis pazara yonelik kavramsal bir analiz yapilmistir. Bunun nedeni, Turkiye gene...
Gastroia: Journal of Gastronomy And Travel Research
The concept of service, which has an important place in meeting the needs of consumers, has had t... more The concept of service, which has an important place in meeting the needs of consumers, has had to develop itself in the historical process with industrial and social development. The concept of service, which is experiencing a natural development process, forces the companies that provide services to innovate in their product service designs, with the developments in technology and technology in the market today. Competition is based on innovations in service designs and their acceptance by consumers. Accommodation businesses, which are one of the main businesses of the tourism industry, have to reconsider their service designs with the effect of these developments in the market. This study focuses on the service designs of brand hotel businesses in Antalya Belek region. In this context, the study aims to reveal whether and how hotel businesses develop their service designs and how innovation is used in service design with the effect of technology. The study has employed semi-struc...
İzmir ilinde faaliyet gösteren yiyecek ve içecek işletmelerinde yöresel ve coğrafi işaret tescill... more İzmir ilinde faaliyet gösteren yiyecek ve içecek işletmelerinde yöresel ve coğrafi işaret tescilli yiyecek içecek ürünlerinin menülerde yer verilme durumunu tespit etmek amaçlanmıştır. Yöresel ürünlerin coğrafi işaretlemeye konu olmasından hareketle, destinasyonda bulunan katılımcılarla menüler üzerinden bir değerlendirme yapılmıştır. Araştırma, nitel araştırma yaklaşımına dayanmaktadır. Araştırmada yarı yapılandırılmış görüşme formu kullanılarak, derinlemesine görüşme yöntemi uygulanmıştır. Araştırma evrenini, İzmir metropol ve Turizmde öne çıkan kıyı ilçelerinde ikamet eden 19 katılımcı oluşturmaktadır. Araştırma örneklemini İzmir sınırları içerisinde faaliyet gösteren yiyecek içecek işletmeleri başta olmak üzere, İzmir Ticaret Odası yöneticisi, İzmir Büyükşehir Belediye yöneticisi, gastronomi üzerine dernek yöneticisi, yiyecek içecek alanından akademisyenler, şef aşçılar, otel yöneticileri ve seyahat acentası sahibi oluşturmaktadır. Araştırma sonucunda İzmir’in merkez ilçelerinde...
Handbook of Research on Sustainable Tourism and Hotel Operations in Global Hypercompetition
The aim of this research is to reveal the impact of the COVID-19 pandemic in Turkey in terms of t... more The aim of this research is to reveal the impact of the COVID-19 pandemic in Turkey in terms of the restaurants and menu planning. The authors believe it is possible for people's attitudes to shape their consumer behavior, which are considered in food and beverage preferences. In this respect, it is important to examine the effects of the COVID-19 pandemic on restaurants and menu planning within the scope of gastronomy in Turkey. This research is based on a case study. Primary and secondary data sources were used among the data collection techniques. Secondary data consists of data such as studies, reports, and statistical information in the relevant literature. The primary data of the research consists of qualitative data. Accordingly, the semi-structured in-depth interview technique was used. The sampling method was used in the research and interviews were conducted with a total of 12 participants in Istanbul, Turkey.
Purpose The purpose of this paper is to contribute to the comprehension of the importance of “Acc... more Purpose The purpose of this paper is to contribute to the comprehension of the importance of “Accessible Tourism” for the specialized travel agencies by proposing suggestions and key factors to improve the supply of accessible tourism offers. Design/methodology/approach The paper adopts specialized travel agencies on the accessible tourism perspective of disabled tourist flows. Also, this paper describes the circumstances, social, politic, economic consequences and key decisions that thereby Turkey would be recognized, preferring, establishing on the intention of purchased and suggested positive word of mouth among people. Findings According to European Commission (EU) (2013) more than half of the individuals with disabilities in the EU made approximately 170 million day trips and a similar number of overnight trips within the EU during the 12 months between mid-2012 and mid-2013. Despite the developments in tourism, lack of product/service appropriate to the travel rights of the in...
EXAMINING TRADITIONAL WOM INTENTION IN THE CONTEXT OF THEORY OF PLANNED BEHAVIOR: A CASE OF TURKISH MOUNTAINEERS, 2021
The present research sheds light on the relationships between attitude (AT), subjective norm (SN)... more The present research sheds light on the relationships between attitude (AT), subjective norm (SN), and perceived behavioral control (PBC) and TWOM intention (TWOMI) in the context of the Theory of Planned Behavior (TPB). A survey was conducted on Turkish mountaineers to examine the extent of the influence of attitude, subjective norm, and perceived behavioral control on the TWOM by utilizing a partial least square algorithm. Results show significant relationships between AT, PBC, and WOM intention, whereas SN is a non-significant predictor. Further, the result of importance-performance map analysis (IPMA) indicates that while PBC seems to be the most important predictor of intention to WOM, the attitude needs to be the highest priority from service providers. Accordingly, practical implications for travel agency management are recommended. Various suggestions for future research are also made.
Arastirma Planli Davranis Teorisi (TPB) baglaminda tutum (AT), oznel norm (SN) ve algilanan davra... more Arastirma Planli Davranis Teorisi (TPB) baglaminda tutum (AT), oznel norm (SN) ve algilanan davranissal kontrol (PBC) ile geleneksel WOM niyeti arasindaki iliskilere isik tutmaktadir. Turk dagcilar ornekleminde kismi en kucuk kareler algoritmalari kullanilarak Planli Davranis Teorisi bilesenlerinin geleneksel WOM uzerindeki yordama gucunun incelenmesi amaciyla anket uygulanmistir. Arastirma sonuclari tutum, algilanan davranissal kontrol ve geleneksel WOM niyeti arasinda anlamli iliskiler oldugunu gostermekte, oznel normun ise anlamli bir yordayici olmadigina isaret etmektedir. Ayrica onem performans analizi (OPA), algilanan davranissal kontrolun geleneksel WOM niyetinin en onemli yordayicisi gibi gorunse de hizmet saglayicilarin tutuma yuksek oncelik vermesi gerektigine isaret etmektedir. Calismada elde edilen sonuclardan hareketle seyahat acentalari icin uygulamaya donuk cesitli oneriler sunulmustur. Ayrica gelecekteki calismalar icin de cesitli onerilere yer verilmistir.
Turizm, ulusal ve uluslararasi boyutta olma ozelliginden dolayi kapsamli bir planlamayi gerektirm... more Turizm, ulusal ve uluslararasi boyutta olma ozelliginden dolayi kapsamli bir planlamayi gerektirmektedir. Ister ulkeler bazinda olsun, isterse isletmeler bazinda olsun turizm aginin saglikli bir sekilde olusturulmasi bakanlik, yerel yonetim, universite, sivil toplum kurulusu, nitelikli calisan, isletme ve diger paydaslarla birlikte calismaya baglidir. Nitekim sadece dogal ve tarihi cekiciliklerin mevcut olmasi, turizm olarak adlandirilmamaktadir. Birbirinden farkli nedenlerle turizme katilan turistik talebin niteliginin ulkeler tarafindan analiz edilmesi ve bu dogrultuda stratejiler, politikalar ve programlar olusturulmasi gereklidir. Turkiye’de turizmin daha cok bazi aylarda yogunluk gostermesi bir sorundur. Bu durumu 12 aya yayilmasi yonunde gelistirmek oldukca onemlidir. Bu bilgilere dayali olarak calismada oncelikle turizm pazarlamasi kapsaminda ozel ilgi turizmine, uzmanlasan seyahat acentalarina ve nis pazara yonelik kavramsal bir analiz yapilmistir. Bunun nedeni, Turkiye gene...
Business & Management Studies: An International Journal
The aim of this study; beyond the technical aspects of RFID technology, to investigate what kind ... more The aim of this study; beyond the technical aspects of RFID technology, to investigate what kind of areas the potential RFID applications take place in the tourism industry, in this direction, suggestions will be made to the researchers and practitioners to be carried out in the tourism industry in the future. This subject have been chosen due to the fact that in spite of various positive effects on businesses RFID technologies are applied by a limited number of businesses in the tourism industry and that some owners / managers are lack of information on RFID technologies. In the study, it has been determined that RFID applications are mainly implemented in hotel businesses by tracking textile products, providing convenience with RFID wristbands in various services such as room service, tracking materials used in housekeeping departments, ensuring guest safety. In other businesses, RFID application areas are relatively limited.
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